MV agusta fires up British summer with a  £750 deposit contribution towards the purchase of a new bike

The promotion was launched on June 15 and will last until September 30.

MV Agusta has recently launched a new promotion to help make its legendary motorcycles more accessible to UK customers. As part of its sales strategy, it offers a £750 deposit contribution, partly paid by the manufacturer and partly by the dealers, towards the purchase of a new MV Agusta. The deposit contribution can also be used as part of a Personal Contract Purchase plan offered by authorised dealers in collaboration with MotoNovo Finance.

The history of eminently Italian MV Agusta is intimately tied to the UK, thanks to the celebrated partnerships with the likes of British racing legends Leslie Graham, Mike Hailwood, John Surtees and Phil Read, who dominated the world’s racetracks for years. The brand has a strong fan-base of motorcycling enthusiasts in the country, and this move has the objective of making it easier for them to purchase an MV Agusta motorcycle.

“The UK market is becoming increasingly relevant to our brand” said Raffaele Giusta, Global Sales Director, MV Agusta Motor S.p.A. “This move represents another step in the execution of our recently announced expansion strategy. It will help improve our flexibility and our appeal to a wider audience, with the intent of broadening our customer base in the UK.”

The offer is valid from June 15 to September 30 and applies to models in stock at participating MV Agusta dealers, excluding Rush, Brutale 1000, Superveloce, Serie Oro and Rosso Range models.

The collaboration with the top UK motor finance company will help customers fund their bikes.

MV Agusta is announcing its partnership with MotoNovo Finance, one of the UK’s leading motor finance companies, as part of its sales strategy for the British market. The intent is to make MV Agusta models even more accessible to UK customers.

The history of eminently Italian MV Agusta is intimately tied to the UK, thanks to the celebrated partnerships with the likes of British racing legends Leslie Graham, Mike Hailwood, John Surtees and Phil Read, who dominated the world’s racetracks for years. The brand has a strong fan-base of motorcycling enthusiasts in the country, and this move has the objective of making it easier for younger-generation bikers in the UK to make their dream come true and purchase their first MV Agusta motorcycle.

“The UK market is becoming increasingly relevant to our expansion strategy” said Raffaele Giusta, Global Sales Director, MV Agusta Motor S.p.A. “We are thrilled about this partnership with MotoNovo Finance, which will help broaden our customer base in the country by making our motorcycles even more attractive and easier to purchase.”

MotoNovo Finance is one of the UK’s fastest growing independent finance companies and has been in the motor industry for over 40 years, delivering a range of innovative and quality products and services to thousands of customers every week, helping them to fund their next car, van or motorcycle.

The PCP Finance offer is available through participating FCA-authorised MV Agusta dealers in the UK. For a list of participating dealers and details on the conditions visit https://www.mvagusta.com/finance-uk