Setting out on a journey of exploration and adventure has never been easier for travellers across the world.
With the introduction of “Rentals and Tours,” a one-stop solution for any journey on two wheels, Royal Enfield promises hassle-free and easy discovery of new destinations with brand assurance.
Building on the success of Royal Enfield Rentals in India, this comprehensive platform will now serve as an ultimate enabler for explorers looking to embrace novel motorcycle experiences across the globe. With accredited partners, both in India and globally, and the introduction of the Rentals and Tours programme, Royal Enfield now aims to redefine motorcycle tourism with its newest venture, which covers everything from motorcycle rentals and professionally guided tours to assistance with curating self-guided trips. Catering to a diverse spectrum of riding preferences, in terms of terrain and level of expertise, Royal Enfield ‘Rentals and Tours’ will allow prospective explorers to set out on unforgettable adventures and fulfill their quests for exploration.
”RoyalEnfieldhaslongbeenassociatedwithepicjourneysofexploration,withenthusiaststraversingcountries, andcontinentsonourmotorcyclesfordecades. Webelievewedeeplyunderstandthedesireforadventureand to discover the world on two wheels. The Royal Enfield Rentals and Tours programme not only simplifies the logistics of motorcycle tourism, it also opens a world of new opportunities for those with the spirit of adventure in their hearts. With one of the world’s largest motorcycling communities, we believe this initiative will not just fortify but also expand Royal Enfield’s global motorcycling family, fostering a deeper sense of camaraderie among riders across borders.”, said B Govindrajan, CEO, Royal Enfield.
To rent a Royal Enfield motorcycle or to book a motorcycle tour has never been easier. It is user-friendly, and an absolutely simple process that requires just a few clicks. One merely has to head to royalenfield.com/rentals and royalenfield.com/tours, browse through the options based on planned destination and time frame, and then confirm booking interest. A quick call-back from the tour operator will be organised, to confirm and finalise details of the tour and the itinerary. All that is left to do then, is to pack the helmet and riding gear and look forward to the next big adventure on two wheels.
The rental programme extends to 60+ destinations, spanning India, South Africa, Indonesia, Colombia, Turkey, and Namibia, among others. Collaborating with multiple tour partners, Royal Enfield provides riders with a diverse array of experiences across a total of 62 trips, covering 52 destinations in 25 countries. From exploring the captivating international destinations of France, Scotland, and Spain to the enchanting locales of Cochin, Gangtok, and Tawang in India, Royal Enfield Rentals and Tours offer boundless possibilities for unforgettable rides.
Royal Enfield is delighted to announce the launch of a new 0% APR PCP Promotional Campaign for the Royal Enfield Meteor 350 models.
With approximately 20% deposit, Royal Enfield customers will be able to access an extremely attractive monthly instalment of £45.99, based on full MSRP. This finance campaign will be available in all dealerships from 16/02/2024 and will be valid for all proposals submitted and accepted by 31/03/2024. All models are applicable.
Royal Enfield has always prided itself on offering incredible value for money on their product range, with an emphasis placed on financial accessibility to allow as many customers as possible to access two wheels. This offer demonstrates that commitment and is a welcome addition to the market for both dealers and customers alike in a tough financial environment.
Offer Details:
Royal Enfield Finance – 0% PCP Promo (Meteor 350)
0% APR
Only available via Royal Enfield UK authorised dealers
Terms and conditions apply and offer only valid on qualifying
For further information and to redeem this offer, customers should visit www.royalenfield.com/uk or visit their nearest authorised dealer.
Matt the @thegentlemanbonnie attended the Royal Enfield VIP launch to feast his eyes on the new Shotgun 650
There has been loads of cool things happening in the Royal Enfield world as of late.
They have seen huge success with the Himalayan that was launched back in 2016, followed by the Hunter at the back of 2022. Coming into current day, the release of the Super Meteor in 2023 hit another huge mile stone with Royal Enfield, as these bikes seem to be ever growing in popularity.
See more in the latest issue of Modern Classic Motorcycle News (now incorporating SBN) 👇
‘IZI’s Ride’ – a unique Custom Shotgun 650 exclusively designed for Netflix’s new feature film ‘THE KITCHEN’
In late 2021 – Royal Enfield, the world’s oldest motorcycle manufacturer in continual production, was shared the script to a new Netflix film, about to start production; co-directed, co-written and co-produced by Oscar and Golden Globe winning Daniel Kaluuya, with Top Boy’s Kane Robinson, a.k.a Kano in the lead role.
A unique challenge was laid to Royal Enfield – to design a one-of-a-kind motorcycle to perfectly fit into the near-future world of ‘THE KITCHEN’. Set in a dystopian London where inequality is unchecked and social segregation based upon income and racial lines is endemic, Izi (played by Kano) and Benji (played by Jedaiah Bannerman, in his debut role) fight to navigate the world they find themselves in. As life-long residents of ‘The Kitchen’, a community existing in one of London’s last-remaining housing estates that refuses to succumb to demands of oppressive authoritarian forces, Izi and Benji face challenges and questions that will alter their futures forever.
The Royal Enfield custom build would play an integral part of the film’s narrative, as well as being a source of status, independence and identity to the life of Izi – Kano’s character. And so, in creative collaboration with London based multidisciplinary artist and musician Gaika Tavares (brother of the film’s co-director Kibwe Tavares), the in-house Custom Team at Royal Enfield’s UK Technology Centre began a creative process of conceptual ideation to develop a machine that would feel fully integrated into this unique landscape.
The boundaries of functionality, form and aesthetics were pushed to the nth degree with each of the multiple sub-designs that were brought to the creative table for consideration. Some designs were heavily inspired by iconic sci-fi references, some were more brutalist and neo-retro in their look and feel, and others played homage to certain aspects of cyber-punk film culture and nods to nostalgic street fashion. Through a process of creative refinement and amalgamation, taking cues and inspiration from the various directions – an anarchic custom ‘mutant’ was born.
Built upon the brand-new Shotgun 650 platform, ‘IZI’s Ride’ is a bold tribute to this very culture of customisation embedded into the DNA of the Royal Enfield brand and celebrates the unique sense of individuality that defines any custom build. Paying homage to its precursor, the SG650 Concept (shown for the first time at EICMA 2021) with its neo-dystopian design and radical aesthetics, ‘IZI’s Ride’ pushes the limits to what the customs of tomorrow could potentially look like.
Custom features developed for ‘IZI’s Ride’ include:
● Front and rear wheel hub covers – rapid prototype
● Monocoque tank & seat unit cover – rapid prototype and milled foam
● Integrated perspex and LED tail lamp
● New sub-frame – fabricated steel
● Replacement side covers – rapid prototype
● Front fork covers with integrated LED lighting – rapid prototyping and milling
● Swingarm covers – rapid prototyping
● Bespoke colour and graphics – paint and vinyl
Says Adrian Sellers, Head of Royal Enfield’s Custom & Motorsport programme; “We’re really excited to write another chapter in the rapidly evolving story of Royal Enfield design and customisation with ‘IZI’s Ride’. It’s been a real honour and certainly a first for us as a brand to be so prominently involved in a major Netflix film, and to take design inspiration and start the conceptualisation process quite literally from reading the pages of a major film script written by an Oscar winner. To have the opportunity to work with such a wide team of incredible creatives, actors, directors and designers all at the very top of their game was an experience we’ve relished.”
“It is always exciting to design for a ‘what if…’ scenario, to really push the bounds of convention and fulfil a creative brief that’s quite like no other that’s come our way before. The constructed world of ‘The Kitchen’ is so incredibly visceral, and so masterfully engineered by the production and directorial team, that to create a motorcycle that would feel utterly believable and at home within such a future-dystopian environment while at the same time be instantly recognizable in carrying Royal Enfield’s custom DNA was a real challenge. In fact, we ended up creating two identical motorcycles as there were a number of requirements in the script for the bike to be crashed, scraped and generally thrown about. The riding scenes and the stunt work in the film are very impressive, and the film certainly shines a light on various elements of underground bike subcultures which are largely misunderstood. The whole project was wonderfully collaborative and rewarding to develop, requiring the creative input of many different aspects of our internal design team – from Industrial Design to Color Trim and Graphics and CGI – as well as drawing upon the vision and creativity of such a renowned and respected artist as Gaika. Each member contributed their own piece to the puzzle in bringing this iconic build to life.”
Royal Enfield debuts the Shotgun 650 a motorcycle inspired by custom, for custom.
After a spectacular debut of a very special limited edition motorcycle at Motoverse 2023 – the Shotgun 650 Motoverse Edition – Royal Enfield today debuted the production version of the Shotgun 650. A stunning, one-of-its-kind custom inspired motorcycle, the Royal Enfield Shotgun 650 will be available in four unique colourways Stencil White, Plasma Blue, Green Drill and Sheetmetal Grey.
Siddhartha Lal, Managing Director & CEO of Eicher Motors Ltd., says “The Shotgun 650 is inspired by the work of our custom community and our years of work with them. It is a retro-futuristic interpretation of what a factory custom motorcycle with thoroughbred Royal Enfield DNA would look like. A shape-shifting machine that defies categorization, both in form and in spirit, the Shotgun 650 is something absolutely new and different. It is super fun to ride with confidence inspiring ride ergonomics and handles well in downtown city streets, through twisties and powers through straight highways. The Shotgun 650 is our attempt to bring niche and newer categories of motorcycles to growing enthusiasts of self-expression”.
Built on Royal Enfield’s globally proven 650-Twin platform, the Shotgun 650 is a tribute to the culture of customisation and a new chapter in design for Royal Enfield with an exciting vision of the future. With its retro-futuristic design the Shotgun 650 pays homage to its precursor, the SG650 Concept – showcased at EICMA 2021- and celebrates creativity, as a blank canvas for customization and personalisation for thousands of riders across the world.
Commenting about the ‘heart’ of the new motorcycle, its engine, B Govindarajan, CEO – Royal Enfield, says, “The Shotgun 650 is a very unique motorcycle within our portfolio, but at its heart is the same Royal Enfield pure motorcycling DNA. The 648cc parallel twin engine that powers this machine is a characterful and versatile platform that is capable of adapting to any kind of riding form and format. On the new mould-breaking Shotgun 650, this engine fuels an extremely engaging and joyful ride with power for real world usage, strong mid-ranges and with ample torque across the board. We’ve thoroughly enjoyed creating and riding the Shotgun 650, and are super happy to present this to the world of motorcycle expressionists”
In the true spirit of customization, the new Royal Enfield Shotgun 650 is a motorcycle defined by its rider. Its all new bodywork and stance is a blank canvas, defying traditional categorisation of motorcycling and taking on a personality of its rider. Its modular design enables it to switch between three modes—from single seater to double seater to luggage-carrying tourer, with ease. With the twist of a key, the pillion seat pops off, offering ultimate flexibility. For those seeking an engaging and aggressive ride, or for those looking for a more chilled out experience, the Shotgun 650 effortlessly obliges with its upright and confident riding position that encourages both, and adapts to the rider’s mood and style of riding.
Speaking about the design and development journey of the Shotgun 650, Mark Wells, Chief of Design, said, “The story of Royal Enfield is one of customization. Our customers have been taking our motorcycles and personalising them for decades. Looking to that rich creative culture for inspiration, we unleashed our designers to ideate in that same spirit of unfettered imagination. The resulting design is both fresh and respectful of our heritage and a future vision of what a custom Royal Enfield could look like years down the road.”
With the globally award-winning 650 Twin platform at its core, the Shotgun 650 is loaded with a double barrel of fun. It is ergonomically optimised, with mid-set foot position, a low 795mm seat height and an intuitive handlebar position that give the rider a commanding sense of presence and control, while the floating single seat is both retro and modern at the same time. The Shotgun’s specially tuned suspension with 43mm dia. separate function big piston Showa forks on the front, twin tube 5-step preload adjust RSU at the back, 1465mm wheelbase and a low centre of gravity come together to make riding in traffic, on highways and down twisty back roads equally fun, without compromising on comfort. Wide 18” front and 17” rear tubeless tyres, combined with 320mm and 300mm disc brakes, ensure a steady grip, keeping you engaged and in control at all speeds.
The Royal Enfield Shotgun 650 blends retro-futuristic design with modern features. An LED headlamp fitted in a gorgeous custom, neo-modern nacelle stays true to the neo-retro fusion aesthetic while offering improved visibility. The motorcycle has a digi-analogue instrument cluster, which comes equipped with the Tripper navigation system and is designed to deliver all the information you need as you head out. It also features a USB charging port to keep your devices charged on the go.
Continuing the concept of customization and personalization, a diverse range of 31 Genuine Motorcycle Accessories for the Shotgun 650, have been designed to further highlight the custom aesthetic, bar end mirrors, a sculpted solo seat and contrast-cut billet rims are available.
Test ride bookings and retail begins across Europe from the 1st February, with four unique colourways available; Stencil White, Plasma Blue, Green Drill and Sheetmetal Grey, starting from £6,699.
Pricing for the Shotgun 650:
Sheet Metal Grey – £6,699
Plasma Blue / Green Drill – £6,799
Stencil White – £6,899
Royal Enfield unveils the Shotgun 650 – a custom inspired neo-retro motorcycle.
After decades of inspiring as well as being inspired by custom culture, Royal Enfield has unveiled a stunning, one-of-its-kind, custom-inspired roadster.
The Royal Enfield Shotgun 650 made its global debut in Goa today, at Motoverse 2023. While the continuous production motorcycle itself will be launched early next year, the Shotgun 650 Motoverse Edition is a limited release, custom-designed colourway, only 25 of which will be available for reservation until 25th November at midnight. Available exclusively for the Motoverse community, nothing like these machines will ever be made again, making the event a once-in-a-lifetime opportunity to own this collectable motorcycle.
Built on Royal Enfield’s 650-Twin platform, the Shotgun 650 Motoverse Edition is a tribute to the culture of customisation. It pays homage to its precursor, the SG650 Concept, with its neo-destopian design and celebrates the possibilities offered by Royal Enfield motorcycles as a canvas for the most creative minds in motorcycling.
Speaking about the launch of this new motorcycle, Siddhartha Lal, Managing Director of Eicher Motors Ltd., said, “The Shotgun 650 is a drop-dead gorgeous, custom-inspired motorcycle that brings together more than a century of Royal Enfield’s pure motorcycling DNA with the renegade spirit of custom culture. The objective was to build this modular, shape-shifting machine that is almost like a mutant disguised as a motorcycle. Powered by our award-winning 650-Twin platform, and an absolute delight to ride on straights and the twisties, the Shotgun 650 is our attempt to bring niche and newer categories of motorcycles to growing enthusiasts of self-expression across the world”
The Motoverse edition of the Shotgun 650 takes inspiration from the motorcycles of the future. Its custom- designed, hand-painted body features a carefully crafted gradient and neon detailing that no factory can produce. Each of these 25 motorcycles have been customised over months, making it unlike any other Royal Enfield or unlike any other motorcycle on the road today.
Speaking about the inspiration and the design of the motorcycle, Mark Wells, Chief of Design at Royal Enfield, said, “Designing the Shotgun 650 Motoverse Edition was an exhilarating journey for the design team into the future of Royal Enfield. After we had shown the SG650 Concept at EICMA in 2021, it gathered huge interest from international custom builders and got heads turning, so much so that we decided to build it as a production motorcycle. The Shotgun 650 Motoverse Edition is built by the same team that designed the Concept and is therefore remarkably close to the concept – much more so than is usually possible. It retains the cast aluminium nascelle, chopped fenders, angular bodywork and that confident, aggressive stance. At the heart of this motorcycle is the simplicity of its form and the pure metal composition that is testament to its inspiration – custom culture. The Shotgun 650 offers a perfect canvas for experienced builders as well as for someone who is just starting on their journey of customization.”
The Shotgun 650 takes Royal Enfield’s legacy of customization further by offering a canvas that allows motorcyclists to make a statement without sacrificing the benefits of Royal Enfield’s dedicated after-sales service ecosystem. Conceived as a revolutionary neo-retro roadster, the intent of the Shotgun 650 was to break free from historical constraints while preserving the brand’s core DNA. The motorcycle represents a harmonious blend of tradition and progress, with meticulously made aluminium parts that seamlessly integrate classic aesthetics with modern graphics. Featuring a revolutionary modular design, the Shotgun 650 is capable of transforming from a classic single-seater to a dual-seater to a weekend tourer in minutes, inviting riders to embark on a journey of personalization like never before. Its tight proportions and low-slung silhouette allow for planted handling with optimum ergonomics.
The tank, closely matching that of the SG650 concept, represents a new direction while respecting Royal Enfield’s historical forms, as do the unique ten spoke wheel rims with integrated ABS. The front suspension features upside down forks and an integrated aluminium top yoke with low-rise extra-wide handlebars. At the rear, twin shocks are mounted to the iconic chassis loop, with a hand-stitched black leather floating solo seat that showcases contemporary craftsmanship with a nod to the past. The Shotgun 650 is built on the robust 650cc platform, celebrated for its impressive performance and adaptability. The engine, a blacked-out 650-Twin with all new gloss black engine covers, is paired with a custom exhaust system that heralds the aesthetics of the future, while simultaneously harking back to the joy of an aural experience that has long been the hallmark of Royal Enfield. The motorcycle comes preloaded with bespoke Royal Enfield Genuine motorcycle accessories such as bar end mirrors and LED black indicators. In addition to this, the limited edition motorcycle will be offered with extended warranty.
The exclusive, limited production Shotgun 650 Motoverse Edition embodies the spirit of originality and self- expression, guaranteeing its owners access to an exclusive club that owns a unique piece of the brand’s heritage. The always-on production motorcycle will be launched early next year across the world, starting with Europe and India.
Royal Enfield, the global leader in the mid-size (250cc-750cc) motorcycle segment, announced a dynamic collaboration with London based artist, designer and engraver Johnny Dowell, otherwise known as King Nerd, who has gained a cult following by combining old and new aesthetics in his distinctive style.
Whether it’s creating bespoke watches, designing limited edition footwear or engraving bespoke pieces, Johnny’s work is instantly recognisable and coveted by hypebeasts and celebrities alike. He may have been trained to the highest standards by a centuries old luxury institution, but his own sensibilities lean towards streetwear, ‘90s Hip-Hop and the city that made him who he is – London.
As a lifelong motorcycle fan, there was one Royal Enfield model that spoke to Johnny more than any other, the urban inspired HNTR 350 mirrors the King Nerd ethos of classic-meets-contemporary and it was designed for the city streets that inspired his style growing up. Dialling up the HNTR 350’s city-focused design even further, the HNTR X King Nerd project pulls together all of Johnny’s inspirations into five dynamic neon colourways united by a common urban survival theme.
Developed from the ground-up, and built to have a strong Royal Enfield character combined with fresh and appealing compact urban design, the HNTR 350 has been instrumental in bringing a new set of consumers into the Royal Enfield community, with sales exceeding 200,000 units worldwide in just 12 months on-sale, its growing acclaim and adoption by trend makers such as King Nerd is a strong testament that it is doing just that.
Manufactured in-house by Royal Enfield’s Custom World division, these King Nerd HNTR 350 machines have been redesigned with numerous special touches from the mind of King Nerd, including practical hand-made pieces such as the side panel mounted storage pouches for every day essentials, adding practicality without interrupting the stripped back style of the machines. A custom King Nerd headlight graphic lights the way through the city, mounted in a bespoke headlamp surround. The sports tail cover gives these machines a unique style, combined with a custom finished Royal Enfield GMA seat trimmed in Alcantara with contrast design and stitching, hand spun aluminium wheel covers complete the look for an aggressive first read profile.
Each of the five HNTR 350’s feature unique custom paintwork with an ornate scroll design and King Nerd 350 logo, individual hand engraved plaque and custom keys with the King Nerd logo.
The final three machines in the King Nerd X HNTR 350 line-up will be revealed for the first time at Royal Enfield’s global rider gathering MOTOVERSE in Goa from the 24-26th November, after which they will tour the world as art installations – Keep a look out for them at a Royal Enfield event near you.
UNIMATIC X Royal Enfield. Hitting the road with the Modello Quattro U4-RE, a limited edition collaboration of 122 exquisite timepieces.
In its latest limited edition release UNIMATIC joins forces with Royal Enfield, synonymous with timeless design and a legacy of unparalleled journeys. Limited to only 122 pieces, The Royal Enfield x UNIMATIC Modello Quattro ref. U4-RE is a military watch Made in Italy, built to reflect the spirit of adventure and craftsmanship that both brands stand for.
It features a glossy black dive dial with bright red Royal Enfield logo and markers in Super-LumiNova® GL old radium lume and gold metallic closed second rail, reminiscent of the iconic Madras stripes, hand laid on Royal Enfield models for generations. Fitted with the Seiko NH35A automatic movement tuned to 21600bph with 41h power reserve and hacking second hand, this timepiece features a heavily sandblasted 40mm stainless steel case that was inspired by the finish of the Royal Enfield’s legendary engine. The screw-down caseback is engraved with a “Made like a gun” Royal Enfield slogan and the individual identification number.
The watch comes on a black heavy-duty nylon nato strap, black DLC brushed hardware signed UNIMATIC and an extra cognac two-piece calf leather strap. Given the small quantities produced, the watch can only be secured via draw on launches.unimaticwatches.com, with a price of €550. The draw will be open from November 9th, 6:00 PM CET until November 16th, 6:00 PM CET.
This exclusive collaboration between UNIMATIC and Royal Enfield pays homage to the shared values of precision, passion, and authentic craftsmanship. The resulting timepiece reflects the soul of two iconic brands coming together.
Technical Specifications:
UNIMATIC Modello Quattro U4-RE
300m water-resistance
Time function
316 stainless steel sandblasted finish
Diameter 40mm case
Glossy black dive dial with bright red Royal Enfield logo
Super-LumiNova® GL old radium
Black heavy-duty nylon nato strap, black DLC brushed hardware signed UNIMATIC
Extra cognac two-piece calf leather strap, Black DLC brushed hardware signed UNIMATIC
Royal Enfield, the global leader in the mid-size (250cc-750cc) motorcycle segment, announced the European launch of a new range of features and colourways on the globally celebrated Meteor 350. Inspired by the colours of the sky and the horizon, the Meteor 350 Aurora will be available in addition to the existing Fireball, Stellar and Supernova variants. The newly refreshed Meteor 350 range will appeal to those who yearn for less city and more horizon, offering the riders an opportunity to elevate their view and embark on unforgettable journeys inspired by the ever-changing shades of the sky.
Positioned between the Stellar and Supernova, the Meteor 350 Aurora offers a stunning new range of colourways in Aurora Blue, Aurora Green and Aurora Black, complementing the nature and character of the easy cruiser. The new Aurora range comes with a unique blend of retro-inspired elements such as the spoke wheels and chrome-finished parts including engine, exhaust system and components, and features a deluxe touring seat, Tripper navigation, LED headlamps, and aluminium switch cubes. With the addition of this new variant, the Meteor 350 promises to appeal to those customers who are looking for a retro-looking ‘easy cruiser’ from Royal Enfield.
Speaking about the new range and enhancements on the Meteor 350, B Govindarajan, CEO – Royal Enfield said, “As we reflect on the remarkable success of the Meteor 350 in India and international markets it is evident that the Meteor has struck a chord with many motorcycling enthusiasts. Its dynamic cruising ability and dependable performance have resonated deeply with our riders. The Aurora range is a result of our constant interactions with our community of riders, where we witnessed a strong inclination towards retro-inspired cruisers. The new colourways and features are sure to elevate the pleasure of pure retro-cruising among our customers.”
Alongside the launch of the new variant in Aurora, the existing ranges of Fireball, Stellar and Supernova also get new features and updates. The top-of-the-line Supernova range now gets a notch higher, with LED headlamp and aluminium switch cubes along with other premium elements and features. The Stellar range now gets the Tripper navigation device as a standard fitment and the Fireball comes with an elegant Black as the standard stock colour. Customers can personalise the Meteor 350 from a growing range of bespoke Genuine Motorcycle Accessories.
Cruising high in its third year since launch, the Royal Enfield Meteor 350 enjoys love and admiration amongst motorcycle enthusiasts across the globe. The Meteor 350 offers a super smooth and refined ride, in and around cityscapes or on that longer cruise out of town. The Meteor 350 has upped the game for Royal Enfield and set new benchmarks in the mid-size motorcycle segment. Sold in more than 60 countries, the Meteor 350 is recognized as a thoroughbred easy cruiser by motorcycle experts and has won many accolades across the globe.
Attractively priced, the new Meteor 350 Aurora variant comes at a price tag of £4,219. The Fireball variant is priced at £4,059; Stellar at £4,139 and the Supernova at £4,219.
Cities across the world echoed with the sound of Royal Enfields as 28,000+ owners celebrated the 12th edition of Royal Enfield’s global marquee ride, One Ride 2023.
First hosted back in 2011, One Ride aims to celebrate the passion of motorcycling, and in its current edition it witnessed participation from more than 58 countries, where Royal Enfield enthusiasts rode together to celebrate the camaraderie and their love for motorcycling.
One Ride celebrates the brand’s philosophy of Pure Motorcycling where riders from different walks of life, varying ages and diverse regions around the world join together. The theme for this year’s edition continues to be ‘One Mission | One World | One Ride’ and the idea behind the theme is to promote safe and responsible riding practices among riders. Over the years, Royal Enfield has made significant efforts towards encouraging riders to travel responsibly; especially with its marquee rides to the Ladakh region of India, which have positively impacted the livelihood of local communities. One Ride 2023 is in line with Royal Enfield’s larger programme which promotes Responsible Travel by motorcycle.
The wider European riding community came together with 230 One Ride events registered across the region and more than 7,200 Royal Enfield owners celebrating the spirit of Pure Motorcycling in the UK, France, Spain, Portugal, Italy, Germany, Poland, Austria, Belgium, Hungary, Bulgaria, Netherlands, Sweden, Switzerland, Cyprus, Czech, Denmark, Lithuania, Serbia and Croatia.
One Ride was celebrated across 58 countries globally, including India, where more than 14200 owners from 300+ Indian cities participated, setting a new record. In the same spirit rides were held in Nepal, Australia, New Zealand, Thailand, Singapore, Korea, Indonesia, Cambodia, Vietnam, Japan, Mongolia, Philippines, United States of America, Argentina, Colombia, Mexico, Peru, Chile, Ecuador, Uruguay, Costa Rica, Brazil, Dubai, Bahrain, Qatar, Kuwait, Madagascar, South Africa, Turkey, Honduras and Dominican Republic among others.
A gleaming symbol of limitless resilience and an enduring name in motorcycling and automotive history, the Royal Enfield Bullet 350 continues its legendary legacy in a new avatar as Royal Enfield, the global leader in the mid-size (250cc-750cc) motorcycle segment, today announced the launch of the 2023 Bullet 350.
Introduced on Royal Enfield’s proven, super-refined and smooth J-series engine platform, this iconic motorcycle, with over nine decades of heritage, proudly continues to be a fusion of resilient aesthetics and craftsmanship, the vibrant culture it has catalysed over the last nine decades, and the community and characters it represents.
Reminiscing about his memories with the Bullet at this significant juncture of its journey, Siddhartha Lal, Managing Director – Eicher Motors Ltd, said, “The summer ‘94 was when I rode solo across Europe, fearless and adventurous, on a Bullet 500. Many before me, and many after me have perhaps traversed the same journey, literally and figuratively, but it was my most memorable experience. Undoubtedly, while the Bullet has been a definitive towering symbol of what we call pure motorcycling for generations of riders, it has also been a crucial part of Royal Enfield’s history. From being a resilient, undiluted character of the communities that have adopted this iconic machine, the Bullet has become a beloved badge of honour and identity for many riders and automotive enthusiasts. Today, as the Bullet rides ahead in a new avatar, we are truly honoured to be able to play a key role in taking its legacy forward.”
If ever there was a motorcycle that has stood the test of time, it is the legendary Royal Enfield Bullet. When unveiled in 1932, its advanced features were at the forefront of motorcycle design. Radically updated in 1948, its groundbreaking swinging arm rear suspension took the motorcycling world by storm and all other motorcycle manufacturers quickly followed suit.
Its prowess over the toughest terrain, success in service with the Indian armed forces and subsequent move to production in Madras in 1955, kickstarted its stellar rise to become, for decades, the king of India’s roads. Its 2010 reinvention, with Royal Enfield’s seminal UCE engine, ensured it continued to be aspirational, as both a motorcycling and a cultural icon.
There is little that cannot be done on a Bullet! Over its remarkable lifespan Bullets have undertaken almost every task imaginable including championing in trials and International Six Days Trials competitions, setting lap records on the Isle of Man, conquering the highest mountain passes, being a trusted companion on every kind of trip, from weekend getaways to round-the-world adventures, employed as a dependable commuter and hardy workhorse, being used as a versatile platform for customisation, going into battle and being a loyal partner to more than a million passionate riders around the globe.
Not only is the Bullet the longest-running motorcycle model in production anywhere in the world, but it has also become a part of India’s social fabric, an heirloom handed down from one generation to the next and has spawned more than 1000 riders’ clubs. For these loyal enthusiasts, Bullet Meri Jaan (‘Bullet Is My Life’) is not just a grainy video and catchy song, but embodies a powerful symbolism that represents authenticity, stoicism, dependability and individuality.
And now this most practical, all-purpose motorcycle takes its unique heritage, majestic stance, rock-solid handling, torquey engine with a thumping heartbeat and simple, uncluttered looks, into an exciting new epoch.
Speaking about the launch of the new 2023 Bullet, B Govindarajan, CEO, Royal Enfield said “To me, the Bullet has been an undeniable symbol of resilient engineering and aesthetics. It has endured war and peace with unflinching reliability and has been an ally for over 90 years to the bravest of the brave. Pinstriped and handcrafted by three generations of artisans, the Bullet has retained its regal appeal without surrendering to fads and whims. The uncluttered simplicity of its form is a sharp contrast to its sturdy dependability, its mettle and character. We have purposefully endeavoured to retain the essence of the legacy of the Royal Enfield Bullet as it readies to transition to a new form and avatar and steadfastly rides on to a century and beyond”
The 2023 Bullet 350 is powered by the modern, globally acclaimed 349cc air-oil cooled single cylinder engine that also powers the Meteor, Classic and Hunter. Fuel-injected, it produces 20.2 bhp at 6100 rpm and 27 Nm of torque at 4000 rpm resulting in strong, low-end grunt, super smooth linear power delivery and a ride that’s both refined and invigorating. With a primary balancer shaft to cut down vibrations, it feels responsive and refined while its gear shifting is crisp and smooth thanks to an optimised 5-speed gearbox, ensuring a superlative ride experience. At the front are 41mm forks, a 100/90 -19 tyre and a 300mm disc brake. The rear sports a wider 120/80 -18 tyre and 270mm disc brake. Comfort is ensured by a new take on the single bench seat with careful attention paid to both ergonomics and quality materials.
The chassis is designed for improved handling and manoeuvrability. Firmer than on previous Bullets, it encourages confidence at higher cornering speeds and feels planted and stable on straight roads. This is enhanced by large diameter 41mm front forks and wider section tyres, a 100/90 -19 at the front and 120/80 -18 at the rear as compared to past Bullet versions. A 300mm disc brake is fitted at the front and 270mm disc at the rear. Comfort is ensured by a new take on the single bench seat which, along with redesigned mudguards, contributes to the subtly evolved styling, a marked improvement in the proportion, stance and aesthetic balance of the motorcycle.
The 2023 Bullet 350 for Europe is released in two distinct editions, all handcrafted with a premium finish that will delight. The Bullet Standard available in Black or Maroon colourways at £4629, is fitted with dual channel ABS and rear disc, finished with elegant hand-pinstriped body-coloured tanks and components as well as chrome and gold badges. The Bullet Black Gold is a premium variant finished with a striking combination of matt and gloss black tank, copper and gold 3D badge, copper pinstriping and on-trend, blacked-out engine and components, and comes with dual channel ABS and rear disc brakes, available at £4,709
Both European editions are built with a distinctive 13-litre, teardrop tank and the traditional Royal Enfield casquette that houses a new headlamp along with the signature ‘tiger eyes’ – pilot lights – an enduring feature on Royal Enfield motorcycles since 1954. More contemporary touches include the new digi-analog instrument cluster that houses an LCD information panel and a USB charging point mounted below the handlebar. The rider’s controls have received special focus to ensure that the design, fit and finish are top class with beautifully styled rotary switch cubes that combine ease of use with eye-catching retro appeal.
The 2023 Bullet 350 will be supported by an ecosystem of 28 Genuine Motorcycle Accessories, including nine designed and developed specifically for the Bullet. These include comfortable touring and low-rise seats and touring handlebars. There is also a selection of quality riding gear, including helmets and apparel with detailing that echo the Bullet’s legendary pinstriping.
There is no other motorcycle like the Bullet. True to its heritage yet updated and made relevant for each new generation of rider, the Bullet is the custodian of Royal Enfield’s ‘pure motorcycling’ DNA. Royal Enfield believes that now is the time for the world to see the Bullet with new eyes; to once more fall in love with this authentic, gleaming symbol of understated style and timeless resilience.
The wait is over. The new 2023 Bullet 350 is here to own its rightful place as the Jewel in Royal Enfield’s magnificent crown
As part of Royal Enfield’s continued commitment to providing customers with unrivalled accessibility to quality motorcycles, the manufacturer has signed an agreement to partner with CA Auto Finance, to provide its UK customers with access to affordable and quality finance deals for its entire product range.
For the first time ever, Royal Enfield customers will be able to access market-leading finance deals provided by CA Auto Finance on www.royalenfield.com/uk, meaning that ownership is accessible both in terms of ease of sign up as well as, crucially, price point. Finance deals will be available across Royal Enfield’s product range from the 650 twin engine Interceptor, Continental GT and Super Meteor to the Himalayan and Scram 411s to the HNTR, Classic and Meteor 350s.
Today CA Auto Finance, which evolved out of FCA Automotive Services, is an independent, multi-brand player with a strong track record in providing finance in the mobility sector, with nearly 100 years of experience. CA Auto Finance shares Royal Enfield’s vision of providing a versatile, reliable and affordable mobility solution that is as attractive for entry level for beginners as established bikers.
Says George Cheeseman, UK Country Manager – Royal Enfield, “It’s an incredibly exciting time for Royal Enfield as we enter a new chapter of operating our own wholly owned subsidiary with the distribution and direct network infrastructure going live on 1st May 2023. Our mantra is simple; to provide unrivalled accessibility to quality motorcycles to our customers. We are passionate about enabling anyone who wants to own a Royal Enfield, to be able to do so. We have searched hard for the ideal finance partner and are delighted that CA Auto Finance shares our dedication to providing market-leading affordability and quality customer experience.”
The partnership will generate significant benefits for Royal Enfield customers, such as access to a finance deal starting from as little as £49.99 per month* for the new HNTR 350.
Terms & Conditions
*8.9% APR Representative. Offer available on Royal Enfield model HNTR. 48-month term. Minimum 21% customer deposit required. Optional final payment varies depending on version. 10,000 miles p.a. PCP sales until 30/06/23. Subject to status. T&Cs apply. Royal Enfield Finance, SL1 0RW.
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield’s immensely successful parallel twin motorcycles, the Interceptor 650 and the Continental GT 650 have appealed to enthusiasts all over the world for their authenticity and fun riding experience since 2018.
Today, Royal Enfield unveiled the new, augmented variants of these motorcycles at the Lyon Motor Show, France. New variants of the Interceptor and Continental GT 650 come in stunning new colourways and with enhanced functional and ergonomic features.
Interceptor Barcelona Blue
The Interceptor 650, will be available in two blacked-out variants – Black Ray & Barcelona Blue – The new paint options join the existing community favourites Mark 2, Sunset Strip and Canyon Red.
GT Apex Grey
On the Continental GT 650, Royal Enfield has also introduced two new blacked out versions: Slipstream Blue and Apex Grey. These will be offered alongside the current line-up of celebrated colourways – Mr Clean, Dux Dulux, British Racing Green and Rocker Red. All new colourways will come with functional and ergonomic features like enhanced seat comfort, new switchgear, a USB charging port and an all new LED headlamp.
The new blacked out variants on the Interceptor and the Continental GT will feature blacked-out engine and exhaust parts. This look adds to the aesthetics of the motorcycle, seamlessly fusing with its chassis and keeping the spotlight on its tank for a look that is guaranteed to make hearts race and heads turn. What will make these motorcycles even more amazing are the cast alloy wheels and tubeless tyres that will come as standard on the blacked-out variants of the Interceptor 650 and the Continental GT 650
Commenting on the introduction of the new updated 650 Twin motorcycles, B. Govindarajan, CEO, Royal Enfield, said “The Interceptor 650 and the Continental GT 650 have received immense love from riding enthusiasts across the world. We are certain that the all-black variants with alloys, will definitely give customers more reason to ride these motorcycles, while the new functional upgrades will add to a fun and enjoyable riding experience.”
GT Slipstream Blue
Since their launch in September 2018, the 650 Twins have been extremely well received by motorcycle enthusiasts globally and have been instrumental in the brand’s global expansion and success over the last few years. The Interceptor 650, a quintessential roadster, has made a mark in the hearts of automotive enthusiasts around the world winning several awards like the MCN ‘Retro Motorcycle of the Year’, twice in a row. The Continental GT 650 has grown to become a hallmark of cafe racing culture around the world and has been at the forefront of nurturing motorcycling sub-cultures and communities in India.
The updated 650 Twins will be on-sale in UK dealer showrooms from today (23rd February, 2023). Blacked-out variants are available at £6,599 for Interceptor 650 and £6,799 for Continental GT 650.
Interceptor Black Ray
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield announces ‘Thunder & Lightning’ Special Editions of the award winning Continental GT and Interceptor 650 Twins.
Royal Enfield, the global leader in mid-size motorcycles (250cc-750cc), have revealed two special editions of their best-selling 650 Twin motorcycles – the Thunder Edition Continental GT 650 and the Lightning Edition Interceptor 650 will be outfitted with a premium range of Genuine Motorcycle Accessories as standard equipment.
The special edition accessorised machines both feature Royal Enfield’s iconic six speed, 648cc, parallel twin, finished with polished aluminium cases. Riding dynamics are maintained with the taught, classically inspired chassis developed alongside Harris Performance by the team at Royal Enfield’s UK Technology Centre, to ensure it can handle varied riding styles and terrains with ease and agility, while retaining period style.
Thunder Edition Continental GT 650
The Thunder Edition Continental GT packs all you need for a weekend getaway of two-wheeled nostalgia, with its unmistakable café-racer credentials, sculpted fuel tank, rearset footrests and race-style clip-on handlebars are complimented by a suite of streamlined factory fitted accessory upgrades to escape the city limits. Proven ergonomics enable it to remain comfortable when used as a stylish city bike or tackling the open-road.
The Thunder Edition features: Removable soft panniers, Dual touring seat, Compact engine guards and Sump guard, Short tinted fly screen, CNC machined bar-end mirrors and Oil filler cap.
Pricing – Thunder Edition Continental GT 650
£6,659 MSRP: Single tone – Rocker Red, British Racing Green
£6,859 MSRP: Dual tone – Ventura Storm, Dux Delux
£7,159 MSRP: Chrome – Mr Clean
Lightning Edition Interceptor 650
The Lightning Edition Interceptor 650 has been accessorised to explore further on the road less travelled, its distinctive teardrop tank with traditional scalloped knee recesses and wide braced handlebars pay homage to the original Interceptor that dominated the street scrambler style of ’60s California. Its comfortable and commanding riding position are both fun and practical for touring and exploring on all types of terrain, from curving coastal roads to the urban jungle, heading out of town two-up or cruising down to the beach in style.
*Availability is limited while stocks last in participating EU dealerships.
About Royal Enfield:
The oldest motorcycle brand in continuous production, Royal Enfield has created beautifully crafted motorcycles since 1901. From its British roots, a manufacturing plant was established in Madras in 1955, a foothold from which Royal Enfield spearheaded the growth of India’s mid-sized two-wheeler segment. Royal Enfields are engaging, uncomplicated, accessible, and fun to ride; a vehicle for exploration and self-expression. It’s an approach the brand calls Pure Motorcycling.
Royal Enfield’s premium line-up includes the recently launched, stylish new Hunter 350, the timeless Classic 350, the Meteor 350 cruiser, the 650 parallel twin motorcycles – Interceptor and Continental GT, the adventure motorcycles – Himalayan adventure tourer and the Scram 411 ADV Crossover, and the iconic Bullet 350. Riders and a passionate community are fostered with a rich profusion of events at a local, regional and international level. Most notable are Rider Mania, an annual gathering of thousands of Royal Enfield enthusiasts in Goa, and Himalayan Odyssey, a yearly pilgrimage over some of the toughest terrain and highest mountain passes.
A division of Eicher Motors Limited, Royal Enfield operates through more than 2100 stores across all major cities and towns in India and through nearly 850 stores in more than 60 countries around the globe. Royal Enfield also has two world-class technical centres, in Bruntingthorpe, UK, and in Chennai, India. The company’s two state-of-the-art production facilities are located at Oragadam and Vallam Vadagal, near Chennai. Across the world, Royal Enfield has three modern CKD assembly facilities in Thailand, Argentina and Colombia. With more than 37% CAGR for the last 5 years and sales in international markets up 108% in 2021-22, Royal Enfield is the leader in the global mid-size motorcycle market.
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield and Vintage Rides partner to curate off-beat two wheeled expeditions
Royal Enfield and Vintage Rides come together to specially curate and organise annual motorcycle expeditions, exclusively on Enfields, to extraordinary and epic locations across the globe.
The urge to explore beyond known boundaries and possibilities is an undying passion that exists only in a few; and only fewer still understand the depth of this passion.
As the saying goes… “It takes one to know one”. No wonder that Royal Enfield and Vintage Rides have decided to come together to fuel what can only be described as the world’s most epic expeditions on two wheels!
Royal Enfield and Vintage Rides bring their passion for adventure travel to thrill seekers and motorcycling enthusiasts across the world. Built on their shared vision to offer meaningful and lasting experiences, the brands will collaborate to offer specially curated offbeat itineraries on Royal Enfield motorcycles for motorcyclists across global markets.
Since 2006, Vintage Rides has operated over 1000 guided tours exclusively on Royal Enfield. From France, Italy, Mongolia, India, Morocco, and Argentina, Vintage Rides hosts tours in over 18 countries across 4 continents. Adding two new destinations to its roster every year, Vintage Rides has relied on Royal Enfield motorcycles to ensure pure motorcycling experiences in some of the most remote regions of the world.
Commenting on the partnership, Alexandre Zurcher, founder of Vintage Rides, said, “Having Royal Enfield as a preferred partner was a natural choice. We started to operate on Royal Enfields partially because the company was born in India. Today, it is much deeper than that. We are genuinely attached to the values of the Royal Enfield brand, the beauty of its machines, and the accessibility of the bikes.”
Anchored in the spirit of pure motorcycling, both brands are built on the values of originality, self-expression, and authenticity. Royal Enfield’s mid-size motorcycles, which are easy to handle, have made it possible to offer adventure seekers unforgettable and seamless riding experiences. During this collaboration, the iconic duo will also co-produce one adventure travel movie per year, which will feature the riders’ dual interest in adventure travel and the beauty of Royal Enfield motorcycles.
Mohit Dhar Jayal, Chief Brand Officer, Royal Enfield said “Pure Motorcycling is not just a phrase in our brand mission, but in fact it is the very purpose of our existence. Carefully curating various expressions of pure motorcycling for different kinds of riders is the constant passion that drives us at Royal Enfield. Taking that Pure experience to the next level, we are happy to announce our partnership with Vintage Rides, a curator of offbeat motorcycling experiences. This collaboration is a step toward ensuring that our riders will be able to ride our motorcycles on some of the most breathtaking adventures across the world. With Royal Enfield’s understanding of the motorcycling ethos and Vintage Rides expertise in providing the best character-packed motorcycle tours across the world, this partnership will surely be a delight for our customers.”
Earlier in 2017, Vintage Rides and Royal Enfield collaborated on the legendary Frozen Ride, a motorcycle expedition on the frozen Khövsgöl lake in Mongolia with the goal of meeting the Dukha tribe, the smallest tribe of reindeer herders in the world.
The Royal Enfield and Vintage Rides partnership has been renewed until 2025. Through this partnership, both brands hope to bring the love of adventure and respectful travel to motorcycle enthusiasts around the world.
For more Royal Enfield news check out our dedicated page Royal Enfield News
Injecting a new level of character, style and accessibility into the cruiser category, Royal Enfield showcased the gorgeous new Super Meteor 650 at EICMA in November 2022, and then displayed the motorcycle in all its colourways at the brand’s annual motorcycling festival – Rider Mania.
Today, Royal Enfield launched the new Super Meteor 650 across India and Europe, as the brand announced retail availability and price of the motorcycle. Built as two distinct variants – Super Meteor 650 and the Super Meteor 650 Tourer – and in seven distinct colourways, the new Super Meteor 650 will be available starting at INR 3,48,900 (Full EU Pricing detailed below). Display and bookings in India begin today, and deliveries will commence February onwards. Bookings across Europe begin today as well, with retail delivery starting by March 2023.
The Super Meteor 650 continues Royal Enfield’s heritage of building superlative cruisers. It is centred around the acclaimed 648cc twin platform that, since 2018, has enjoyed worldwide recognition within the multi-award-winning motorcycles, Interceptor INT 650 and Continental GT 650. It has been rigorously tested on proving tracks, Belgian PAVE, and the highways, byways, towns and city centres of India, the UK and Spain, clocking up over one million kilometres in the process to ensure the most reliable and enjoyable ride.
Commenting on the new Super Meteor 650 Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “The Super Meteor 650 is an evolution of all our focus and efforts in the middleweight segment over the years, and is a thoroughbred, retro cruiser in every sense. Its design language, geometry, form-factor and the gorgeous 650cc twin engine make it the most stunning, accessible and capable cruiser in the category. We’ve enhanced the refinement levels of this motorcycle, and you can feel it in its smooth throttle response across the range. The motorcycle has confidence inspiring stability, takes corners well and feels planted at highway speeds. It is a perfect mid-segment motorcycle that may actually interest even people who are not interested in cruisers. We believe the Super Meteor will expand the market for cruisers around the world and take the Royal Enfield twin platform a notch higher”
Speaking at the launch of the Super Meteor 650, Royal Enfield CEO, B Govindarajan, said, “We have focused not just on building great motorcycles, but reimagining propositions that transcend traditional motorcycling segments. The Royal Enfield Meteor 350 that replaced the Thunderbird in our portfolio did just that, as it made cruising easy for riders across the globe, and became one of our highest selling motorcycles in Europe and other parts of the world. The Super Meteor 650 breathes new life into the cruising segment, and creates its own identity as an authentic, accessible, mid-segment cruiser”
A quintessential cruiser, the Super Meteor 650 combines uncluttered controls and instrumentation with relaxed rider ergonomics; rock-steady stability on highways with pure riding pleasure on even on the most winding roads where it is keenly responsive to steering inputs. Its flexible, smooth engine has torque aplenty and its cool retro styling is infused with clearly recognisable Royal Enfield DNA. It has a physically imposing presence, yet remains an easy ride, whether you are traversing vast landscapes or heading towards the vanishing point on the horizon.
Over the years, Royal Enfield has made exceptional contributions to the cruiser category with stylish motorcycles that have founded new, niche markets. Beginning in the mid-1950s, it was decades ahead of the cruiser genre being defined when it produced US export variants of the original Redditch Super Meteor twin, with what is today considered to be a strong cruiser profile. It then introduced cruising to India with the Citybike, Lightning 535, at the time the biggest and baddest motorcycle on India’s roads, and a succession of 350 and 500cc Thunderbirds, which garnered a large and loyal following. Global success followed in 2020 with the launch of the Meteor 350 on the brand new J-series platform. The Meteor 350 upped the tempo with new standards of finesse, quality and, most importantly, rideability.
Created at the UK Technology Centre in conjunction with Harris Performance, the frame and swingarm are entirely new and meet the design brief of a motorcycle with a low centre of gravity for high-speed stability and easy manoeuvrability that is confidence inspiring for all levels of rider. Fabricated in steel with optimised forgings, investment castings, pressings and extrusions, the chassis incorporates a new cylinder head mount for additional stiffness. Royal Enfield’s first USD forks, with a 120mm stroke, and premium rear shocks with 5-step preload and 101mm travel, perfectly complement the new frame, ensuring the Super Meteor is stable and rewarding to ride on highways, and precise and engaging through the curves without being heavy to steer. The USD forks allow the motorcycle to maintain a controlled response throughout the range of suspension travel, and the big piston damping technology allows for a plush and planted ride
Unintimidating and practical, the Super Meteor 650 has the silhouette of a thoroughbred cruiser, with a low stance and seat with wide hips and a narrow waist, which allow a comfortable standover. Riding position is one of the key differentiators of any cruiser and the Super Meteor nails this with fully feet-forward foot controls and raised, wide handlebars. These fundamental cruiser design elements meld to make the rider feel they are part of their motorcycle. A large tank gives extended range and wide tubeless tyres on 16” rear and 19” front alloy rims provide dependability and peace of mind at highway speeds. Its dynamic design and a striking silhouette add to the streamlined look of the motorcycle, giving it the appearance of moving forward and cruising even when standing still.
The rider’s view and controls have received special focus to ensure that the design, fit and finish are class-leading. Its instrument cluster combines the timeless elegance of an analogue speedometer with the functionality of an LCD display for essentials such as revs, gear indicator, fuel gauge, clock and trip-meter. Adjustable clutch and brake levers offer a smooth operation along with a touch of retro finesse, while ergonomically designed barrel profile grips integrate the Royal Enfield logo. All-new plated aluminium switch cubes hold unique rotary switches, placing premium, chic design elements into the rider’s hands. Then there is Royal Enfield’s celebrated TBT (Turn-By-Turn) navigation pod, known as the Royal Enfield Tripper. A first on any Indian-made motorcycle when introduced on the Meteor 350, this highly-focused tool, developed in collaboration with Google, links to the rider’s smartphone via Bluetooth. A discreet USB socket is located beneath the left side panel. Further attention-grabbing features on this cruiser are its LED headlamp, a first for Royal Enfield, which is carefully designed to deliver old-school charm but provide all the benefits of LED technology.
Finally, the Super Meteor’s paint finish is superlative while its distinctive tank badges, inspired by historic Royal Enfield designs, are faceted in chrome and accented with two colours of tinted infill that result in a gorgeous, jewel-like finish.
The Super Meteor 650 is available in five striking colourways: Astral Black, Astral Blue, Astral Green, Interstellar Grey and Interstellar Green. The Super Meteor 650 Tourer, which comes kitted with a touring windscreen, deluxe touring seat, pillion backrest, is available in two distinctive two-tone finishes: Celestial Red and Celestial Blue.
Like all Royal Enfield motorcycles, the Super Meteor 650 is supported by an extensive range of genuine motorcycle accessories that complement its capabilities and enhance its touring proposition in different ways. The Solo tourer themed Super Meteor has a range of bespoke accessories that make solo touring both easy and stylish. Available on the Astral and Interstellar trims, the Solo Tourer theme includes neat bar-end mirrors, bar-end finisher, front and rear LED indicators, the solo finisher kit, compact engine guard, deluxe rider foot pegs and silver finish sump guard. Available on the Celestial variant, the Grand Tourer theme additionally comes with an OE-fitted deluxe touring seat, pillion backrest and touring flyscreen. In addition, one can add more accessories from a range of
GMAs, making the motorcycle a full-fledged tourer. These include, touring handlebars, touring mirrors, deluxe rider footpegs, LED fog lights, airfly evo engine guard, black sump guard and front & rear LED indicators.
All GMAs can be ordered when booking your motorcycle through the local dealership. A stylish, high-quality range of gear, including Super Meteor t-shirts, helmets, bags and accessories, is also available.
The Super Meteor 650 has been created to allow its riders to break free from daily routines, to capture the romance of the open road, experience big skies and vast open landscapes, and undertake journeys that aren’t limited by hours or kilometres.
Royal Enfield is confident that it will make believers out of non-believers, encouraging those who love motorcycling but with no experience or desire to ride a cruiser, to do just that — go cruising.
COUNTRY-PRICE
Astral
Interstellar
Celestial
India
INR 3.48,900
(ex-showroom, India)
INR 3,63,900 (ex-showroom, India)
INR 3,78,900 (ex-showroom, India)
UK
GBP 6,799 (OTR)
GBP 6,999 (OTR)
GBP 7,299 (OTR)
France
€ 7,890 (MSRP)
€ 8,090 (MSRP)
€ 8,390 (MSRP)
Germany
€ 7,890 (MSRP)
€ 8,090 (MSRP)
€ 8,390 (MSRP)
Italy
€ 7,200 (MSRP)
€ 7,400 (MSRP)
€ 7,700 (MSRP)
Spain
€ 7,489 (MSRP)
€ 7,689 (MSRP)
€ 7,989 (MSRP)
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield, the global leader in the mid-size motorcycling segment, today unveiled the Scram 411 – the brand’s first ADV crossover.
The new Scram 411 is an engaging, accessible and capable street scrambler, with the heart of an adventure motorcycle. Built on Royal Enfield’s proven LS-410 engine platform and the Harris Performance chassis, the Scram 411 combines spirited agility on urban streets, with competent rough- roading capabilities. Focused and purposeful changes in the riding geometry and ergonomics make it ideal for in-city riding, as well as unpredictable, challenging trails off the urban grid.
The Scram 411 is a continuation of Royal Enfield’s constant quest to enable the pursuit of exploration; and to build motorcycles that can be the perfect ally for every adventure. One such motorcycle is the Himalayan – Royal Enfield’s first purpose-built, adventure tourer. Inspired by its terrain and decades of riding experience in the Himalayas, the Himalayan is the spartan, yet immensely capable motorcycle that is perfect for most riders, and has built a thriving subculture of adventure touring across the world. Launched in 2016, the Himalayan has received global recognition for its pure and unique design and well-rounded capability, making it among Royal Enfield’s best selling motorcycles across the world. These highly regarded and terrain-tested characteristics of the Himalayan were the inspiration for a more urban, scrambler style evolution – the Scram 411.
The Scram 411 is a new subspecies that has the authentic vibes of a scrambler and comes with built-in strong adventure DNA. It is a motorcycle that feels playfully agile on urban roads, yet is a highly capable multi-tasker that is always ready for whatever comes its way.
Siddhartha Lal, Managing Director, Eicher Motors Ltd., simply loves the fluidity and the multipurpose ability of the Scram 411. Speaking about this in the context of modern existence, he said, “Whether it’s London, New Delhi or Tokyo, the contours of modern urban existence are ever-changing. With our world increasingly becoming more fast- paced, life in the urban context has become about the weekday hustle and the weekend getaway, and everything in between. We wanted to build a motorcycle that could effortlessly navigate this entire gamut, and be the perfect ally for the young, modern day rider. The Scram 411 is truly a motorcycle made for now, and is always ready to tackle whatever surprise is in store”
Speaking about the inspiration behind the Scram 411, and about the new motorcycle, Executive Director, Royal Enfield, B Govindarajan, said, “The globally lauded versatility and competence of the Himalayan inspired us to reimagine the motorcycle in a more young, modern-day, urban context. The Scram 411 is the perfect crossover for young city-dwellers, who prefer a motorcycle that is fun and engaging to ride around the city, yet has a rugged appeal. By shifting the riding geometry to make the motorcycle more at home on busy city streets, and retaining its strong ability to take on rough roads and take on the weekend dirt trail, we’ve brought a unique subcategory for consumers. Like all our motorcycles, the Scram 411 is built for the global rider, and manufactured with world class engineering. We also have an array of genuine motorcycle accessories and a vibrant apparel range inspired by the Scram lifestyle. This is a very exciting and spirited new motorcycle, and we are confident that young riders from across the world will love the new Scram 411”
Powered at the heart by the LS-410 engine platform and the Harris Performance Chassis, the Scram 411’s riding ergonomics make it an effortless and engaging ride in everyday urban riding situations.
Mark Wells, Chief of Design at Royal Enfield, enjoys riding the Scram 411, and how easily it can navigate a wide spectrum of terrains and challenges. Speaking about creating a new subspecies of motorcycles, he said, “Most scrambler motorcycles focus only on aesthetics and looks. When we began work on the Scram 411, we were determined to create a motorcycle that would be distinct in design and purpose, and bring the best of rough road capability to urban riding. With its simple look and design, playful colourways, accessible riding proposition, the Scram 411 is an ultimate ADV crossover for the urban environment”
The Scram 411 is powered by the globally appreciated 411cc, fuel-injected, 4-stroke, SOHC, air-cooled single-cylinder engine. The engine has a maximum power of 24.3bhp at 6500rpm and max torque of 32Nm at 4000-4500 rpm which ensures smooth power delivery and strong bottom end torque that elevates the overall performance. The motorcycle is easy to manage over long urban commutes with minimum gear shifts, and confidence-inspiring engine performance allows it to tackle bad road, and off-road sections easily.
The telescopic front suspension with 41mm forks and 190mm travel, along with 180mm travel on the rear with monoshock linkages ensure stable and confident riding over varying and rough road conditions. The front and the rear discs combined with dual-channel ABS, offers confident braking.
The change in the riding geometry is brought about by the 19-inch, dual purpose front tyres. This combined with the 17-inch rear tyres are key elements that bring nimble handling to the motorcycle. The dual-purpose tyres ensure a confident grip over tarmac and on loose gravel, while bringing the perfect combination of on-road grip and rough- road tractability.
The seat on the new Scram 411 has been reimagined for greater comfort over long saddle time. The new single seat that reflects the urban styling of the motorcycle, offers great comfort for both rider and pillion in long city commute as well as taking the road less travelled. The accessible seat height makes it easy to maneuver the motorcycle in stop and go traffic The ride ergonomics on the Scram 411 feels very planted and confident. The handlebar position, and seat height make the ride experience dynamic, and engaging. It retains a commanding and comfortable riding position while making it easy to ride when seated or standing up.
The new motorcycle has a digital-analog instrument cluster that provides easy access to essential information on the digital screen. The off-set old-school, analog speedometer adds to the Scram’s style and makes for easy viewing in peripheral vision. The instrument cluster also has an auto meter, trip meter, time, fuel gauge with a low warning, and service reminder. The Royal Enfield Tripper Navigation pod is available as standard on all variants of the Scram 411.
The new vibrant colourways are designed to stand-out and reflect a distinct urban vibe, with dark shades combined with highlight colours to pop and give a nod to street art culture. The entry level Scram 411 variants come in Graphite Yellow, Graphite Red and Graphite Blue – all with ‘Gun Grey’ tanks complimented with distinct colourful tank badges and matching tyre rim tapes. The top end variant, in two colourways – White Flame and Silver Spirit – boast dual tank colourways, with unique and original graphics.
The Scram 411 comes adventure ready with an array of motorcycle accessories that complement the lifestyle and purpose, and provide enhanced comfort, protection and style. Ideal for riding in the urban environment and over weekend getaways, Royal Enfield’s Genuine Motorcycle Accessories come with a comprehensive 3-year warranty and are fully homologated alongside the motorcycle.
The Scram 411 was introduced to global audiences today via the Indian Digital launch, with a full European introduction set for the end of April with start of sales and test rides available at the start of May.
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield marks 120th year with anniversary edition models of the Interceptor and Continental GT650 Motorcycles.
Limited edition motorcycles to be released via a flash sale which goes live at: https://www.royalenfield.com/uk/en/120thedition/ on Monday 7th March 2022 at 5.30pm GMT.
To commemorate Royal Enfield’s landmark 120th celebrations and their heritage as the oldest motorcycle manufacturer in production, the brand today announced the flash sale details for the 120th Year Anniversary Editions of its popular 650 Twin motorcycles – the Interceptor INT 650 and the Continental GT 650.
Conceptualized and designed to showcase Royal Enfield’s rich and storied legacy, the motorcycles present a unique opportunity for global enthusiasts to own a piece of motorcycling history. With a limited production run of only 120 units allocated to the European market – 60 Continental GT 650 and 60 Interceptor INT 650 – these motorcycles are true collector’s items. The Limited Edition Motorcycles will be available to buy on a first-come-first-serve basis via the Flash Sale that will go live on Monday 7th March at 5:30pm GMT.
The globally successful 650 Twin motorcycles – the Interceptor and the Continental GT – have received immense love from riding enthusiasts across the world and in the process have also raked in numerous, coveted global automotive awards. Inspired by the
legendary Royal Enfield Interceptor 750 and Continental GT 250 of the 1960’s, these motorcycles have been instrumental in the brand’s global expansion and success over the last few years. The significance and relevance of the Interceptor INT and the Continental GT 650, both in Royal Enfield’s glorious past, and modern history, made them an obvious choice for the anniversary edition.
The 120th Year anniversary edition Interceptor 650 and Continental GT 650 have been designed and handcrafted by the company’s teams across the UK and India. The unique, rich black-chrome tank colour scheme has been developed in-house using Royal Enfield’s industry-leading chroming technology at the company’s original 1950’s manufacturing factory in Thiruvottiyur, Chennai – India.
To complement the black chrome tanks, both the Continental GT 650 and Interceptor 650 will feature, for the first time, completely blacked out components with the engine, silencer and other elements in an array of black colour schemes. The motorcycles will also come equipped with a range of Genuine Motorcycle Accessories such as flyscreens, engine guards, heel guards, touring and bar end mirrors amongst others in a black disguise to complement the overall design.
In celebration of the brand’s renown for finishes by hand, the 120th Year Anniversary edition motorcycles will feature a very unique, handcrafted, die-cast brass tank badge. These exquisite looking brass badges have been made in collaboration with the ‘Sirpi Senthil’ family who are multi-generational artisans from the temple town of Kumbakonam, Tamil Nadu, India. Particularly specialized in making the elegant brass effigies for the most revered temples in India for centuries, this is the first time that these artisans have collaborated with any automotive brand. The motorcycles will also be finished with the legendary Royal Enfield hand-painted pinstripes.
To make each motorcycle even more exclusive, the tank top badge will feature its own unique serial number indicating that it is 1 of 60 unique motorcycles in Europe. Additionally, the motorcycles will also adorn a side panel decal that is a tribute to Royal Enfield’s 120 years.
Speaking on the launch, Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “Few brands can celebrate the kind of legacy and history that Royal Enfield has enjoyed over the last century and there was simply no better way of celebrating this milestone than sharing a piece of it with our consumers around the world in the form of the 120th Anniversary Edition 650 Twin motorcycles. Both the Interceptor and the Continental GT enjoy huge global success just as they did in the 1960’s, and truly represent our heritage of making simple and enjoyable motorcycles”
For more Royal Enfield news check out our dedicated page Royal Enfield News
Europe’s no.1 professional freestyle stunt rider, Lee Bowers, set to write an exciting new chapter in Royal Enfield’s iconic 120 year story.
The official partnership announced for 2022 – supported by a fleet of one-of-a-kind custom stunt bikes developed with Harris Performance
Royal Enfield and world-renowned professional stunt rider Lee Bowers announce their exciting new partnership for 2022 and beyond, bringing yet another new dimension to Royal Enfield’s ever growing community of partners and unique experiences – all in celebration of the brand’s “Pure Motorcycling” ethos.
Having been stunt riding professionally for over 15 years – including working with some of the most iconic franchises on TV and the big screen (Top Gear, James Bond, Mission Impossible and Kingsman) as well as holding multiple Guinness world records, and countless UK & European Freestyle championship titles – Lee Bowers has forged a reputation as one of the biggest and more respected names in the elite stunting industry. Having performed live shows worldwide, Lee has historically made his name performing on high capacity Japanese sports bikes. However, the shift over to Royal Enfield, and onto smaller capacity Twin and single cylinder engines, marks an exciting and unchartered new chapter; bringing with it a host of different developmental opportunities and pushing the boundaries of stunt performing.
Working in close collaboration and consultation with Lee Bowers; the in-house custom team at Royal Enfield’s UK Technology Centre and at the legendary team at Harris Performance developed an incredible fleet of one-of-a-kind custom stunt bikes to allow Lee to take his much loved stunt shows to all new levels of performance and creativity.
Says Lee Bowers, “The team at Royal Enfield proposed a challenge I simply couldn’t resist – to collectively design and build a stunt bike the likes of which had never been seen before! Royal Enfield brings prestige and unrivaled British heritage to the project –
along with the most important aspect – an awesome selection of base bikes. Harris Performance (with whom I’ve had a fantastic working relationship with since 2007) offers a wealth of expert fabrication knowledge and I have my unique experience in specialist stunt skills – I knew instantly that this would be an amazing collaboration!”
The specially developed stunt show fleet includes three unique motorcycles – all of which have been designed and built specifically for different stunting capabilities and showcase a wide range of engineering and performance customisations never before seen on any Royal Enfield.
The showpiece of the fleet is the Freestyle Stunt Bike – taking the Interceptor 650 as the donor motorcycle Harris Performance set to work from the ground-up (however, critically maintaining the integrity of the 650cc Twin engine) to turn the Interceptor 650 into an extraordinary stunting machine capable of performing Lee’s most technically and physically demanding tricks.
The list of modifications as follows:
● Royal Enfield modified seat, side panels and front mudguard
● Royal Enfield modified, reinforced fuel tank to Lee Bowers specification
● Harris bespoke clear coated frame constructed using T45 tube with fully bronze welded joints
● Harris bespoke billet aluminium front engine cradle
● Harris bespoke seat subframe, crash cages, footrest assemblies and oversize stunt pegs
● Harris bespoke full stainless steel race exhaust system
● Harris bespoke billet triple clamp assembly and bar risers
● Harris bespoke steel underbraced swingarm running 2:1 Harris linkage system
● Harris bespoke billet chain adjustment system
● Harris bespoke aluminium front mudguard mount and Harris flush fitting fuel cap
● Ohlins USD front forks, stanchions reinforced at base & Ohlins TTX rear shock absorber
● GPR rotary steering damper
● Dymag forged wheels running Harris block type cush drive assembly
● Maxxis 180 section rear tyre & Michelin 120 section front tyre
● Brembo 320mm twin front discs, 260mm rear & Brembo Stylema twin radial front calipers
● Brembo Stylema twin radial rear calipers mounted on a bespoke Harris caliper carrier
● Brembo 19×18 front master cylinder
● Bar mounted 19×20 rear master cylinder linked through a foot operated twin feed rear
● HEL braided brake lines
● Renthal Carmichael high handlebars & Renthal grips
● Renthal 520 sprockets & Tsubaki chain
● RSC easy pull clutch lever
● Setrab 13 row oil coolers & Spal cooling fans
● Super B lithium battery & KOSO EX-03 digital dash
The second motorcycle in the stunt fleet took the Continental GT as the base and then was turned into a specialised Drift Bike – designed for high speed stunting and sideways drifting. The intention with the Drift Bike was to keep as many of the stock specification parts on the Continental GT as possible (again including the 650cc Twin engine) in order to retain as much of the aesthetic integrity of the base model as possible – however Harris Performance made certain modifications as suggested by Lee to maximise the ergonomics of the machine and increase its stunting capabilities; including a customised reinforced fuel tank, a Harris bespoke rear brake carrier and chain adjustment system, S&S race 2 into 1 exhaust system, Harris bespoke crash cages, a wider Maxxis 180 rear wheel, RSC easy pull clutch, Renthal 520 sprockets and a Harris bespoke aluminium swingarm extended 200mm over stock length.
To complete the stunt fleet, the final customised motorcycle took the Himalayan as the base model – an altogether new and exciting challenge for Lee to perform world-class stunt tricks on a 411cc single engine. The intention with the Himalayan Fire Bike was to bring some additional fireworks to the stunt shows – so what better a way to do this than with a fully rigged professional pyrotechnic set up; including a side mounted flame-thrower as well as fireworks and a smoke machine mounted on the front pannier racks.
Says Lee Bowers, “I’ve always looked to embrace new challenges and push my creativity in new directions. Having stunted professionally for so many years, I know it’s possible for me to stunt ride any high performance bike with some dedication and practice; however to break new grounds with such an iconic brand as Royal Enfield that has traditionally been associated with smaller capacity retro classics and singles is incredibly exciting both personally and professionally.
I feel honoured to get the opportunity to work closely alongside Harris Performance and Royal Enfield; it’s a great journey we’re starting together and I know we can build something incredibly special. This new partnership will open many many doors for us all and for that I’m really excited – taking this incredible fleet of machines right around the world will hopefully show what Royal Enfield motorcycles are capable of to all new audiences!”
Says Adrian Sellers, Head, Royal Enfield Custom Program “Royal Enfield has a very strong custom culture – this is something that we’re really proud of and as a brand we’re constantly looking to develop further. When we talk about customization, we aren’t just talking about aesthetics, but also of pushing the function of our motorcycles to the limit. The DTRA Championship winning Twins FT flat track racer is a beautiful example of this, and in fact it was this very motorcycle that Lee saw while visiting Harris Performance and instigated the first conversation about making a ground up stunt bike from a Royal Enfield Twin 650.
These stunt bikes are another chapter in this story, and a challenge we have relished taking up. We’re delighted with the way they have come out, blending functional modifications with incredible craftsmanship as only Harris Performance can. They have worked their magic once again and we’re all very excited to begin this next adventure, and see how far we can push new boundaries together for the brand.”
For more Royal Enfield news check out our dedicated page Royal Enfield News
Royal Enfield Marks 120th Year With Anniversary Edition Models Of The Interceptor And Continental GT 650 Motorcycles.
To commemorate Royal Enfield’s landmark 120th celebrations and their heritage as the oldest motorcycle manufacturer in production, the brand today unveiled the 120th Year Anniversary Editions of its popular 650 Twin motorcycles – the Interceptor INT 650 and the Continental GT 650 at EICMA 2021.
Conceptualized and designed to showcase Royal Enfield’s rich and storied legacy, the motorcycles present a unique opportunity for global enthusiasts to own a piece of motorcycling history. With a limited production run of only 480 units; distributed as 120 units each for Europe, India, South-East Asia, and the Americas – 60 Continental GT 650 and 60 Interceptor INT 650 – these motorcycles are true collectors items.
The globally successful 650 Twin motorcycles – the Interceptor and the Continental GT – have received immense love from riding enthusiasts across the world and in the process have also raked in numerous, coveted global automotive awards. Inspired by the legendary Royal Enfield Interceptor 750 and Continental GT 250 of the 1960’s, these motorcycles have been instrumental in the brand’s global expansion and success over the last few years. The significance and relevance of the Interceptor INT and the Continental GT 650, both in Royal Enfield’s glorious past, and modern history, made them an obvious choice for the anniversary edition.
The 120th Year anniversary edition Interceptor 650 and Continental GT 650 have been designed and handcrafted by the company’s teams across the UK and India. The unique, rich black-chrome tank colour scheme has been developed in-house using Royal Enfield’s industry-leading chroming technology at the company’s original 1950’s manufacturing factory in Thiruvottiyur, Chennai – India.
To complement the black chrome tanks, both the Continental GT 650 and Interceptor 650 will feature, for the first time, completely blacked out components with the engine, silencer and other elements in an array of black colour schemes. The motorcycles will also come equipped with a range of Genuine Motorcycle Accessories such as flyscreens, engine guards, heel guards, touring and bar end mirrors amongst others in a black disguise to complement the overall design.
In celebration of the brand’s renown for finishes by hand, the 120th Year Anniversary edition motorcycles will feature a very unique, handcrafted, die-cast brass tank badge. These exquisite looking brass badges have been made in collaboration with the ‘Sirpi Senthil’ family who are multi-generational artisans from the temple town of Kumbakonam, Tamil Nadu, India. Particularly specialized in making the elegant brass effigies for the most revered temples in India for centuries, this is the first time that these artisans have collaborated with any automotive brand. The motorcycles will also be finished with the legendary Royal Enfield hand-painted pinstripes.
To make each motorcycle even more exclusive, the tank top badge will feature its own unique serial number indicating that it is 1 of 60 unique motorcycles in any of the four regions mentioned around the world. Additionally, the motorcycles will also adorn a side panel decal that is a tribute to Royal Enfield’s 120 years.
Speaking on the launch, Siddhartha Lal, Managing Director of Eicher Motors Ltd. said, “Few brands can celebrate the kind of legacy and history that Royal Enfield has enjoyed over the last century and there was simply no better way of celebrating this milestone than sharing a piece of it with our consumers around the world in the form of the 120th Anniversary Edition 650 Twin motorcycles. Both the Interceptor and the Continental GT enjoy huge global success just as they did in the 1960’s, and truly represent our heritage of making simple and enjoyable motorcycles”
The 120 Limited Edition units will be available to the European market in Q1 2022 (calendar year). Prices and route to market to be shared in the new year.
About the Royal Enfield 650 Twin Motorcycles
Launched in September 2018, the 650 Twins have been extremely well received by motorcycle enthusiasts in Europe and across the globe. The Interceptor 650 – a quintessential roadster, won several awards globally, including MCN’s (UK) Best Retro Motorcycle of the Year 2019 and 2020, becoming the only brand to win this particular accolade twice in a row. It has also been the highest selling naked style motorcycle for calendar year 2020 in the UK (as per MCIA data from January 2020 – to December 2020) dominating the mid-sized segment for over a year and propelling Royal Enfield to become one of the fastest growing motorcycle brands in the country.
For more Royal Enfield news check out our dedicated page Royal Enfield News
