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Dunlop Trailmax Raid celebrates one year of allowing adventure riders to explore without limits

Dunlop Trailmax Raid celebrates one year of allowing adventure riders to explore without limitsDunlop is celebrating the first anniversary of the launch of Trailmax Raid. Developed as Dunlop’s first 50/50 on/off-road offering, Trailmax Raid combines expertise and technology from the brand’s extensive adventure riding and touring range with that from its off-road sector.

Launched to the media amidst the scenic beauty of the Italian Tuscan hills 12 months ago, the release of Trailmax Raid underlined Dunlop’s commitment to developing a range that was able to suit the needs of every rider. Trailmax Raid was introduced in a size kit that covers everything between mid-size Dual-Sport to crossovers as well as large displacement adventure touring bikes.

A trusted tire choice in the adventure segment

Over the last 12 months, Trailmax Raid has proven to be a popular choice in the trail and adventure segment, becoming the trusted tire of riders, journalists, influencers, and adventure and experience riding schools across Europe. Many have praised the tire’s characteristics, highlighting its “remarkable” off-road and “outstanding” on-road behaviour, praising the high levels of confidence it provides when riding on and off asphalt.

Trailmax Raid has also become the tire choice of several off-road experience centres and riding schools across Europe, where hundreds of off-road riding enthusiasts in the UK, Italy, France, Switzerland, Spain, Germany and Greece have learned to hone their off-road riding skills on bikes equipped with Trailmax Raid. The tire has demonstrated its success in equipping adventure bikes from Honda, Suzuki, Yamaha and Harley-Davidson, among other manufacturers, solidifying it as an ideal choice for novice riders.

In addition, 2023 marked Dunlop’s return to EICMA, the world’s largest motorcycle show. Dunlop proudly showcased its full trail lineup at EICMA, prominently featuring Trailmax Raid at the centre of the Dunlop stand. This reaffirmed Dunlop’s confidence in Trailmax Raid to sit as an exemplary model within its product range.

From off-road to touring: Dunlop has the adventure segment covered

A 50/50 on/off road tire, Trailmax Raid is positioned in Dunlop’s trail range alongside Trailmax Meridian, and highlights Dunlop’s strongest adventure trail offering to date. Trailmax Meridian offers off-road capability for occasional use, whereas Trailmax Raid is designed specifically for riders who demand more regular off-road performance.

With a range stretching from Trailmax Meridian to the pure off-road D908 RR, as part of a portfolio that includes the incredibly versatile Mutant, the value-orientated Trailmax, Trailmax Mixtour and the globetrotter tire Trailmax Mission; the addition of Trailmax Raid covers the needs of riders requiring ultimate versatility from their adventure bikes.

“In just one year, Trailmax Raid has captured the trust of trail and adventure riders across Europe,” commented Roberto Finetti, Marketing Manager, Dunlop Motorcycle Europe. “Its remarkable performance both on and off road has made it the go-to choice for riders, enthusiasts, schools, and journalists alike. As we celebrate its first anniversary, we’re proud to see how Trailmax Raid has become an integral part of the adventure riding experience, reflecting Dunlop’s commitment to providing ultimate versatility and performance across our ranges.”

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Dunlop SportSmart TT impresses at Suzuki GSX-8R launch

Dunlop SportSmart TT was the chosen tire of Suzuki to equip the launch of its new GSX-8R in January, helping to extract maximum performance out of the new model.

The launch took place at the same Monteblanco Circuit that Dunlop used to launch SportSmart TT six years ago.

The Suzuki GSX-8R, announced at EICMA in 2023 and commercially launched in January 2024, is based on its naked GSX-8S predecessor, but features a host of updated features to focus it more as a sport bike. The GSX-8R comprises an exposed 776cc parallel twin-powered engine and seat rail, and is equipped with a fairing and separate handlebars, making it suitable for track riding.

Engineered for versatility across road and track riding, Dunlop SportSmart TT was expertly placed to highlight the advanced capabilities of the GSX-8R, with both products demonstrating the ability to strike an impressive balance between sporty, track riding and comfort.

SportSmart TT: Race-winning technologies for track and road
A track-capable bike requires a track-capable tire. In fact, the TT in the tire name refers to ‘Track Technology’ and signifies Dunlop’s commitment to superior performance on track.

SportSmart TT’s NTEC RT technology allows for its rear pressure to be lowered for track use, giving more grip by enlarging the tire’s contact patch. Its Speed Vent Tread, meanwhile, is a tread groove pattern that opens and closes when the tire turns, improving heat dissipation. On the front tire, a revised dynamic mould profile gives the rare balance between lower steering effort and optimum turn-in grip, delivering enhanced feedback and confidence when braking and turning.

Suzuki invited 50 journalists from more than 10 countries to the test, many of whom commented favourably on the bike’s behaviour with the SportSmart TT tires, noting it had “improved” when turning into corners, and that the tire gave “much more support” for the bike, resulting in good grip, stability and control when riding on tarmac.

“We are honoured to have played a crucial role in the launch of the new Suzuki GSX-8R,” commented Dmitri Talboom, Product Manager, Dunlop Motorcycle Europe: “Dunlop SportSmart TT’s combination of track-focused performance and road versatility perfectly complements the new GSX-8R, making it a great choice for riders that want to excel on both the road, and the track.”

Roberto Finetti, Marketing Manager, Dunlop Motorcycle Europe, added: “We developed SportSmart TT to allow riders to combine road and track riding, and are proud that this successful collaboration with Suzuki serves as a testament to the capabilities of both the GSX-8R and SportSmart TT. Congratulations to Suzuki for a highly successful launch.”

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Dunlop Trailmax Raid chosen for rally-inspired special edition from Suzuki Italy

Suzuki Italy has revealed a special edition of its popular V-Strom model, featuring Dunlop Trailmax Raid tyres as part of a package of adventure-focused upgrades that evoke memories of Suzuki’s historic off-road prowess.

The Suzuki V-Strom 800DE Djebel was revealed at the Motor Bike Expo in Verona, Italy, earlier this month, and is characterised by graphics reminiscent of the brand’s enduro models of the 80s and 90s, and the DR-Z which raced in several editions of the Dakar rally.

A key technical upgrade is the selection of Dunlop Trailmax Raid tires for the 21 and 17-inch rims. Dunlop’s 50/50 on/off-road tyre was revealed last year and is designed for riders who require confidence-inspiring off-road performance without compromising on wet and dry on-road traction. Furthermore, the tyre’s rally raid-inspired design offers a more ‘off-road ready’ style than the Trailmax Mixtour tires available on the standard V-Strom 800DE model.

Marco Quaglino, Sales Manager Moto & Marine, Suzuki Italy: “We wanted to further emphasise the off-road soul of the V-Strom 800DE Djebel by preparing it so that it would be ready to tackle any road. The choice of tyres fell on Dunlop Trailmax Raid, which provide excellent performance both off-road and on asphalt, offering high versatility to customers.”

In the last 12 months, Trailmax Raid has become a key product in the trail and adventure tire market, increasing Dunlop’s offering to the segment alongside other key tyres, including Trailmax Meridian for 90% on-road adventure touring use, the Mutant crossover tire with its excellent wet weather performance and Trailmax Mission for long-distance adventure riding in tough terrains.

They sit alongside more products, such as Trailmax Mixtour and D908RR, which together combine to create Dunlop’s most comprehensive trail offering yet.

Roberto Finetti, Marketing Manager, Dunlop Motorcycle Europe: “It is exciting to see Dunlop Trailmax Raid chosen as a key upgrade to the special edition V-Strom 800DE Djebel. Not only does Trailmax Raid provide on and off-road performance worthy of this heritage edition bike, but it has been designed to look the part on adventure-focused models like this, too.

“Since launching Trialmax Raid a year ago, we have been pleased with its reception in the market, helping to solidify Dunlop’s stronger than ever trail/adventure range, following the introduction of Trailmax Meridian, Trailmax Mission and Mutant to offer wide-ranging options that suit all types of adventure riders.”

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Top motocross brands choose Dunlop Geomax MX34 as standard fitment

Dunlop’s next-generation soft-mid MX tire, the Geomax MX34, has been selected by three prominent motocross manufacturers as the standard original equipment tire on their factory edition bikes. Following their selection of Geomax MX33 last year, the latest Geomax range has been chosen by KTM, GasGas and Husqvarna, solidifying Dunlop’s continued partnership with manufacturers competing at the highest level of motocross competition.

Geomax MX34 has been fitted on the KTM 450 SX-F Factory Edition, the GasGas MC 450F Factory Edition, and Husqvarna FC 450 Rockstar Edition, which share the same chassis design and unmissable team graphics as the bikes used by their respective factory race teams in the fiercely competitive AMA Supercross Championship, which got underway earlier this month.

The factory edition bikes have been enhanced with new refinements and game-changing technologies compared to their predecessors, aiming to elevate performance to an even higher level and bring riders as close to the pro level as possible, all the while supported by Dunlop’s championship-winning tire.

Dunlop Geomax MX34 ensures improved cornering performance and front and rear slide control versus Geomax MX33, providing the straight-line stability and corner control that is crucial for riders to perform at their best in the Supercross competition. The new rear pattern allows riders to accelerate confidently on soft, mud and intermediate tracks, contributing to race-winning lap times. Adding to that is the next-generation Progressive Cornering Block Technology (PCBT), which facilitates superior absorption and improved ground contact for optimal traction and performance.

Miguel Morais, Original Equipment Manager, Dunlop Motorcycle EMEA: “We are thrilled that the Geomax MX34 tire has been chosen as the original fitment for factory edition bikes from three top manufacturers: KTM, Husqvarna and GasGas. We are delighted to offer riders and teams a tire that provides stability and confidence across a range of conditions, empowering them to give their all on the track throughout 2024.”

The majority of the riders competing in the 2024 AMA Supercross Championship have chosen the Dunlop Geomax range, continuing to confirm Dunlop as the preferred tire option among the best riders. Meanwhile, Dunlop is looking to continue the streak of winning every AMA Supercross and Pro Motocross title since 2010 in the new season.

As the FIM Motocross World Championship, starting in Argentina on 10th March, approaches, anticipation builds for the Geomax MX34 to continue its strong performance on the global motocross stage.

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Dunlop expands enduro tyre range with new Geomax EN91 EX

Dunlop has revealed the newest addition to its enduro tyre range: Geomax EN91 EX.

Based on the race-winning Geomax EN91, the new EN91 EX rear tyre is designed for both highly skilled enduro riders racing in the most extreme events and weekend enthusiasts seeking improved performance for their enduro rides.

This super soft tyre promises an unprecedented level of performance, offering enhanced grip, particularly on the most challenging and slippery terrains, as well as superior traction across a wide spectrum of landscapes. It has been designed for use in races where FIM-compliant and/or road-legal tires are not required by regulations.

Geomax EN91 EX features an uncompromising trials competition compound, delivering superior grip on exceptionally challenging and slippery terrains. Its block pattern incorporates taller blocks to assist riders in gaining grip beneath loose terrain, while the construction enhances absorption with modified carcass properties, yielding improved feedback and control for riders. In contrast to the standard EN91, the casing boasts greater rigidity, facilitating enhanced surface penetration for increased traction.

Luca Davide Andreoni, Motorcycle Marketing Manager, Dunlop Europe stated: “With the launch of the Geomax EN91 EX, Dunlop is taking enduro tyre technology to new heights. This tyre is designed specifically for highly skilled enduro riders, offering unmatched grip and traction on the most challenging terrains so they can get ultimate performance in the toughest competitions.”

The Dunlop Geomax EN91 EX is produced as a rear fitment, available in 140/80-18 and can be combined with any Geomax 80/100-21 or 90/90-21 front, according to rider preference and terrain condition. Geomax EN91 EX is best used with the Dunlop Enduro mousse for optimum performance. It is available from September 2023 in Europe.

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Dunlop introduces Geomax MX34: Next generation intermediate MX Tyre

Dunlop has further developed its championship-winning Geomax motocross range with the introduction of Geomax MX34, a versatile MX tire with a number of innovations that build on its acclaimed predecessor.

With the aim to provide more grip for motocross riders of all levels, from professional racers to amateurs, Geomax MX34 has been designed with race-proven performance and consistency in mind. It is the successor to Geomax MX33, which has become the tire of choice on a wide range of soft, mud and intermediate surfaces, and in variable weather conditions.

The new tire sits in the range between the sand and mud-orientated Geomax MX14 and the intermediate to hardpack-focused Geomax MX53.

Ride like a champion: Race-proven technology
Geomax MX34 has already been raced by some of the world’s top motocross riders in both the FIM Motocross World Championship (MXGP) and AMA Supercross Championship. Whether it’s motocross or racing slicks for superbikes, Dunlop works with teams to develop its future tires on the track, giving race-proven performance to all riders.

The new tire features improved designs on both front and rear. On the front, an optimised block design and updated compound gives enhanced traction and durability compared to its predecessor. Larger spacing between blocks achieves superior mud evacuation, meanwhile.

On the rear tire, the centre blocks have been made 11% higher and 44% wider to deliver more traction. This increased rear grip gives riders greatly improved acceleration and better feel and feedback. Together, the new designs also offer improved standing-start grip to help with holeshot potential.

Luca Davide Andreoni, Marketing Manager, Dunlop Motorcycle Europe: “The new Dunlop Geomax MX34 adds even more traction and pace to what was already an exceptional tire. Working with top teams in MXGP and Supercross, we have improved a number of features to give riders of all levels better durability, traction and slide control on a wide range of soft to intermediate surfaces. Together with Geomax MX14 and MX53, we are proud to offer our strongest motocross range yet, drawing on our innovations from winning in top professional championships.”

Geomax MX34 will be available from July 2023 in 17 sizes, covering 10, 12, 14, 17, 19 and 21-inch front fitments, and 10, 12, 14, 16, 18 and 19-inch rear fitments.

For more Dunlop Tyre news check out our dedicated page Dunlop Tyres

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Dunlop, Harley-Davidson, Industry News, Latest News, Tyres

Dunlop to join Harley-Davidson’s 120th anniversary celebration

Dunlop will celebrate its history and collaboration with the iconic motorcycle manufacturer Harley-Davidson when it attends HD120 in Budapest on 22nd to 25th June.

2023 marks the 120th anniversary of the motorcycle manufacturer, which it is set to celebrate with the HD120 event at the Puskás Aréna in Budapest.

HD120 follows on from previous successful HD anniversary events in Prague and Rome, at which Dunlop also had a strong presence. The anniversary celebrations bring together the community of motorcycle enthusiasts with a shared passion for the Harley-Davidson brand.

Dunlop will have a significant presence at HD120, with a large activation next to the main stage. As an official partner, Dunlop will display some of its latest products at the event, including its flagship range of Harley-Davidson co-branded tires, developed in collaboration with the manufacturer to extract the desired riding feel and characteristics that make Harley-Davidsons so iconic.

Part of the activation includes the Dunlop APE Hanger Challenge, where visitors can test their strength against fellow riders and enthusiasts. A set of Dunlop tires are available to win on each day of the festival.

Next to the Harley-Davidson service area, Dunlop will offer full tire service options in cooperation with Harley-Davidson official service. Riders can also receive a tire health check or leave with a brand new set of Dunlop tires.

Two powerful icons. One powerful partnership.

This year also marks 40 years of Dunlop and Harley-Davidson’s relationship. In 1983, Dunlop first partnered to fit Sportster and FL models. The event is set to celebrate motorcycle culture and heritage, with live music, food and competitions.

Dunlop’s motorcycle heritage dates back to the late 1800s and, while bikes may have become more powerful, the Dunlop philosophy remains the same – to stay ahead of the competition by pursuing innovation.

During its 40-year partnership, Dunlop has gripped some of Harley-Davidson’s most successful bikes, such as the Fat Boy, Softail and Sportster ranges. Today, Dunlop produces a number of bespoke tires across Harley-Davidson’s diverse range.

Luca Davide Andreoni, Marketing Manager, Dunlop Motorcycle Europe: “We are delighted to have the opportunity to join Harley-Davidson on such a momentous occasion. With a relationship that stretches over 40 years, not only are we celebrating the heritage of both brands, but we’re also looking ahead to further strengthening our partnership.

“We cannot wait to be among our customers and the wider biker community in June to celebrate. Dunlop’s display will feature exciting activities, prize giveaways and inspire riders.”

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Dunlop Trailmax Raid allows adventure riders to explore without limits

The all-new Dunlop Trailmax Raid is designed for 50% on-road and 50% off-road use, combining expertise and technology from Dunlop’s extensive adventure riding and touring range with that from its off-road sector.

It is suitable for a wide range of bikes from mid-size dual sports to large adventure bikes, offering off-road ability and predictability paired with superb wet weather capability and adventure touring performance.

Rally raid-inspired design meets leading road tyre technology

Trailmax Raid’s design was inspired by Dunlop’s D908 RR, a purely off-road rally raid tyre characterised by the pronounced blocks on its tread, which are now a key part of Trailmax Raid’s profile. For Trailmax Raid, there are bars between these blocks to improve handling and stability for heavier bikes, while grip at higher lean angles when riding on the road is ensured by smaller gaps between blocks and large centre blocks on the rear tyre.

This off-road tread pattern is combined with Dunlop’s latest technologies that are available in its premium on-road tyres. These include:

  • Dynamic Front Formula: This combination of Dunlop’s experience brings together a unique section profile and casing design to give a confidence inspiring feeling and an optimal front/rear balance.
  • Hi-Silica compound: An increased Silica filler ratio promotes compound flexibility at low temperatures to improve wet weather grip and mileage. The compound itself is an all-new formula, uniting the properties required to withstand off-roading with those of Dunlop’s trail road tyres.
  • CTCS: Dunlop’s Carcass Tension Control System gives consistent tension across the whole casing width. This optimises the contact patch.
  • JLB: The Jointless Belt is a trademark Dunlop design, developed in world championship racing, which boosts durability and consistency.

From off-road to touring: Dunlop has the adventure segment covered

The new tyre sits in Dunlop’s trail range alongside Trailmax Meridian, which has become a highly popular tyre for adventure touring since its release three years ago. Trailmax Meridian offers off-road capability for occasional use, whereas Trailmax Raid is designed specifically for riders who demand more regular off-road performance.

With a range stretching from Trailmax Meridian to the pure off-road D908 RR, as part of a portfolio that includes the incredibly versatile Mutant, the value-orientated Trailmax and Trailmax Mixtour; the addition of Trailmax Raid covers the needs of riders requiring ultimate versatility from their adventure bikes.

Luca Davide Andreoni, Marketing Manager, Dunlop Motorcycle Europe: “By combining our expertise and technologies from the off-road, adventure touring and sports touring segments, we have created a true 50/50 tyre that exceeds expectations for a wide range of bikes in varied conditions. From a trade perspective, Trailmax Raid is an important product, as there is faster growth in the on/off road segment than any other part of the trail tyre market.

“From a rider perspective, Trailmax Raid gives reassuring performance on wet roads, unlocking even more versatility than they might expect from a tyre that also delivers excellent off-road braking and traction.”

Beyond adventure: A tyre that transcends segments

The Trailmax Raid size kit goes beyond traditional adventure bike models, covering everything between mid-size Dual-Sport to crossovers as well as large displacement adventure touring bikes.

Trailmax Raid will be available in three front sizes covering 19 and 21-inch fitments, and six rear sizes for 17 and 18-inch wheels. Initial sizes are on sale now, with the remainder being released during Q2 2023.

For more Dunlop Tyre news check out our dedicated page Dunlop Tyres

or head to the official Dunlop Tyres UK website visit dunlop.eu/en_gb/motorcycle.html

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Dunlop expands trail tyre offering with Trailmax Raid

Dunlop has revealed its new 50/50 trail tyre, Trailmax Raid. Designed for 50% on-road and 50% off-road use, the new offering is the latest addition to the brand’s strong presence in the adventure and trail segment.

Developed as a true 50/50 tyre, Trailmax Raid combines expertise and technology from Dunlop’s extensive adventure riding and touring range with that from its off-road sector. It is suitable for a wide range of bikes from mid-size dual sports to large adventure bikes, offering off-road ability and predictability paired with superb wet weather capability and long-distance touring performance.

The new tyre sits in Dunlop’s trail range alongside Trailmax Meridian, which has become a highly popular tyre for adventure touring since its release three years ago. Trailmax Meridian offers off-road capability for occasional use, whereas Trailmax Raid is designed specifically for riders who demand more regular off-road performance.

Trailmax Raid’s design was inspired by Dunlop’s D908 RR, a purely off-road rally raid tyre characterised by the pronounced blocks on its tread, which are now a key part of Trailmax Raid’s profile.

Luca Davide Andreoni, Marketing Manager, Dunlop Motorcycle Europe: “We are excited to launch Trailmax Raid, which further strengthens our trail offering. By combining our expertise and technologies from the off-road, adventure touring and sports touring segments, we have created a true 50/50 tyre that exceeds for a wide range of bikes in varied conditions.

“Furthermore, Trailmax Raid gives riders particularly reassuring performance on wet roads, unlocking even more versatility than they might expect from a tyre that also delivers excellent off-road braking and traction.”

Trailmax Raid will be available in three front sizes covering 19 and 21-inch fitments, and six rear sizes for 17 and 18-inch wheels. Initial sizes will be available from 1 March, with the remainder being released during Q2 2023.

For more Dunlop Tyre news check out our dedicated page Dunlop Tyres

or head to the official Dunlop Tyres UK website visit dunlop.eu/en_gb/motorcycle.html

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Dunlop Sportmax Q-Lite: Sports touring performance for lightweight bikes

Dunlop has launched its latest sports touring tyre, Sportmax Q-Lite, which combines hypersport-style performance with a high-mileage tread and improved handling.

This mix makes the Sportmax Q-Lite suitable to tackle the demands of daily riding on lightweight bikes, such as the 125cc and 250cc categories.

The tyre brings hypersport design and performance to the lightweight sector. Advances in the single radius profile of the Sportmax Q-Lite gives the rider a similar feel at any speed or lean angle. This feature is crucial to giving riders a consistent level of confidence whether riding in the city or navigating a twisty road.

Sportmax Q-Lite replaces the TT900 GP and offers a 60% mileage improvement compared to its predecessor1. It is also a marked improvement in overall grip and handling thanks to breakthroughs in tread design allowing for an optimised contact patch even under high loads.

Dunlop has developed a bespoke compound for the Sportmax Q-Lite. It features a full carbon compound with state-of-the-art grip resins that provide added grip on both wet and dry surfaces by optimising the pattern design, tyre profiles, tread compound and casing construction.

The hypersport-inspired tread pattern gives it a sporty appearance with grip and handling to match. Structurally, the tyre casing stiffness has been optimised per individual size by adjusting the carcass construction and number of breakers. Furthermore, groove shapes were developed using FEA (Finite Element Analysis) simulation to optimise mileage and reduce uneven wear.

Luca Davide Andreoni, Marketing Manager, Dunlop Europe: “Dunlop Sportmax Q-Lite is a great combination of style and technology, blinking the eye to young motorcycle enthusiasts who are looking for outstanding grip and protection combined with a stylish design.”

(1) Test performed by Sumitomo Rubber Industries, Ltd in Japan in 2021, at Shirosato Test Center.
Sizes 110/70-17 and 140/70-17 on YAMAHA YZF-R3 and KAWASAKI Ninja 250.
Testing results obtained through tread depth measurement, comparing SPORTMAX Q-LITE and TT900GP near wear indicator in the centre part of rear tyre.
Measurements recorded before testing and after 1200km.
Vehicles and riders were reconfigured and switched in order to equalise the mileage.
Air pressure (COLD):YZF-R3 2.0 bar Front ; 2.5 bar Rear / Ninja 250 2.0 bar Front ; 2.25 bar Rear.
Individual results may vary.

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