Tag Archives: Liqui Moly

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LIQUI MOLY with new Motorbike Chain Spray Race

LIQUI MOLY with new Motorbike Chain Spray Race at Anniversary Edition of EICMA 2023.

On occasion of the 80th edition of the motorcycle trade show, LIQUI MOLY will be showcasing the new Motorbike Chain Spray Race and the variety of its motorbike range

As a specialist in chemical products for bikes, LIQUI MOLY will once again be exhibiting its extensive product range at this year’s EICMA Motorcycle Show in Milan. Highlights this time: The new Motorbike Chain Spray Race and traditionally outstanding products provided by the exclusive Moto2 and Moto3 oil supplier.

Ayumu Sasaki, a member of the LIQUI MOLY Husqvarna Intact GP Team, is having an outstanding Moto3 season in which he is still competing for the World Championship title as the rider in second place in the rankings. Moto2 driver Senna Agius from the LIQUI MOLY Husqvarna Intact GP Junior Team has also been impressively demonstrating his entire skill set, thus securing the title in the European Championship even before the season draws to a close.
Products from LIQUI MOLY’s motorbike range are a solid and reliable basis for these kinds of victories, and it will be these products that will once again be in the spotlight at the company’s trade show booth at EICMA 2023, involving a total of 1600 exhibiting companies. The showcased range includes the latest development, the Motorbike Chain Spray Race.

Given the power is transferred to the rear wheel, the chain is a pivotal component in the motorcycle’s drive system. In motor racing, it is subjected to particularly high forces with frequent and fast accelerations or on tracks with extreme inclines such as passes. These extreme force transmissions demand the utmost from the chain, which is why targeted lubrication and flawless protection are required especially in these applications. The first-class combination of ceramic solid lubricants and chemical wear protection offered by the Motorbike Chain Spray Race ensures minimum friction and maximum service life of the chain. With optimum creep characteristics , it offers excellent lubrication and corrosion protection even under extreme conditions.

LIQUI MOLY will additionally be showcasing its diverse range of motor oils at EICMA. LIQUI MOLY offers more than two dozen different motor oils for motorcycles as well as gear oils, fork oils and brake fluids plus additives, service products and care products for bikes.

The fact that LIQUI MOLY’s motor oil meets stringent quality standards is also demonstrated by the fact that motorsport teams rely on LIQUI MOLY. As an exclusive lubricant supplier, LIQUI MOLY supplies motor oil to all teams in Moto2 and Moto3. LIQUI MOLY Motorbike 4T Synth 5W-40 Street Race, which will also be on display at EICMA, is commercially available to the public. LIQUI MOLY has also been an exclusive lubricant partner for the FIM Motocross World Championship since 2022. This racing series also includes the FIM Motocross of Nations (MXoN) and the FIM Snowcross World Championship (SNX). Italian motorcycle manufacturer Betamotor also uses LIQUI MOLY oil for all major assemblies in its bikes. Alongside OEM filling, the cooperation also includes support of the Beta Plant Teams in the Enduro World Championship and, since 2021, also in the MXGP.

EICMA will be taking place between November 7 to 12 at the Fiera Milano show grounds in Milan. LIQUI MOLY will be exhibiting in Hall 13 at Booth P70.

For more Liqui Moly News check out our dedicated news page Liqui Moly News

Or visit the official Liqui Moly website liqui-moly.com/en/gb/

Industry News, Latest News, Liqui Moly, Lubricants

LIQUI MOLY now also available from Motor Parts Direct

Collaboration between the German oil and additive specialist and UK’s largest independent motor factor

The German motor oil and additive specialist LIQUI MOLY is expanding its distribution in the UK. The company’s range is now also available from Motor Parts Direct, the UK’s largest independent motor factor. “This makes getting hold of motor oils and additives made in Germany easier, not only for workshops, but also for car drivers,” says Debbie Barnes, Managing Director at LIQUI MOLY UK Ltd.

In addition to motor oils and additives, LIQUI MOLY offers an extensive range of automotive chemicals, for combustion engines and electric vehicles, for hybrid vehicles and hydrogen cars – everything from a single source and compatible with each other. LIQUI MOLY has been voted the best oil brand in its home market of Germany for many years.

“LIQUI MOLY is not just a premium brand,” says Kevin Blazey, Marketing Director from Motor Parts Direct. “LIQUI MOLY offers workshops a wide range of chemical tools that can complete many tasks faster, easier and more cost-effectively than would be possible with classic methods.” Examples include the diesel particulate filter cleaner, which can be used to clean clogged diesel particulate filters when installed, and the Pro-Line Injector and Glow Plug Dismantling Aid, which can be used to remove stuck injectors without damaging them. LIQUI MOLY also offers useful devices that open up new business fields for workshops, such as Gear Tronic III, which automates and simplifies the difficult oil change for automatic transmissions and also enables the use of cleaning additives.

“In Motor Parts Direct, we have found a partner that shares the same values in many respects,” says Debbie Barnes from LIQUI MOLY. “Neither of us cut budgets in fear during the pandemic, but rather invested. And we both know that not only do we need good products, but also good service.” Motor Parts Direct operates more than 172 branches and 15 logistics centres. “This means we now have better availability of goods across England,” says Debbie Barnes.

For more Liqui Moly News check out our dedicated news page Liqui Moly News

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Industry News, Latest News, Liqui Moly, Lubricants

The oil used in Moto2 and Moto3 – for every motorcyclist

Racing riders use Motorbike 4T Synth 5W-40 Race by LIQUI MOLY

The extreme pressure of motor racing is the ultimate test: An oil that proves its worth on the race track offers top performance on the road, too. And when it comes to engine oils, that’s LIQUI MOLY. All the teams in the Moto2 and Moto3 racing series use Motorbike 4T Synth 5W-40 Race by LIQUI MOLY.

This is a fully synthetic engine oil: its additives ensure reliable lubrication even under a high level of stress. The low level of friction not only reduces wear and tear, it also ensures that more horsepower actually goes on the road. This oil makes for top performance in all bikes of the Moto2 and Moto3 racing series.

The Motorbike 4T Synth 5W-40 Race is a high-performance oil, but it wasn’t developed specifically for this racing series. In fact it is one of 24 engine oils that make up the LIQUI MOLY range – not only suitable for both air and water-cooled 4-stroke engines but also for engines with and without a wet clutch. Approved according to JASO MS2. This is the quality Moto2 and Moto3 riders can rely on.

To find out whether Motorbike 4T Synth 5W-40 Race is suitable for your own bike, see the free online oil guide at www.liqui-moly.com.

For more Liqui Moly News check out our dedicated news page Liqui Moly News

Or visit the official Liqui Moly website liqui-moly.com/en/gb/

Industry News, Liqui Moly, Lubricants

Rapid care and many oils at Moto Bike Expo

LIQUI MOLY presents the new Motorbike Detailer and its wide range of motorcycle oils at the two-wheeler trade fair.

As a specialist in chemical products for bikes, LIQUI MOLY will be presenting its extensive product range at the Motor Bike Expo in Verona. Also in the game: The new Motorbike Detailer for quick and straightforward paint care. Simply spray, wipe and you’re done.

The Motorbike Detailer not only adds shine, it also tackles dirty jobs. The spray effortlessly removes dust, dirt and even bird droppings. It is so effective that it seals and adds shine to smooth enamel for several weeks. Water beads off treated surfaces and new dirt has a hard time taking hold. This applies to smooth painted areas as well as smooth plastic surfaces.

The application of the Motorbike Detailer is just as versatile as its effect: The agent works on both dry and wet surfaces. The type of cloth is decisive for the result: preferably a high-pile microfiber cloth with laser cut. It prevents streaks and can absorb a lot of moisture. Its simple and straightforward application makes the Motorbike Detailer a useful helper for every owner of a motorcycle or scooter.

LIQUI MOLY will also be showcasing its diverse range of motor oils at Motor Bike Expo. Whereas motor oil used to be a universal lubricant, today it is a liquid spare part that must to fit the particular engine exactly. Although there are significantly fewer oil specifications for motorcycles than for cars, the wrong oil can also have serious consequences here. LIQUI MOLY has more than two dozen different motor oils. The free, online oil guide at www.liqui-moly.com shows the right oil for the various makes of motorbikes. After just a few clicks, it displays a list of suitable motor oils and other fluids. In addition to motor oils, LIQUI MOLY also offers gear oils, fork oils and brake fluids as well as additives, service products and care products.

Not only are more and more motorcyclists relying on quality goods from Germany, but also the teams from the Moto2 and Moto3 racing series, all of whose bikes run on LIQUI MOLY oil. And with an oil that is not a special development for racing, but is available to everyone: the LIQUI MOLY Motorbike 4T Synth 5W-40 Street Race, which will also be on display at EICMA. A new addition to the oils is Motorbike 4T 10W-50 Street, with which LIQUI MOLY is expanding its range.

Motor Bike Expo will take place from 27 to 29 January on the Fiere Verona show grounds in Verona. LIQUI MOLY can be found in Hall 6 at Booth 16L.

For more Motorcycle Lubricant News check out our dedicated news page Motorcycle Lubricant News

Or visit the official Liqui Moly website liqui-moly.com/en/gb/

Industry News, Latest News, Liqui Moly, Lubricants

LIQUI MOLY establishes subsidiary in the UK

The oil and additive specialist LIQUI MOLY continues its growth course in the UK and has now established the subsidiary LIQUI MOLY UK.

“This will enable us to better exploit the potential offered by the British market,” says Salvatore Coniglio, Export Manager at LIQUI MOLY.

In terms of its sales operations, LIQUI MOLY traditionally works with independent importers in most countries. In the UK, however, the company has had its own employees for years to personally support the wholesale and specialist trade and support them on visits to garages. “The foundation of LIQUI MOLY UK is the next logical step,” explains Salvatore Coniglio. “It sends out a signal to customers that we will be providing them with even more effective support and are planning big things in the UK.”

The establishment of a subsidiary underlines the potential that the company sees in the UK market. Additional personnel have already been hired for LIQUI MOLY UK based in Birmingham. During the course of this year, more new jobs are to be created, especially in sales.

“These are investments that directly benefit our customers,” says Salvatore Coniglio. “Business is still done between people. That’s more important today than ever. In a personal conversation, I can respond much better to a customer’s needs and set out the various elements of what it is we provide. And, of course, I can talk more effectively about our concepts and our wide range of oils and additives, about car care for the outside and inside, about products for cars, but also for commercial vehicles, motorcycles and boats.”

In its home market of Germany, readers of several car magazines vote LIQUI MOLY as the best oil brand year after year. “We don’t have this status in the UK yet,” says Salvatore Coniglio. “That will soon change. Our brand is becoming more and more famous and popular, not least thanks to our involvement in Formula 1, the MotoGP and several UK race championships as for example the Mini Challenge, CSCC and the British Rallycross Championship.”

For more Motorcycle Lubricant News check out our dedicated news page Motorcycle Lubricant News

Or visit the official Liqui Moly website liqui-moly.com/en/gb/

Industry News, Latest News, Liqui Moly, Lubricants, MotoGP, Racing

LIQUI MOLY gives away exclusive tickets to MotoGP

The competition by the official lubricant supplier of Moto2 and Moto3 enters the next round.

Until 30 June, the German motor oil and additive producer will raffle off two tickets to MotoGP with exclusive access to the paddock. Two people will be lucky enough to experience a 2022 racing weekend from an unusual perspective. The winners will get a behind-the-scenes look at motorsport and the LIQUI MOLY Intact GP team that most motorsport fans would only be able to see on television. The competition can be entered at bestbrand.liqui-moly.com and on the lubricant specialist’s social media channels. LIQUI MOLY, the official supplier of MotoGP, would like the participants to say which motor oil is used by all Moto2 and Moto3 racing bikes.

Tested in racing. Proven on the road.

MotoGP is the most successful motorbike racing series in the world. All 20 races each year are broadcast to more than 200 countries and are watched by a total of 280 million people each season. All teams in the Moto2 and 3 classes use LIQUI MOLY Motorbike 4T Synth 5W-40 Race. A product that meets all requirements – on the race track as well as on the road.

Terms and conditions of participation and the competition can be found here.

Note: I have checked this is valid in the UK as well

For more Motorcycle Lubricant News check out our dedicated news page Motorcycle Lubricant News

Or visit the official Liqui Moly website liqui-moly.com/en/gb/

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A successful duo at LIQUI MOLY for 30 years

The two managing directors Ernst Prost and Günter Hiermaier celebrate their company anniversary with the German oil and additive specialist

October 2020 – They made LIQUI MOLY what it is today. Thirty years ago, Ernst Prost and Günter Hiermaier joined the German oil and additive specialist and led the company to unprecedented heights. “30 years at the same company – now, that’s really something,” says Managing Director Ernst Prost (63). “There was always something going on in our shop. And that’s why time just flew by.” Managing Director Günter Hiermaier (56) adds: “I am looking forward to many more successful years in our group of companies.”

The two men already knew each other before their time at LIQUI MOLY. At that time, Hiermaier was an apprentice of Prost. In 1990, they joined LIQUI MOLY: Prost as Sales and Marketing Manager and Hiermaier as Retail Sales Manager Germany. At that time, the GDR was just experiencing the last hours of its existence before reunification. And LIQUI MOLY itself was a very small player in the industry.

Prost and Hiermaier rolled up their sleeves and tackled the job. And not only that: Step by step, Prost bought the company from its owners of the time. Since then, the world has changed, just like LIQUI MOLY. The small player has become a global brand and sales of EUR 55 million have grown to EUR 569 million. LIQUI MOLY is now active in more than 150 countries and has developed new business fields, such as motorcycles, boats and industry, in addition to its regular automotive business. Today, the former wallflower can be seen in the Formula 1 and MotoGP. LIQUI MOLY is considered the best oil brand of all among the readers of many car magazines.

In 2018, Prost sold LIQUI MOLY to the Würth Group in order to safeguard the future of the company even after his era, but remained on board as Managing Director. Hiermaier was also appointed Managing Director at the same time.

30 years with the company – Prost and Hiermaier were not the first to achieve this at LIQUI MOLY. As a company tradition, the staff turnover is very low. 20 years with the company is not uncommon and there have already been a few 25- and 30-year service anniversaries. The record is 49 years.

“It’s really amazing how quickly time passes when you can work with so many great colleagues every day and can build something together,” says Günter Hiermaier. Ernst Prost also shows no sign of boredom or routine: “It’s still great fun.”

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