Piaggio, established in 1884, turns 140 years old and Vespa celebrates this birthday with a special edition, the most exclusive ever in the history of the most famous and beloved scooter in the world.
The Piaggio Style Centre has created a model that collectors already have their eyes onbecause it will be manufactured in a limited number for a maximum of 140 units and it will only be available for four days, the same ones as the Vespa World Days 2024 rally which, from 18 to 21 April, brings thousands of Vespisti together, as well as national Vespa Clubs from 66 countries. In fact, on the days of the huge celebration, Vespa 140th of Piaggio, can be ordered on the web (VESPA.COM) or in person at the Vespa Village, the beating heart of Vespa World Days 2024 which will be held in Pontedera. An unrepeatable occasion for collectors from all over the world to take home a version that promises to be one of the rarest, most sought after, and valuable.
In Vespa 140th of Piaggio, created on the Vespa Gtv base, respect for the most classic and evocative shapes of Vespa history is achieved thanks to an extraordinary combination of legend and modernity, where the low headlight and the exposed tubular handlebar combine with sporty trim and a hi-tech equipment package.
The special version is characterised by blue and light blue on a white body, the Piaggio Group’s institutional colours, which interact with the classic graphics and the new Vespa monogram, as well as the celebratory 140-years logo. These colours also enhance the classic necktie on the front shield, the distinctive mark of every Vespa, designed with triple air intakes on both sides and central grilles. The front fairing is also reminiscent of the racing spirit which inspires the Gtv.
The seat is blue, with double tone-on-tone stitching and in contrast, it is characterised by the unmistakable single-seater look, with a wide and comfortable saddle. The rear saddle cover comes standard, another nod to Vespa’s elegantly sporty soul.
The wheel rims, blue with light blue inserts, are also dedicated to this model. The aesthetics of the new Vespa 140th of Piaggio are completed by the black finishes of the body profiles, the mirrors, the silencer, and the fold-away passenger footrests.
Each unit will be identified by a numbered celebratory plate located on the rear shield, also enhanced with the 140-years logo.
The new Vespa 140th of Piaggio is powered by the gritty 300 hpe (High Performance Engine) single-cylinder, with 4-valve timing, liquid cooling, and electronic injection. Accredited with power of 17.5 kW (23.8 HP), it is the highest performance engine every mounted on a Vespa. The light clusters arefull LED, including the characteristic low headlight, whereas the instrumentation maintains the elegant circular shape, but it is now entirely digital, a solution that lets you take advantage of the features provided by the Vespa MIA connectivity system, available as an accessory.
Convenience and practicality are highlighted by the introduction of the keyless system, which allows the ignition to be switched on without the need for a traditional key. On the safety front, it comes standard with ASR electronic traction control and an ABS anti-lock braking system.
Vespa 140th of Piaggio can be fitted with a range of highly stylish accessories, including a top quality large rear leather bag with the Vespa logo embossed and smooth leather reinforcement on the bottom and on the handles which allows for easy and secure fastening on the rear luggage carrier. Some of the accessories which increase the Vespa’s riding comfort and functionality include front and rear luggage carriers, a large windscreen in methacrylate, and crash bars.
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Always Primavera
The first version of Vespa Primavera was born in the turbulent and creative climate of 1968 and quickly became a star, providing the generation that was changing the world with two wheels, and a whole lot of style.
With its contained dimensions and innovative lines, light and clean, combined with sparkling performance, simplicity and riding pleasure, Vespa Primavera was a breath of fresh air in a world hungry for change. Its global success made it one of the most beloved models in Vespa history.
Designed according to the same principles of style and elegance and equipped with the very best technology of the time, Vespa Primavera was reborn in 2013. The “small body” Vespa, which has always embodied the energetic and most urban spirit of Vespa, became ultra-modern, designed to ensure mobility with the elegance of an exclusive design, but also practicality and unique technical solutions, such as the full steel body. Harnessing the best technology of the time, the design and style of the new Vespa Primavera represented a real step forward with respect to previous generations.
Exactly ten years since its return, today Vespa Primavera undergoes an important style and technology revamp while maintaining its iconic legacy. The Vespa story is, after all, one of infinite technical and style development. The models evolve gradually, sometimes significantly, but they never lose sight of the original idea that has always put style, elegance, and riding pleasure at the heart of the project.
Vespa Primavera
Vespa Sprint
In the mid 1960s, a new generation of sports Vespa invaded Europe’s roads. These little “rockets” were small, quick, extremely agile and modern, just like the spirit of the guys and girls riding them.
Born out of the “small body” that characterised Vespa 50 and Vespa Primavera, they divided the world of the best loved scooter into two families, leaving the large body models to the adults.
Today the Vespa Sprint S is the natural heir to that tradition of vitality, style and youth. Based on the body of the new Vespa Primavera, it is dedicated to young riders and emphasises the sporty style details that its very name, legendary by birthright, evokes.
Presented in 2014, the Vespa Sprint family is now updated in line with the technical and style development of the Primavera range.
A new style, always Vespa
Owning a Vespa has always been a lifestyle choice, a statement of independence, elegance and positivity. Vespa represents a style that has continued to evolve, often anticipating or setting trends and always modern, always current, accompanying the generations that have long trusted in Vespa for their freedom.
Sharing the same exclusive steel body that has always distinguished Vespa from every other scooter, ensuring it is unique, Primavera and Sprint S now flaunt a series of style updates that bring them even more up to date.
The Piaggio Centro Stile continues to identify new finishings and new combinations of materials while ensuring meticulous attention to detail, to highlight the uniqueness and different identities of Vespa Primavera and Vespa Sprint.
The entire handlebar block has been redesigned with real attention to both the overall shape and the details, while the hand grips are also new for more immediate, natural control.
The leg shield back plate on the Primavera and Sprint S is new, elevating the sensation of perceived material and assembly quality. The Vespa Primavera Tech version, complete with keyless system, incorporates a selector that replaces the tradition key ignition. The wheel rims are new, with a five-spoke design for the Primavera, while the six spokes of the Sprint S form a particular spiral shape that adds energy and dynamism to the silhouette. Additional elements that have undergone a style revamp include the new crest on the mudguard (only for Vespa Primavera) and the new design and finishings of the central steering cover.Even the seat has been improved on the various versions, thanks to the use of new materials that ensure a better finish.
Vespa Sprint S Elettrica
New technology
As well as undergoing a significant restyling, the new Vespa Primavera and Vespa Sprint S also receive a technical upgrade to ensure they remain cutting-edge, just as Vespa has always done throughout its history, embodying the best available technology decade after decade.
The Tech version of Vespa Primavera uses a key-less system, which sees the classic ignition switch on the rear shield replaced by a practical selector. The rider need only switch this to the ON position , and then the engine is started as usual, using the button located on the right-hand control bock. The key is used to open the seat and activate the Vespa remote identification system, which causes all the indicators to flash, a particularly useful function in busy car parks.
The new instrument panel, adopted by all Primavera and Sprint S versions (with the exception of Primavera Tech 125, 150 and Elettrica), elegantly combines both analogue and digital functions, displayed on a 3″ LCD screen. The traditional elegance of the Vespa speedometer is integrated with a series of functions including distance-based trip management, fuel consumption and average and maximum speed. The digital instrumentation also allows for management of the Vespa MIA multimedia platform, which connects Vespa to a smartphone – as standard on Vespa Primavera Tech and optional across the rest of the range.
In its 125 and 150 cc versions, Vespa Primavera Tech adopts a technological new 5″ TFT Full Colour instrument panel, one of the most advanced available today. As well as trip and vehicle-related functions, the Vespa MIA app allows the TFT screen to display all the functions for the management of phone calls, messages and music playlists as well as pictogram-based navigation, with a double day/night viewing mode.
Safety is also heightened with LED technology used for all the lights, both for Primavera and Vespa Sprint S. The new elements include the headlight, taillight and characteristic indicators integrated into the chassis. Greater visibility and better lighting improve the riding and level of safety in all conditions.
Vespa Sprint
Two successful families
The arrival of the new Vespa Primavera and Vespa Sprint S versions allows for a redesign of the Vespa range, with Vespa Primavera and Vespa Sprint S now available with both a combustion engine and an electric motor.
The fuel-powered versions, with an engine capacity of 50, 125 or 150 cc, flaunt an ultra-modern, four-stroke engine with three valves and electronic injection. All are compliant with the latest Euro 5+ standard. In line with its eco-friendly spirit, models in the new “small body” Vespa range are also available with an electric motor, as a Moped version (moped-compliant and with speed limited to 45 km/h) and a Motorcycle version, available with the Primavera Tech equipment package.
All models with an electric power unit flaunt technology developed in recent years on the Vespa Elettrica, born in 2018, with the battery located under the seat. An efficient and compact layout that ensures the unique and iconic Vespa design remains intact. Because Vespa is not simply an electric scooter, but a work of art with a technological heart.
Vespa Primavera Elettrica and Vespa Sprint S Elettrica (or rather the Moped versions) also benefit from the fact the battery can be removed in a matter of seconds by disconnecting the cable that connects it to the vehicle; complete with handle, it can easily be transported for convenient charging at home, in the office or anywhere you may be.
A colourful universe
With its colourful, carefree universe, Vespa expresses the personality of its rider. This is why the new Primavera and Sprint S are keen to exploit the Vespa colour tradition, building on it to create a look that is even more lively and contemporary.
Vespa Primavera is available in Bianco Innocente, Nero Convinto, Verde Amabile, Arancio Impulsivo and Blu Energico, each paired with elegant chrome finishings. With its different engines, Vespa Primavera is also available with the Primavera S trim, which offers trendy shades paired with dedicated seat, finishings and graphics. Colours include: Beige Avvolgente, Nero Convinto Opaco and Giallo Curioso.
Primavera Tech expresses the most technological Vespa heart, its Blu EnergicoOpaco and Grigio Entusiasta colours contrasting with irreverent graphics and neon green finishings.
Vespa Sprint S is available in five colours: Bianco Innocente, Nero Convinto Opaco, Verde Ambizioso, Rosso Coraggioso and Blu Eclettico. Each shade is paired with dedicated graphics and bold black details, with either a matt finish, in the case of the traditional steering cover for example, or a polished look, like the wheels.
For more Vespa News check out our dedicated page Vespa News
Vespa Gtv is the extraordinary combination of legend and modernity: the low headlight and the exposed tubular handlebar combine with sporty finishes and a hi-tech equipment package
New digital instrumentation, full led lights, and keyless system. Powered by a 300 HPE engine with more than 23 HP, the most powerful ever mounted on a VESPA
From its début in 2006, Vespa Gtv has been the ambassador of the purest classicism in the Vespa family thanks to the use of the “faro basso” (low headlight), positioned on the front mudguard, and the exposed metallic tube handlebar, both reminiscent of the style of the most iconic models.
In 2023, Vespa Gtv comes out in an entirely revolutionised version, maintaining the must-have similarities to the origins of the legend, but combining them with an ultra-modern technological equipment package and unprecedented sporty finishes. The result is an extraordinary combination of tradition and modernity, classicism and audacity, which come together in the most authentically sporty Vespa ever.
The new Vespa Gtv is powered by the gritty 300 hpe (High Performance Engine) single-cylinder, with 4-valve timing, liquid cooling, and electronic injection. Accredited with power of 17.5 kW (23.8 HP), it is the highest performance engine every mounted on a Vespa.
An authentic style, even sportier The new Vespa Gtv evolves under the sign of sportiness and includes the significant stylistic improvements introduced on the new Gts range, with even more painstakingly crafted finishes and a construction quality that rises to never before reached levels.
The light clusters are now full LED, including the characteristic low headlight, whereas the new instrumentation maintains the elegant circular shape, but it is now entirely digital, a solutions that lets you take advantage of the features provided by the Vespa MIA connectivity system, available as an accessory.
The instrumentation is connected to the handlebar using an original offset bracket and it is surrounded by an aggressive looking top fairing with reduced dimensions and a clear racing inspiration. handled by three horizontal slots, it is painted to match the body. The orange coloured top fairing, available as a separate accessory, gives Vespa Gtv an even bolder look.
At the centre of the leg shield, the unmistakable “necktie” has sporty lateral slots and is enhanced by orange-edged decorations. The five-spoke wheel rim design is also new, painted matt black with orange graphics on the channel.
Another distinctive element of the Vespa Gtv is the two-tone single-seater saddle with a racing look and the rear part that is installation ready for a rigid cover colour coded to match the body reminiscent of the typical fairings on competition Vespas. The cover is available as a separate accessory and is removable. In any case, seating is approved for two and it has plenty of comfortable seating room, characterised by a particular technical pattern and horizontal thermobonding, framed by contrasting orange stitching.
The general look of the Vespa Gtv stands out for the matt black trim that characterises the low headlight and rear taillight assembly, the profile along the perimeter of the body, the passenger grab handle and footrests, the silencer cover, the rear view mirrors, the support, and the instrumentation frame.
The new Vespa Gtv is available in the two colour schemes, Beige Avvolgente Opaco and Nero Convinto, with contrasting orange graphics on the front fairing and on the sides.
Hi-tech equipment Vespa Gtv embraces technology and the vocation to travelling typical of the extremely recent evolution of the Vespa Gts family – the famous “Vespone”. Therefore, the ergonomics are perfect Vespa ergonomics, enhanced by its comfort and large body. The seating is natural and allows for total control of the vehicle and absolute comfort even over long distances.
Convenience and practicality are highlighted by the introduction of the keyless system, which allows the ignition to be switched on without the need for a traditional key. On the back leg shield, the classic ignition key switch is replaced by a practical knob. To start the vehicle, simple press it and turn it to the ON position. The engine starts in the usual way, using the button located on the right hand controls block.
The adoption of a new LCD instrumentation allows a thorough range of trip information to be displayed (maximum speed, average speed, current consumption, average consumption, range, and battery charge state), as well as all the notification relative to calls, messages and music, if the vehicle is connected to the smartphone using the VESPA MIA (available as a separate accessory).
It comes standard with a USB port, located in the storage compartment in the leg back shield, whereas the spacious under-seat compartment has a mat.
On the safety front, it comes standard with ASR electronic traction control and an ABS anti-lock braking system.
The new Vespa Gtv is already available in Vespa showrooms at a price of £6,750 plus road tax and registration.
For more Vespa News check out our dedicated page Vespa News
Two iconic brands meet in a limited edition collaboration that celebrates a very special anniversary: Vespa presents Disney Mickey Mouse Edition by Vespa.
The two brands have always been in the zeitgeist thanks to an iconography made up of unmistakable shapes and colours, with Vespa valuing freedom and fun, shared with Disney’s values of storytelling and escapism this makes for the perfect collaboration. The über-famous scooter recently became the very materialization of dreams in the fantastic adventures of Luca, Disney and Pixar’s animation masterpiece.
Today these two timeless icons come together on a special project for Disney100, with Vespa paying homage to this anniversary through a global collaboration of the two unique brands with a Disney Mickey Mouse Edition by Vespa.
Vespa is more than just way of transportation, it is a way of life: the extension of a rider’s personality, of their history and journey. A wonderful travel companion that, in this special edition, sets the imagination free and encourages us to dream big.
Michele Colaninno, Chief Executive of global strategy, product, marketing, and innovation of the Piaggio Group, commented on this collaboration as follows: “Dreams allow us to look to the future with optimism, even in complex times such as these. A timeless icon like Vespa could not fail to celebrate, on this very special occasion of Disney’s 100th Anniversary, an equally everlasting icon like Mickey Mouse, with a tribute to creativity, imagination, light-heartedness, and fun – the very values that have always anchored Vespa. Today, as then. This collaboration between Vespa and Disney represents the celebration of two historic companies that have a common dream: to allow everyone to express their imagination freely.”
Claire Terry, Senior Vice President, Disney Consumer Products, Games & Publishing EMEA said, “Just like Mickey Mouse, Vespa is a cultural icon, evoking a sense of fun and adventure and together they form a wonderful combination, truly extending our timeless storytelling. We are incredibly excited to bring this version of the iconic scooter to our fans in our centenary year and bringing all of Mickey’s charm and personality to road trips wherever people want to go!”
For this collaboration, the Vespa Primavera 50cc, 125cc and 150cc are coloured black, red, white and yellow: the same hues that have characterised Walt Disney’s most famous mouse for decades. The yellow wheels are reminiscent of Mickey Mouse’s shoes, while the black mirrors recall his unmistakable round ears. A graphic pattern outlining the character’ silhouette decorates both sides of the scooter as well as the front. Finally Mickey Mouse’s signature could not be missed, featured on both the saddle and the front shell.
Disney Mickey Mouse Edition by Vespa comes with a matching helmet in the same stunning colours.
For more Vespa News check out our dedicated page Vespa News
Vespa 946 Celebrates Its Anniversary With A Special Edition Dedicated To The Year Of The Rabbit.
This is the first collection of a series which will encompass 12 years. Limited and numbered, it will bring back the iconography of the lunar calendar.
The beginning of a new lunar year brings us not only the enthusiasm of rebirth and the joy of spring, but also the iconography of a new animal for the horoscope to reference. January 22nd, 2023 welcomes the year of the rabbit, a symbol and omen of peacefulness, well-being and respect for the past.
The Vespa 946 10° Anniversario, dedicated to the year of the rabbit, will be issued in a limited and numbered series of 1,000. This will be only the first stage of an important project that will span the next 12 years and which will see the introduction of a new annual edition each year, inspired by the lunar horoscope animal of that year.
Since its debut in 2013, the Vespa 946 has established itself as the archetype of the Vespa of tomorrow, which interprets the values that have made Vespa a global icon while injecting it with a contemporary spirit and a forward facing attitude. It is an Italian-made masterpiece, which has now become a real collector’s item, taking shape in a dedicated production line that is more like a haute couture atelier than anything else. This special version is issued in a reworking of the classic Vespa green, to symbolize the love of fun, light-heartedness, and nature typical of those born under this sign. The stylized silhouette of a rabbit peeps out on the body.
All the details of the Vespa 946 10° Anniversario are made in a refined burnished finish with warm reflections, while the double-upholstered saddle is black with burnished stitching and is sewn by hand with needle and thread, as are the handgrips.
Further details will be available on www.vespa.com starting from 22 January 2023.
For more Vespa News check out our dedicated page Vespa News
The partnership between the Piaggio Group and (RED), the non-profit organization founded by Bono and Bobby Shriver, sees the creation of (VESPA ELETTRICA)RED and its presentation at EICMA 2021 dressed entirely in red. The iconic red colour is more than just a bold statement – every purchase of the (VESPA ELETTRICA)RED will trigger a donation to support the Global Fund, one of the world’s largest funders of global health, to support the fight against pandemics with (RED).
(RED), named for the colour of the emergency, was founded in 2006 to turn companies into a cavalry to fight the AIDS pandemic. Today, the cavalry is also fighting the urgent threat of COVID and its devastating effects in communities where pandemics hit hardest. To date, (RED) has generated nearly $700 million for the Global Fund, helping more than 220 million people.
Following the (VESPA 946)RED in 2017 and (VESPA PRIMAVERA)RED in 2020, the (VESPA ELETTRICA)RED is the third exclusive product to result from this longtime partnership, embodying more effectively than any other the common values of commitment to global health and respect for the environment and planet.
The (VESPA ELETTRICA)RED does away with its distinguishing special grey finish to wear a full red ‘outfit’, comprising red steel body and saddle, and red painted wheel rims with a diamond edge. The trim is completed with chrome finishes, visible around the edge of the shield, in the steering cover embellishments, and on the crest of the front mudguard.
Vespa and (RED) share the conviction that we can all play an important role in the fight against pandemics and can all help to steer the change. Those buying the (VESPA ELETTRICA)RED are therefore also taking concrete action to support the fight against pandemics as, for every vehicle sold, 100 USD will be donated to the Global Fund to support life-saving programs where they are most needed.
Vespa Elettrica Vespa Elettrica is the latesticon of Italian technology. It is synonymous with advanced connectivity and quiet operation, customisation and accessibility, respect for the environment and unique style. Vespa has always embodied these values, which are now fully expressed with Vespa Elettrica, confirming the company’s status as a brand that has always been ahead of its time.
With its easy, or rather, natural ride, Vespa Elettrica is the ultimate expression of Piaggio Group research into electric mobility. The group aims to respond to growing environmental concerns, providing technological solutions for an increasingly sustainable and liveable urban habitat.
About (RED) (RED), named for the colour of emergency, was founded by Bono and Bobby Shriver in 2006 to turn companies into a cavalry to fight the AIDS pandemic. Today, that cavalry is also fighting the urgent threat of COVID and its devastating impact on the world’s most vulnerable communities, answering the need for a truly global response.
(RED) partners with the most iconic brands and people to create (RED) products and experiences – all of which raise money for the Global Fund, one of the world’s largest funders of global health. (RED) partners include: Amazon, Anova Culinary, Apple, Balmain, Bank of America, Beats by Dr.Dre, Buffalo Games, Claro, eos, Girl Skateboards, The Honey Pot Co., Louis Vuitton, Mavin Records, Montblanc, Primark, Salesforce, Starbucks, Stellantis, Telcel, Therabody, TRUFF, U-Mask and Vespa. (RED) supporters include Merck and Roche.
To date, (RED) has generated nearly $700 million for the Global Fund, helping more than 220 million people. The money raised by (RED)’s partners and campaigns goes directly to strengthen health systems and support life-saving programs in the communities where pandemics hit hardest.
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