Next Gen Freedom: the new Ducati Scrambler on tour in UK Ducati dealerships.
The Next Gen Freedom Ducati Scrambler arrives on tour at Ducati Stores. From 29 March until 5 May it will be possible to see the new Ducati Scrambler range, presented as the seventh episode of Ducati World Première 2023, live. Icon, Full Throttle and Nightshift will be the protagonists of a 16-stop tour that will touch a selection of UK dealers after their debut at Motorcycle Live last November. The bikes will be on display and demo rides can be booked on site.
The new Ducati Scrambler is the perfect choice for those who want a motorcycle with a unique and recognisable style, dynamic and fun, accessible and safe for everyday use. A motorbike designed for those who seek freedom and wish to share their style and way of being with others.
The second generation confirms the simplicity and authenticity that have always represented essential values for all Ducati Scrambler enthusiasts. Air-cooled Desmodue twin-cylinder engine, trellis frame, wide handlebars, low centre of gravity and riding fun are enhanced by advanced electronics and a more modern styling.
The result of this recipe are three Ducati Scrambler models: Icon, Full Throttle and Nightshift. Three motorbikes with different styling, united by a relaxed riding position and low weight, to offer enthusiasts of all experience and abilities great riding pleasure, both in the city and on out-of-town trips.
The customisation concept, which has always been a distinguishing feature of the Ducati Scrambler, goes even further with this second generation thanks to the new Icon tank. The coloured portion is a cover that can be replaced, as can the mudguards, wheel tags and small front headlight covers. Thus the look of the Ducati Scrambler can be adapted to all tastes with great ease. In fact, the three standard colours (’62 Yellow, Thrilling Black and Ducati Red) are joined by a further six, available as accessory kits, to dress up the new Ducati Scrambler Icon in nine different liveries.
The Tour calendar:
29th March – Ducati Cardiff
30th March – Ducati Worcester
4th April – Ducati Glasgow
5th April – Ducati Dundee
12th April – Ducati Croydon
14th April – Ducati Norwich
17th April – Completely Motorbikes
18th April – Ducati Preston
19th April – Ducati Manchester
20th April – Ducati Nottingham
24th April – Ducati Coventry
25th April – Chris Walker Motorcycles
2nd May – Ducati Bristol
3rd May – Moto Rapido
4th May – Ducati Sheffield
5th May – On yer Bike
For more Ducati news check out our dedicated page Ducati UK News
Production of the new Ducati Scrambler, already featured in the seventh episode of the Ducati World Première 2023, has begun in the Borgo Panigale plant. A new Ducati Scrambler completely renovated in style and concepts, that maintains the spirit and the original energy that have made this family a worldwide success for over 100,000 enthusiasts. An unmistakable, dynamic, accessible and safe motorcycle for everyday use, with a new captivating and modern design, dedicated to those seeking freedom and wishing to express their lifestyle through their choices.
The production of the first unit was celebrated in the new Finitura e Delibera Estetica building with an event in perfect Ducati Scrambler style. After the traditional “christening” by CEO Claudio Domenicali, the ceremony was in fact transformed into a party animated by music in which all the employees were able to admire all nine colours of the new Ducati Scrambler as a preview.
The customization possibilities, which have always been a distinctive element of the Ducati Scrambler, go even further with this second generation thanks to the new Icon tank. The coloured portion is a cover that can be easily replaced, as can the mudguards, rim tags and headlamp covers. Thus the look of the Ducati Scrambler can adapt to all tastes with great ease. The three basic colours (’62 Yellow, Thrilling Black and Ducati Red) are joined by another six (Storm Green, Rio Celeste, Tangerine Orange, Jade Green, Sparkling Blue, Velvet Red), available as an accessory kit, to dress up the new Ducati Scrambler Icon in nine different liveries.
Thanks to a weight reduction of 4 kg, the new Ride-by-Wire and the Quick Shift accessory, the Ducati Scrambler offers a more brilliant ride. And it is also safer, more modern, digital and technological thanks to Riding Modes, Ducati Traction Control and the new colour TFT dashboard. All this without betraying that simplicity and authenticity that have always represented essential values for all Ducati Scrambler enthusiasts. Air-cooled Desmodue twin-cylinder engine, trellis frame, wide handlebars, low centre of gravity and fun to ride remain essential features also for the new generation of Ducati Scrambler.
The result of this recipe is three new Ducati Scramblers: Icon, Full Throttle and Nightshift. Three bikes with a different imprint, united by a relaxed riding position and low weight, to offer enthusiasts of all experience and abilities great riding pleasure, both in urban journeys and on trips out of town.
For more Ducati news check out our dedicated page Ducati UK News
Scrambler Ducati and RefrigiWear, the historic clothing brand created in New York in 1954, present a limited edition licensed collection that enhances the original, iconic and urban essence of both brands.
RefrigiWear x Scrambler Ducati, which comes about from a partnership between the two brands, presents a unisex capsule collection with a dual brand that combines the passion for two wheels with a fashion attitude, embracing the streetwear nature of RefrigiWear and the self-expression of Ducati Scrambler.
Presented for the first time in Florence at Pitti Uomo – among the most prestigious international fairs in the fashion-clothing sector – the spring / summer 2022 collection includes a bomber jacket, a windproof jacket with hood, a sweatshirt and two backpacks. All models are meticulously detailed and characterized by the RefrigiWear x Scrambler Ducati mash-up logo.
The aesthetic impact of the garments is decisive and recognizable, the design stands out thanks to the dynamism of the pattern inspired by street culture. The predominant colours are ochre yellow or military green combined with black, colours that have always identified the two protagonists.
The extension of the licensed collaboration has already been confirmed for a line in the 2022 autumn / winter season, which will see two iconic RefrigiWear models combined with the creative and rebellious touch of Ducati Scrambler.
The collection will be available starting from spring in the RefrigiWear and Ducati sales networks, as well as on the Ducati online shop.
For more Ducati news check out our dedicated page Ducati UK News
Ducati Scrambler was the protagonist of the second episode of the Ducati World Première 2022, which saw two new models – Ducati Scrambler 1100 Tribute PRO and Ducati Scrambler Urban Motard, that enrich the “Land of Joy” range for 2022 – presented to enthusiasts from all over the world.
Ducati Scrambler 1100 Tribute PRO
The Ducati Scrambler 1100 Tribute PRO has been created to pay homage to the history of the air-cooled twin-cylinder engine, fifty years after it was first introduced on a Ducati, which was in 1971.
Created by Ducati Scrambler with modern-classic bike lovers and motorcycle history enthusiasts in mind, the Ducati Scrambler 1100 Tribute PRO pays tribute to the history and achievements of the Borgo Panigale motorcycle company. For this bike, the Centro Stile Ducati was inspired by iconic Ducati elements of the 1970s, such as the special “Giallo Ocra” livery, the Ducati logo of the time designed by Giugiaro and the spoked wheels, which are black and integrate perfectly with the tones of the celebratory livery. Further distinctive stylistic details are represented by the circular rear-view mirrors and the brown seat with dedicated stitching.
Ducati Scrambler 1100 Tribute PRO
From a technical point of view, the bike has the characteristics of the Ducati Scrambler 1100 PRO family. It has an iconic and at the same time original design, an agile chassis and a 1,079 cc engine that delivers 86 hp of power at 7,500 rpm and a torque value of 9.2 kgm at 4,750 rpm, characterized by generous torque right from low revs.
The Ducati Scrambler 1100 Tribute PRO comes standard with three Riding Modes, each associated with different Power Modes and various levels of Ducati Traction Control (DTC). Furthermore, thanks to the front headlight with LED light guide, the bike is always visible and recognizable even during the day.
Ducati Scrambler Urban Motard
Another new model for 2022 is the Ducati Scrambler Urban Motard: a motorcycle created to experience the city environment by making itself noticed through a combination of style, sportiness and fun.
The name chosen for this latest version immediately evokes the characteristic atmosphere of large cities and is aimed at all those who live the city with energy and enthusiasm. The Centro Stile Ducati has interpreted these concepts through the proposal of a new livery that combines in an unprecedented way colours Star White Silk and Ducati GP ’19 Red in energetic graphics, inspired by the world of street art and metropolitan graffiti.
Ducati Scrambler Urban Motard
The Ducati Scrambler Urban Motard is powered by the 803 cc L-twin engine with desmodromic distribution, which delivers 73 hp of power at 8,250 rpm and 6.7 kgm of torque at 5,750 rpm, offering brilliant performance that never becomes intimidating for the rider, guaranteeing great agility in city traffic and fun on itineraries full of curves.
The reference to the Motard world of this version is clear in the choice of elements such as the 17” spoked wheels, the high front mudguard, the flat seat and the side number plates, which are perfectly integrated into the Ducati Scrambler design.
Ducati Scrambler Urban Motard
The Urban Motard is also equipped as standard with a headlight with LED DRL, a hallmark of all Ducati Scrambler models, which is combined with the rear light with full LED diffusion technology.
Confirming Ducati’s attention and commitment to active safety for its enthusiasts, the Borgo Panigale motorbike manufacturer has chosen to equip all Ducati and Scrambler Ducati models with Cornering ABS, which guarantees high levels of safety even when braking with the bike at an angle.
The models are also designed for the Ducati Multimedia System (DMS), which enables a smartphone to be connected to the bike via Bluetooth, while the USB socket positioned under the seat is standard.
The new Ducati Scrambler Urban Motard joins the “Land of Joy” 800 range, alongside the Ducati Scrambler Icon, Ducati Scrambler Icon Dark, Ducati Scrambler Nightshift and Ducati Scrambler Desert Sled models. The Ducati Scrambler 1100 Tribute PRO is part of the range of best performing bikes in the Ducati Scrambler family, together with the Ducati Scrambler 1100 Dark PRO and Ducati Scrambler 1100 Sport PRO models.
Ducati Scrambler 1100 Tribute PRO
Both new models of the Ducati Scrambler range will be available at dealerships in the Ducati network from November 2021. All Ducati Scrambler models are also available in a 35-kW version for A2 license holders.
To give fans of the “Land of Joy”, the universe that truly represents self-expression in Ducati, an opportunity to express their attitude to customization in the best way, Ducati Scrambler offers a wide choice in terms of clothing and accessories. The clothing line includes helmets, technical gear and lifestyle products (which can be purchased in dealerships or through the online shop), while the accessories collection includes a range of items, such as seats, tank panels and approved exhausts, all viewable through the online configurator.
Moving in city traffic and exploring the open country roads in safety, without sacrificing the style and feeling of freedom typical of the Ducati Scrambler world, is possible on an e-Scrambler, the trekking e-bike built by the Borgo Panigale manufacturer in collaboration with Thok.
The e-Scrambler is an “urban ready” e-bike with aluminium frame and high-end components, which is inspired by the design and attitude of the “Land of Joy”. The 250-Watt Shimano Steps E7000 motor with 504 Wh battery and Pirelli Cycl-e GT tyres guarantee this model great autonomy to travel even the longest itineraries in agility and total safety.
Riding pleasure and ease of use are guaranteed by the Sram NX 11-speed gearbox, Sram 4-piston brakes and a complete set of accessories essential for daily use such as luggage racks, mudguards, stand and signal lights.
The low centre of gravity and the geometry of the frame allow the e-Scrambler to offer the same riding sensations as a traditional bike, making it in fact the ideal companion for the city or to enjoy the country roads. The supplied telescopic seat post also increases comfort, allowing the rider to get on and off the saddle easily and guaranteeing safe support during stops.
The e-Scrambler is available at all Ducati dealers and on the Ducati.com website.
Personalization is one of the fundamental elements of the Ducati Scrambler brand, which has always made available to lovers of the “Land of Joy” a wide selection of accessories to make their motorbike unique.
All original Ducati Scrambler parts are studied in detail and guarantee the right balance between practicality, comfort and appearance, offering the opportunity to be expressed through special finishes and materials, and a universe of different colours and styles.
Thanks to the configurator on Scramblerducati.com, customers can view all the accessories available for the entire range and customize the motorcycles according to their style. A true virtual garage where every motorcyclist can be inspired by the vast selection of seats made with captivating colours and tailored finishes, top quality exhaust systems, spacious bags in technical fabrics and much more.
Directly from the configurator, the customer can send his configuration to his dealer for a personalized quote.
All original Ducati Scrambler accessories can be purchased from Ducati dealers and Scrambler Camps, below a selection of those available in the wide range.
Waterproof side panniers – Resistant and versatile, they are ideal for daily use. Their capacity and waterproof materials also make them the ideal companion for medium-distance trips.
Spoke rims – Derived from the Special version, its retro lines add vintage influences to the contemporary shapes of the Scrambler. The measurements are the same as those of standard rims.
X-shaped headlight protection – An element belonging to the Off-Road world, the X revives its natural meaning on the protective trim made of steel, a Scrambler reinterpretation inspired by the world of Café Racers.
Café Racer twin-seater seat – Made with technical materials and high quality finishes. Its captivating colour, tailored finishes and Ducati customisation create a perfect combination of performance and style.
Sport-line racing silencer – Thrilling sound with removable db-killer and full power delivery thanks to the dedicated mapping. This steel silencer by Termignoni with up-map key makes for an exciting ride right from the word go, not to mention a touch of style thanks to the chance to choose the sleeve that suits your bike best.
Handlebar rear-view mirrors – Made in anodised aluminium, they are mounted at the ends of the handlebar, in typical 1960s “racing” style.
Billet aluminium tank cap – Developed in partnership with Rizoma and made from billet aluminium with fine visible workmanship to enhance its design. Equipped with dedicated and customised key with Ducati logo which can be used as elegant key-ring too.
Pair of LED turn indicators – Ensure optimum visibility thanks to their high intensity mono-LED. In billet aluminium.
Billet aluminium footpegs – Developed in partnership with Rizoma and made with fine visible workmanship to enhance their design. They guarantee maximum feeling, grip and riding comfort.
Aluminium tank panels – The lightness of aluminium and the elegance of the black anodisation treatment reawaken the dark soul of the Scrambler.
Rear plastic fibre mudguard – It protects from mud and debris and enhances the aesthetics of the bike.
Front brake fluid reservoir cover & Clutch fluid reservoir cover – Both developed in partnership with Rizoma. These accessories are made of billet anodised aluminium with high quality and innovative visible workmanship to enhance their design in pure Scrambler style and adds an incomparable aesthetic look.
Number plate holder – Made of billet aluminium with fine visible workmanship, it adds lightness and movement, giving an aggressive style to the rear end of the bike. It is approved for road use.
Racing manifolds – Created for Scrambler 1100 version and made of high-quality steel, they consist of a central body and 2 in 1. Combined with racing silencers, they improve engine power and output. A stylish detail for an iconic bike.
The Days of Joy are back, a full immersion in the Ducati Scrambler world between on and off-road riding, cooking classes, outdoor activities and pure relaxation. The appointments for 2020 are on 4 and 11 July with the Ducati Scrambler Experiences in Tuscany and on 6 September with the Riding School of Vairano.
The Ducati Scrambler Experience in Tuscany, scheduled on the weekends of 4-5 and 11-12 July, is ideal for all those who wish to spend two days of riding on and off road in the middle of nature, tasting good food in a relaxed atmosphere. An adventure on the Ducati Scrambler Desert Sled in the Sienese hills, with over 200 km on the first day and more than 150 km on the second. This appointment is coordinated in collaboration with the organizing committee of the Eroica® , a historic cycling race, on whose roads part of the route is mapped out.
On September 6, the Ducati Scrambler Riding School also returns to the Vairano Country House, in the Pavia countryside a stone’s throw from Milan. Fun and teaching come together in the Land of Joy riding courses with the Flat Track School, to learn how to drift on dirt ovals in safety, the Off-Road School riding the Desert Sled and the Scrambler Basic Riding School dedicated to aspiring riders.
Relaxation and fun in the countryside are the other strong points of the Days of Joy, which means an American-style outdoor BBQ, chill area with music, deckchairs and umbrellas, table football, the opportunity to try the entire Ducati Scrambler range and the unmissable Cooking Class between pots and stoves to follow an authentic cooking lesson with a famous Chef.
All activities will be regulated by precise safety protocols, respecting the sanitary regulations necessary to make the events safe from every point of view.
Tour coordination and all courses are managed by Due Ruote instructors. All participants will receive a welcome kit with Scrambler Ducati branded gadgets.
The Ducati Scrambler based specials created by participants in the Custom Rumble, the contest that every two years rewards the best-looking customized Ducati Scrambler, are ready to be voted on Scramblerducati.com.
The contest, registrations for which closed in December 2019, has arrived at a total of 74 completed bikes, divided into the five categories renewed for this third edition. To leave room for reinterpretation and creativity, each customizer was able to choose between four categories dedicated to Ducati Scrambler 800 and Sixty2 and a specific one for the Ducati Scrambler 1100:
Rocker: motorcycles inspired by the culture of the legendary café racers that in the 60s gave birth to a revolution in the world of two wheels
Cut-down: bobber-style motorcycle in which every element not strictly necessary is eliminated for an essential look
All-Terrain: Enduro-style Scrambler, perfect for any terrain and equipped with off-road-inspired components
Outsider: designed for those who do not want to limit themselves to one category, but unleash their creativity
Bully: the special category dedicated to the Ducati Scrambler 1100, without any restrictions on the type of bike or style
Site users can vote for their favourite bike by March 15, thus determining the five finalists (one per category) who will fly to Bike Shed London 2020 for the final on May 23, 2020. The prize for the best custom Ducati Scrambler will be awarded by a jury of experts.
Bike Shed London is one of the top European events for fans of custom and post-heritage motorcycle culture, and is open to all. It takes place 22-24 May at Tobacco Docks, a stunning, grade 1 listed, riverside dock, over two huge floors, converted into a modern exhibition complex. Ducati Scrambler, with the Custom Rumble contest, whose aim is to stimulate the imagination and creativity of builders, fits perfectly into this context which includes the exhibition of more than 250 curated motorcycles.
All the participating motorcycles can be viewed on Scramblerducati.com, as well as on the official Instagram page of Custom Rumble.
Custom Rumble, the two-yearly competition for the best customised Ducati Scrambler, is back. The second edition, which culminated in the final prize-giving at World Ducati Week 2018, involved 132 international participants competing in the Dealer, Customer, Customizer and Rookie Rumble categories.
With the aim of providing even more freedom for personal reinterpretations, for this third edition the categories are increased and updated, there are in fact 4 categories dedicated to the Ducati Scrambler 800 and Sixty2 and one specifically for the Ducati Scrambler 1100.
The 5 concepts to take as a starting point for creating the custom motorcycle are:
Rocker: bikes inspired by the culture of the legendary café racers which, in the 1960s, started off an authentic revolution in the world of motorcycles
Cut-down: bikes in bobber style where all elements that are not strictly necessary are eliminated, for a really essential look
All-Terrain: enduro-style Scramblers, perfect for any terrain and equipped with elements inspired by off-road riding
Outsider: conceived for those who don’t want the restrictions of a particular category but prefer to give free rein to their creativity
Bully: the special category dedicated to the Ducati Scrambler 1100, with no restrictions as to the type of bike or style
Registration is already openand will close on 30 December 2019. The participating customised bikes must be ready and uploaded to the dedicated section on the Scramblerducati.com website by 30 January 2020. Visitors to the website will vote for their favourite motorcycle online by 15 March 2020, and these votes will determine the winning bike which will be rewarded in May 2020 at a dedicated event with a jury of carefully selected experts.
Participants in the Custom Rumble competition can share images and contents of their work-in-progress on their own Instagram and Facebook profiles with the #customrumble hashtag so as to be shared on the official Scrambler Ducati and Custom Rumble pages.
The Days of Joy are back for a fourth edition, offering a series of events – riding courses, outdoor activities and pure relaxation – just perfect for those looking to explore the Ducati Scrambler world. New for 2019, the Scrambler Experiences in Romagna and Tuscany offer two fascinating tours, genuine cuisine from the Italian Apennines and limitless fun.
Participants in the Romagna Scrambler Experience will start off from Cesenatico on Saturday 6 April. This one-day tour over paved and dirt roads gives riders a great opportunity to appreciate the new Scrambler range. A mid-day checkpoint in the midst of the Tuscany-Romagna Apennines offers up the chance to taste the local cuisine in relaxed Land of Joy style, while the day will end with an awesome beach BBQ at Cesenatico.
The Tuscany Scrambler Experience, instead, scheduled for the weekend of 6 – 7 July, takes participants on a two-day ride over the hills around Siena. This all-round on and off-road experience takes in over 200 km on the first day and more than 150 km on the second. It’s pure riding pleasure, ridden over a route that takes in the Fattoria Pieve in Salti (Siena) where riders can enjoy genuine local food and the relaxed atmosphere that is the hallmark of every Land of Joy event. This experience has been put together in collaboration with the organising committee of the Eroica® classical bicycle race and takes in many of the same stunning roads.
Offering a rewarding mix of fun and learning, the riding courses held at Vairano Country House, in the Pavia countryside not far from Milan, will take place on 2 June and 8 September. Flat Track School participants will learn how to drift around oval dirt tracks safely. Off Road School participants will learn how to handle Off Road Tracks on the Desert Sled. Scrambler Basic Riding School, instead, is for all aspiring motorcyclists looking to learn how to ride properly before they get their license.
Days of Joy, though, also means countryside fun and relaxation. In other words, an all-American outdoor BBQ, a chill-out area with music, loungers and beach umbrellas, a pool table, the opportunity to try out the entire Ducati Scrambler range and a not-to-be-missed Cooking Class where a famous chef will teach participants how to barbecue like a pro.
Tour coordination and all riding courses are managed by instructors from Due Ruote.
Another new aspect of Days of Joy 2019 is that Pirelli will be taking part in the events, highlighting how the successful partnership between these two Italian excellences goes far beyond mere technical collaboration.
All participants will receive a welcome kit with a Ducati Scrambler-branded gadget.
Radio Ducati Scrambler is changing and becoming more of a real radio station.
A new schedule of programmes is being launched by Web Radio Ducati Scrambler to coincide with World Radio Day on 13 February – a day in which dialogue, tolerance and sharing through the radio is celebrated all over the world.
The programmes, in English, focus on five original themes with a series of exclusive contents that will talk of the world of Ducati Scrambler through the eyes of bikers who are also writers, travellers and musicians.
‘From zero to hero’, a travel blog with Riccardo Felici, ‘Scrambler Eggs’ stories about music from Nero and Memphis, ‘Don’t call me Cinderella’, the female point of view by Valentina RocketQueen and Federica Moschiano, ‘Writers’ by Elena Mearini and ‘Scrambler Snacks’ with news, suggestions and in-depth features about the Land of Joy.
Consolidating the fact that Radio Ducati Scrambler is truly connected to its community, plenty of space is reserved for listeners to tell of their passions and experiences, and there will also be items featuring sports champions and lesser-known heroes of the motorcycle world.
Radio Ducati Scrambler interacts with and comes alive on the social networks and soon also on a new, fun and intuitive app. The radio is represented by a new logo too, with two pistons in the shape of microphones and a payoff that recalls the vitality of every Scrambler: ‘our rumbling sounds’.
The new programmes will be in addition to the current rich schedule of music which is available via web streaming 24 hours a day, seven days a week, directly from the website.
The Ducati Scrambler Joyvolution continues and the Land of Joy fun settings have been ramped up with the arrival of three fresh versions. Right now, the new Full Throttle, Café Racer and Desert Sled are gearing up to take centre-stage at INTERMOT 2018 (International Motorcycle, Scooter and E-Bike Fair), to be held in Cologne from 3 to 7 October.
The new Full Throttle takes its cue from the flat track Scrambler ridden by Californian racer Frankie Garcia in the 2018 American Super Hooligan Championship. With its two-tone black-yellow white-striped tank, all-new rear end with dedicated seat and white-rimmed yellow number holders, this bike has a real dirt track competition feel. A low-slung tapered handlebar – light and ergonomic – stubby front mudguard and dual-silencer exhaust add to the distinctiveness of the Scrambler Full Throttle.
With its renewed livery, the Café Racer draws its inspiration – and Silver Ice Matt graphics with blue frame – from the legendary Ducati 125GP Desmo. The new 17″ spoked wheels and aluminium bar-end mirrors give the bike a cool ’60s race look, while a modern radial front brake pump provides braking performance on a par with that of a sport bike. And there’s more: the exhaust with dual tailpipe, nose fairing, lateral number holders (with the number 54 in honour of Bruno Spiaggiari) and stubby mudguard are all clear references to the bikes that roared down British streets in the ’60s.
The Ducati Scrambler Desert Sled rekindles the spirit of classic American off-road bikes without compromising on Ducati Scrambler lifestyle values. With its red frame, new seat with colour-coordinated stitching and spoked wheels with black rims, this bike is more up-to-the-minute than ever. The new Desert Sled also features an Off Road Riding Mode that allows ABS disengagement for down-in-the-dirt fun. A dedicated riding position and adjustable Kayaba suspension also ramp up the fun factor. Rugged off-road character also oozes from the type-approved headlight mesh guard, high mudguards (specially designed for this version) and engine skid pan.
These latest versions take self-expression to the max. And they stand alongside the new Scrambler Icon from which they inherit new aesthetics and technical features: presented to the press in mid-September, the latter will get its world-first public preview at INTERMOT 2018.
The aluminium of the new, beefier side panels matches the steel of the teardrop tank and the glass of the headlight flawlessly. A black-painted engine and brushed cylinder head fins add even more eye-catching panache to these new versions.
The all-new headlight with LED DRL (Daytime Running Light) boosts bike visibility in traffic, even in daylight, as do the new auto-off LED indicators. More ergonomic switchgears simplify scrolling of the LCD menu, which now shows selected gear and fuel level info. They also allow smooth operation of the Ducati Multimedia System, which lets riders listen to playlists, answer incoming calls or chat with the passenger on the intercom.
Moreover, thanks to the safety provided by Bosch Cornering ABS – all-new and exclusive for this category of vehicle – riding is now more carefree than ever. Riders will also appreciate the new softer-feel hydraulic clutch control, while the adjustable lever – like the one on the front brake – ensures the lever-handlebar gap can be adapted to individual needs.
Just four years after the Scrambler Ducati brand official launch – in Cologne itself back in 2014 – over 55,000 bikes have been sold worldwide. The breadth of the brand is also evident in the four Ducati Scrambler Camp stores in Borgo Panigale, Padua, Barcelona and New York, plus the two Scrambler Food Factory restaurants opened in Bologna.
To see the official launch video for these versions check out the Ducati Scrambler social networks or go to the official website and share the content through #joyvolution and #scramblerducati.
The Ducati Scrambler Land of Joy and its many fun initiatives is a must for the busy programme of events confirmed for WDW2018 to take place from 20 to 22 July at the “Marco Simoncelli” Misano World Circuit.
During the first day, Friday 20 July, the opening event of WDW will be the Flat Track Race featuring the Ducati race-track riders. Andrea Dovizioso, who won the 2016 edition, Troy Bayliss, Danilo Petrucci, Jack Miller and Michele Pirro are among the riders who will take part in the race with a racetrack-configured Ducati Scrambler Flat Track Pro. The challenge will take place on the kilometre-long track of the Misano Arena where the riders will give thrilling displays of drifting in what promises to be a fun and entertaining event.
During the three days of the rally the Scrambler Village will be brought to life by all sorts of different activities, including plenty of musical events. Live music and live episodes of Scrambler Radio will take turns on the Scrambler stage, so that even those who haven’t made it to the event can follow in real time. Once again the yellow Scrambler School Bus will feature at the Village and, for the occasion, a photographic studio will be set up inside to take images of all the Scrambler riders present. The photos taken will contribute to the first Ducati Scrambler book planned to celebrate the fifth anniversary of the brand.
An area of the Land of Joy will be dedicated exclusively to the new Ducati Scrambler 1100 which, together with all the other models of the range will be available to visitors for test rides. Other fun initiatives include the opportunity to ride at the Ducati Scrambler Flat Track School for a memorable experience learning to dirt track drifting in total safety with a Ducati Scrambler Sixty2, that has been modified specially for the occasion.
As at the previous edition, WDW2018 will host the official prize-giving of the “Custom Rumble” contest, dedicated to the best special versions of Ducati Scramblers. The four Custom finalists in the Best Dealer, Best Private Customizer, Best Customer and Best Rookie categories will be on display and a jury of experts will declare the winning Ducati Scrambler in the on-stage prize-giving ceremony.
The Scrambler Silodrome will be another fun focus point – a wooden cylindrical structure within which three daring stuntmen will each ride a Ducati Scrambler along the vertical wall of the Colosseum, displaying extraordinary acrobatic motorcycle moves at various times throughout each day of the rally. Another unmissable feature of the Land of Joy is the area dedicated to street food, fundamental aspect of the brand’s philosophy. Drinks and gourmet sandwiches will be served from food trucks to delight the palates of participants.
Last but not least among the Ducati Scrambler attractions at the 2018 World Ducati Week is a hot-air balloon which, safely fixed to the ground with special ropes, will rise about a hundred metres into the air, giving passengers the opportunity for a unique viewpoint on WDW from above.
A second Ducati Scrambler Food Factory, the ‘Land of Joy’ food experience, has opened in Bologna. This latest food factory, located in the heart of the city centre, in via d’Azeglio 34, overlooks the suggestive Corte Galluzzi and the interior of the same-named tower that dates back to the late 13th century.
Conceived to convey and share a love of flavoursome, refined eating, the new Ducati Scrambler Food Factory is characterised by vintage design yet modern taste, much like the Ducati Scrambler itself: a unique experience that begins with food and goes on to encompass art, music, customisation, events, meetings and much more.
On the evening of Thursday 24 May the Ducati Scrambler Food Factory officially opened its doors with an inaugural ribbon-cutting event attended by Claudio Domenicali, CEO of Ducati Motor Holding, and Andrea Dovizioso, flag bearer of the MotoGP Ducati Team. Scrambler Ducati Food Factory enjoys a prime location in the heart of Bologna, a pedestrianised area close to Piazza Maggiore that has always been the hub of the city’s business, social, and political life.
Like the first Ducati Scrambler concept restaurant opened at the end of 2016 in via Stalingrado, this project was completed together with Sviluppi Urbani, a Bologna-based company specialising in food and beverage retail development.
The Ducati Scrambler Food Factory in via d’Azeglio is more than just a restaurant. It’s also a perfect get-together venue, open every day from early morning until evening, ready to welcome customers for breakfast, an aperitif, brunch, dinner or an evening drink.
The Scrambler ‘freedom philosophy’ is also evident in the restaurant format, which can be modified as required. This is a place that combines USA spirit with the best culinary traditions of Emilia-Romagna: beef hamburgers, pork ribs cooked at low temperature and pulled pork with barbecue sauce, yet also freshly made pasta and platters of local cheese and salami. Needless to say, pizza (served in the classic round or long-base sharing format), prepared with fresh high quality ingredients, is on the menu, as is a fine selection of craft beers.
The entire menu is prepared using equipment built by Zanussi Professional, a pioneering professional kitchen brand and a symbol of Made in Italy excellence for over 100 years.
Highlighting the Scrambler brand’s long-standing attention to the world of Food, this project merges smoothly with the “Taste of Joy” app (for both Android and iOS). Aimed at bike-loving foodies, this provides detailed information on both Ducati Scrambler concept restaurants.
Bike Shed London 2018 welcomes Ducati Scrambler with a collection of customised bikes and 2018 models.
The most anticipated of these models will be a Café racer inspired customised Scrambler 1100 by deBolex Engineering on display at the Bike Shed for first time. The Scrambler 1100 features a fabricated fairing, tail and seat. There is also new top yoke, a relocated speedo and clip-ons to give this Scrambler 1100 a Café racer style with deBolex’s added twist.
Alongside the 1100 will be an 803cc Ducati Scrambler converted by deBolex into a TT style racer. This has involved full aluminium body work including the fuel tank and fairing. The rims, spokes and tyres have been changed along with suspension. The rest of the bike has been stripped back for a clean race look.
Another Café Racer influenced Scrambler on display is the Holographic Hammer’s Ducati Scrambler, designed by Sylvain Berneron in collaboration with Ducati France and magazine Moto Heroes. The design flaunts an array of performance enhancing components which include 43mm USD Showa forks, 17-inch carbon racing wheels, a Beringer 4D brake system and a Werkes USA exhausts.
Debuting at Bike Shed will be a Scrambler Icon which has been customised by Survivor customs into a Flat Track Scrambler currently contesting the Hooligan Flat Track National series. The bike will be suitably dirty arriving at the show directly from the latest round at the MCN festival.
For those that wish to see their Scrambler models in their original form their will be a selection of models from the 2018 range including a Desert Sled and Scrambler 1100.
Bike Shed London 2018 takes place 25/26/27 May at Tobacco Docks and for ticket and show information visit: https://bikeshedlondon2018.com/
The second edition of “Custom Rumble”, the biennial competition to find the most eye-catching customized Ducati Scrambler moves into its final phase. After months of meticulous, passion-driven craftsmanship, this edition will now see the four finalists battle it out for ultimate victory.
Divided into four different categories, “Best Dealer” (reserved for all official Ducati dealers), “Best Private Customizer” (for all specialised custom workshops), “Best Customer” (for Ducati Scrambler customers) and “Rookie Rumble” (for under-35 enthusiasts who have customized a Scrambler Sixty2), participants received votes directly on scramblerducati.com. In all, no less than 200,000 votes were cast.
The 132 participants offered up a vast array of styles and original interpretations: from Café Racer to Bobber, and even an electric version (the D-EV Project) built by a Thai participant.
The four finalists are:
Best Dealer: “ESG Rumble 400”, entered by Ducati Poland;
Best Private Customizer: “The Batass” built by Piotr, Poland;
Best Customer: “Black Ant” built by Sumalpan, Thailand;
Rookie Rumble: “Aree”, designed by Tanapol, Thailand.
All Custom Rumble contestants started working on their bikes last September; on-line voting began at the end of October and continued until March this year. This coming July, during World Ducati Week (WDW) – the world’s biggest gathering organised by Ducati from 20 to 22 July 2018 at Misano Adriatico for all motorcycle enthusiasts – the most beautiful of the four Ducati Scrambler custom bikes will be awarded.
Final victory will be assigned by a jury of experts – designers, motorcyclists and customizers – and the builders of the best bike will win a trip to California for two. Of course, the four finalists will be showcasing their eye-popping creations at WDW 2018. They can also be admired on-line at scramblerducati.com or on the dedicated Instagram page @customrumble.
Motorcycle Industry News and Images mainly from UK
The Distinguished Gentleman's RideWe are entering the 2024 The Distinguished Gentleman's Ride please donate
