Born Iconic: The New XSR900 GP
The Sport Heritage range pays tribute to some of the most iconic motorcycles from Yamaha’s rich history by blending...
Yamaha
New Yamaha Ténéré 700 Extreme
Yamaha strengthens its class leading Adventure line-up Since its launch in 2019, the Ténéré 700 has become one of...
Nick Sanders’ first ever eBike World Ride on the Yamaha Wabash RT
On 15th September 2023, legendary globetrotter Nick Sanders MBE begins another epic trip around the world on two wheels....
New PWseries C2: Perfect for everyday city riding
Yamaha Motor Company was founded in 1955, and during the past seven decades, the brand has become synonymous with...
Yamaha Off Road Competition range celebrates 50 Years of YZ
50 years of winning. 50 years of innovation. 50 years of YZ. Yamaha was born to race. Right from...
Yamaha R1 GYTR PRO 25th Anniversary Limited Edition
Yamaha Commemorate 25 Years of the Iconic R1 with Exclusive Race Developed Performance Package To mark the 25th Anniversary...
XSR900 DB40 Prototype Breaks Cover at Goodwood Festival of Speed
Riding up the prestigious Goodwood Hill on each of the festival’s four days, the XSR900 DB40 Prototype represents a...
Yamaha Celebrates 25th Anniversary of the Revolutionary R1
Yamaha Motor Europe is proud to celebrate the 25th anniversary of the ground-breaking R1 with dedicated activities planned at the...
Yamaha celebrates 40 Years of Ténéré
Yamaha is proud to celebrate the 40-year anniversary of the iconic Ténéré. Since its inception in 1983 with the...
Yamaha’s new PW-XM flagship eMTB drive unit
Yamaha’s new PW-XM flagship eMTB drive unit: Marking thirty years as the pioneer of the e-Bike system. In recent...
New Yamaha Ténéré 700 World Rally
Yamaha’s ultimate high specification long distance adventure bike. The new Ténéré 700 World Rally represents the ultimate version of Yamaha’s long...
Yamaha launches two new electric Urban Mobility models
BOOSTER Easy eBike and BOOSTER S-pedelec, available in spring 2023 The Yamaha’s diverse range of class-leading Urban Mobility models...
Yamaha Motor the First to Adopt Green Aluminum for Motorcycles in Japan
Yamaha Motor First to Use Green Aluminum in Japanese Motorcycles – Will gradually adopt low-carbon aluminum in the drive...
Yamaha launches the Ténéré Spirit Experience for 2023
Yamaha launches the Ténéré Spirit Experience for 2023. The ultimate Rally Raid Adventure for every Ténéré owner! Launched in...
New Yamaha XSR125 Legacy: Ride Through Time
Yamaha Sport Heritage goes from strength to strength Since the introduction of the first Yamaha Sport Heritage models the...
Motorcycles Save Lives – Yamaha Motor Teams up With Riders For Health
Yesterday it was announced that Yamaha will participate in the Africa Eco Race and in this announcement it was revealed that...
Passion and innovation for Yamaha’s 2022 clothing line-up
The spirit and heritage of Yamaha’s new 2022 models has inspired the designers of Yamaha’s clothing to create all...
Yamaha Racing Heritage Club Announces 2022 Schedule
As the Yamaha Racing Heritage Club (YRHC) gears up for its inaugural year, Yamaha Motor Europe outlined their plans...
New Yamaha NEO’s electric scooter
The new generation NEO’s is Yamaha’s first “50cc equivalent” electric scooter to be launched in the European market, and...
Yamaha Motor Switches ON
The start of new era in electric mobility Eric de Seynes – Yamaha Motor Europe’s President & CEO –...