Tag Archives: Yuasa

Batteries, Industry News, Latest News, MotoGP, Racing

Win exclusive MotoGP prizes to celebrate Yuasa’s 10th anniversary with HRC Repsol Honda

GS Yuasa, the world’s leading battery manufacturer and proud sponsor of the HRC Repsol Honda Team in MotoGP™ with their Yuasa brand, is excited to announce the launch of a thrilling social media competition across Europe to celebrate Yuasa’s 10th anniversary with the team.

Participants have a chance to win exceptional prizes, including a HRC Kimono worn and signed by eight-time motorcycle world champion Marc Márquez, a Marquez-signed wall art picture by renowned photographer Miquel Liso, and a racing boot signed and worn by two-time world title winner Pol Espargaró.

The lights have gone green on the rev-tastic competition which will run throughout the summer, and entering is easy: simply follow @GSYuasaUK on social media and comment with your favourite prize before the 16 November 2023 closing date. Don’t miss this incredible opportunity to win money can’t buy MotoGP memorabilia!

GS Yuasa’s partnership with Repsol Honda and HRC began in 2013, and over the past decade, the collaboration has yielded six constructors and riders titles with Márquez and the team. As the world’s leading original equipment manufacturer for motorbike batteries, GS Yuasa is committed to providing quality, reliability, and performance. The company’s motorcycle battery range features the world-famous Yuasa YTX®, YTZ®, and GYZ® batteries, which offer maximum starting power, superior performance, and up to four times the service life of competing brands.

Theo den Hoed, Product and Supply Chain Manager – Motorcycle Batteries at GS Yuasa Battery Europe Ltd, said: “We are proud to continue our sponsorship with the HRC Repsol Honda Team, especially as we celebrate our 10th anniversary with them. It is a sponsorship we are enormously proud of and we look forward to seeing what Márquez and the team deliver on the track this season.

“Our long time sponsorship with Honda and its MotoGP team has helped us to elevate the Yuasa brand, while consolidating our status as a world leader in the design and manufacture of motorbike batteries. We deliver products that offer quality, reliability and performance, and the focus and success of the team helps reinforce this.”

With the 2023 MotoGP season well underway, fans around the world eagerly anticipate the performances of Márquez and Joan Mir, as they strive to bring the Repsol Honda Team back to the top. Don’t miss your chance to be part of the excitement and join GS Yuasa’s social media competition today!

For more information about the competition and GS Yuasa’s partnership with the HRC Repsol Honda Team, follow @GSYuasaUK on social media and visit www.yuasa.com For terms and conditions of the competition visit www.yuasa.co.uk/honda-repsol-motogp-competition-tscs/

For more info checkout our dedicated Battery News page Battery News

For more information on Yuasa’s latest news and products visit www.gs-yuasa.eu

Batteries, Industry News, Latest News

GS Yuasa relaunches ‘Powering what matters’ advertising campaign across Europe

GS Yuasa, the leading Japanese global battery manufacturer with a local presence across Europe, is proud to announce the return of their high-profile advertising campaign, ‘Powering what matters’.

Centring around a video advert, the popular and charming story explores the world of GS Yuasa through the eyes of 6-year-old Isabella and her mother.

Following the huge success of last year’s campaign, which achieved over 30 million impressions, the initiative will be relaunched for June and July across various European countries where GS Yuasa have a strong regional presence including in Germany, Italy, Spain and Sweden. The coordinated activity will showcase the wide range of applications that utilise GS Yuasa batteries, highlighting why they are the number one choice for millions of applications around the world.

The videos and imagery highlight the diverse range of markets served by GS Yuasa, from starter batteries for automotive to batteries for satellites. Activity will be run over multiple digital and offline media channels including YouTube, social media, display advertising and throughout the battery manufacturers distributor network.

The superior quality, reliability and performance of GS Yuasa’s Valve Regulated Lead Acid (VRLA) and lithium-ion batteries make them the preferred choice for vehicle, motorcycle and industrial applications. This campaign builds upon GS Yuasa’s long-standing status as European market leader for industrial and motorcycle batteries for over 40 years.

James Douglas, European Group Marketing Manager for GS Yuasa Battery Europe Ltd said: “Our batteries have long been powering what matters, and this campaign brings the GS Yuasa name to the forefront of our activities. We know that almost all battery manufacturers make similar claims, however, we can go one step further with a message that is truly unique to us. This campaign highlights the enormous breadth of applications powered by GS Yuasa. From exploring the deepest depths of the ocean to the International Space Station 250 miles above earth – GS Yuasa batteries are the number one choice for millions of applications around the world.”

GS Yuasa’s coordinated European advertising is a testament to the battery giant’s continuous dedication to its customers, and its commitment to promoting the brand across the continent. Automotive technicians, motorcycle dealers, UPS technicians, and alarm installers are encouraged to follow @GSYuasaUK on social media to explore the world of GS Yuasa for themselves and stay up to date with the latest news and developments.

For more information about GS Yuasa, Yuasa and GS, visit gs-yuasa.eu.

For more information on Yuasa’s latest news and products visit www.gs-yuasa.eu

Batteries, Industry News, Latest News

GS Yuasa reaches milestone in sponsorship of HRC Repsol Honda Team in MotoGP

10 years of winning enthusiasm: GS Yuasa reaches milestone in sponsorship of HRC Repsol Honda Team in MotoGP™

GS Yuasa is proud to announce that it is celebrating its tenth anniversary as a sponsor of the HRC Repsol Honda Team in MotoGP™. This season, the eleventh of the sponsorship, features the riders Marc Márquez, the eight-time motorbike world champion and, as a new member, Joan Mir, who has won two motorbike world titles.

Since becoming a sponsor of HRC Repsol Honda Team in 2013, Yuasa has enjoyed ten exhilarating seasons, winning six constructors and riders titles with Márquez and the team. In 2019 Márquez made history, winning his sixth MotoGP championship. This year’s riders say they have a common goal: to take the Repsol Honda Team back to the top again.

GS Yuasa, the world’s leading battery manufacturer, will continue its sponsorship with the team for the 2023 season. Yuasa is the world’s leading original equipment manufacturer for motorbike batteries. Over 90% of motorbike manufacturers fit a Yuasa battery because of its quality, reliability and performance.

Yuasa´s motorcycle range features a wide range of batteries, including their world famous YTX®, YTZ® and GYZ® batteries, all of which are registered trademarks of GS Yuasa International Ltd. All Yuasa motorcycle batteries offer maximum starting power, superior performance and up to four times the service life of competing brands. They also provide exceptional resistance to vibration and impact.

Theo den Hoed, Product and Supply Chain Manager – Motorcycle Batteries at GS Yuasa Battery Europe Ltd, said: “We are proud to continue our sponsorship with the HRC Repsol Honda Team, especially as we celebrate our tenth anniversary with them. It is a sponsorship we are enormously proud of and we look forward to seeing what Márquez and the team deliver on the track this season.”

James Hylton, Managing Director of GS Yuasa Battery Sales UK Ltd, said: “Our long time sponsorship with Honda and its MotoGP team has helped us to elevate the Yuasa brand, while consolidating our status as a world leader in the design and manufacture of motorbike batteries. We deliver products that offer quality, reliability and performance, and the focus and success of the team helps reinforce this.”

Marc Márquez heads into the season in the best physical shape and highly motivated. The record breaking six times MotoGP™ champion will try to return to the top of the podium and fight, once again, for the crown. In the same way, the enthusiasm with which Joan Mir faces this new challenge has been noticeable in the different races he has taken part in.

The World Championship kicks off on 26 March 2023 in Portimão (Portugal) and we can’t wait to see what this season brings.

For more information on Yuasa’s latest news and products visit www.gs-yuasa.eu

Batteries, Industry News, Latest News

Free Tunnock’s Tea Cakes and a chance to win a £100 JustEat voucher with GS Yuasa batteries

Get a sweet deal! Free Tunnock’s Tea Cakes and a chance to win a £100 JustEat voucher with GS Yuasa batteries.

GS Yuasa, the world’s battery manufacturer, are set to build on the success of their partnership with Tunnock’s, one of the UK’s most beloved confectionery brands. Available from participating GS Yuasa distributors while stocks last, technicians will receive a pack of ten Tunnock’s Tea Cakes with qualifying purchases of GS and Yuasa batteries at no additional cost.

The two global brands first joined forces in late 2022 to feed the technicians over winter, a period associated with high rates of battery failure. Now, they’re aiming to make the task of battery replacement that little bit sweeter this spring by offering a free pack of tea cakes with purchases of both GS and Yuasa batteries.

As well as ten tasty tea cakes, each promotional pack includes a unique code to the battery manufacturer’s trade-exclusive competition. Technicians who enter their code at www.gs-yuasa.eu/tunnocks will be in with the chance of winning one of three £100 JustEat vouchers.

The Japanese battery manufacturer and UK market leader are renowned for the value adding extras they provide, including the recently launched GYTV, series of videos  … and the industry’s most powerful battery lookup tool, available to use at either fit.yuasa.com or fit.gs-battery.com. This latest incentive gives technicians yet another reason to choose GS Yuasa as their battery manufacturer of choice.

Jon Pritchard, General Sales & Marketing Manager at GS Yuasa Battery Sales UK Ltd. said: “We are hugely excited to be continuing our partnership with Tunnock’s and making the task of battery replacement that little bit sweeter in doing so.”

“The GS and Yuasa battery ranges are widely regarded throughout the industry for offering high performance and unparalleled reliability. Our automotive ranges provide cover for over 99.9% of the European vehicle parc while our Yuasa-branded industrial range has been the established market leader for well over 40 years.”

GS Yuasa is renowned for offering the highest levels of quality, service and support. The Yuasa YBX range is the UK’s preferred choice for vehicle batteries, whether conventional lead-acid, EFB or AGM. All GS Yuasa batteries, whether Yuasa or GS-branded, are of Original Equipment (OE) quality and designed to provide reliable starting power for the UK’s increasingly diverse range of vehicles.

Yuasa’s range of industrial batteries has been a firm favourite for over 40 years. Including both lithium-ion and VRLA technology, they’re suitable for use in a broad range of applications from emergency lighting to energy storage solutions.

Exclusively for the trade, the latest incentive runs from mid-March to the end of June, or while stocks last. To find out more about both GS and Yuasa batteries, visit www.gs-yuasa.eu

Batteries, Industry News, Latest News

The Pedigree of Yuasa and GS Brand Motorcycle Batteries From GS Yuasa

Powering the best: The pedigree of Yuasa and GS brand motorcycle batteries from GS Yuasa.

GS Yuasa is the leading original equipment manufacturer for motorcycle batteries globally. With over 40 years of development, GS Yuasa motorcycle and powersport batteries are factory fitted by all major motorcycle brands, including Honda, Yamaha, Kawasaki, Harley-Davidson and many more. So, every GS Yuasa motorcycle and powersport battery provides the same high performance, quality and reliability as the bike’s original.

By working closely with these major bike manufacturers to develop batteries, it’s meant GS Yuasa has been able to meet the unique needs of riders and manufacturers and establish themselves as the global market leader for bike batteries and a trusted partner for quality and innovation.

Over the years, this has been marked by numerous milestones. Travel back in time to 1983, a time when the battery world was turned on its head by the introduction of the revolutionary Yuasa dry charge, Valve Regulated Lead Acid (VRLA) sealed maintenance free battery types. At the time, these ‘futuristic’ batteries were a game-changer as they eliminated the need for an open vent, while also reducing weight and size, making them more convenient and accessible than ever before.

But the innovation didn’t stop there, fast forward to 1999, and the factory activated YTZ® wet type, sealed maintenance free, high-performance battery burst onto the scene. With no need for the commissioning process, these batteries allowed for multi-angled fitment, opening up a whole new world of possibilities for motorcycle manufacturers and riders around the world.

Although widely used as standard references, YTX®, YTZ®, and GYZ® are registered trademarks of GS Yuasa International Ltd. Only Yuasa and GS manufacture genuine YTX®, YTZ®, and GYZ® motorcycle batteries. This is important to remember when choosing a motorcycle battery, as using an unsuitable or cheaper battery can result in lower performance and potential issues that could even damage your bike.

When it comes to batteries, the expression of buy cheap buy twice is particularly true. While cheaper batteries may seem like a cost-effective option, they often have a shorter lifespan and need to be replaced more frequently. In contrast, more expensive batteries are usually designed with higher-quality materials and advanced technology, giving them a longer lifespan and higher performance. This means that while they may cost more upfront, their higher build quality and extended life can save you money in the long run as you won’t need to replace them as frequently.

Theo den Hoed Motorcycle Battery Product Manager for GS Yuasa Battery Europe Ltd said, “Yuasa and GS are prestigious and iconic brands in the motorcycle industry. We are known for our innovative battery technology and high-quality products. With our rich history dating back over a century, the GS Yuasa brand has become synonymous with quality, reliability, and performance.

“In addition to our rich and ongoing pedigree with motorcycle manufacturers, our long-standing partnership with HRC Repsol Honda in MotoGP is a testament to our commitment to excellence and our drive to innovate. We take great pride in providing riders across the globe with the high-quality products they need to power their passion for motorcycling.”

GS Yuasa offers the widest range of motorcycle batteries in the market, ensuring that there is a battery for every type of motorcycle. Whether you ride a sports bike, touring, or adventure bike, GS Yuasa has a battery that will suit your needs.

To find out more about GS Yuasa and their products visit www.gs-yuasa.eu

Batteries, British Motocross, Industry News, Latest News

Rising motocross star 11-year old Olivia Reynolds gets Yuasa’s backing

Yuasa, the world’s leading battery manufacturer, have announced that they will sponsor 11-year old motocross star of the future, Olivia Reynolds. The Northampton bred maestro will be competing in numerous championships for the 2021 season, including the Bridgestone British Masters Championship and Girls Nationals.

Ever since Olivia rode her first bike at the age of three, she knew she wanted to be a two-wheeled racer. Now eight years later, she is finally fulfilling her dream. This will be Olivia’s second full year of racing. In her debut season, she won two championships out of three and claimed a phenomenal 21 out of 21 race wins.

Olivia is currently competing in the British Masters Motocross Championship, Girls Nationals and MX Masters Kids in the 65cc class on a KTM 65cc MX bike. The season has started off challenging with a couple of mechanical failures, but she will be looking to bounce back in the many races she has coming up.

Reynolds will also be jetting off to the USA to ride the ramps with dirt bike god – Travis Pastrana. Having been so impressed with her skills and courage, Travis has invited the 11-year old to his house in Davidsonville, Maryland. Pastrana has always been an idol for Olivia, so the trip will be truly extraordinary and one she will never forget.

Jon Pritchard, General Sales & Marketing Manager at GS Yuasa Battery Sales UK Ltd said: “We are delighted to support Olivia for the 2021 season. We have seen her previous achievements and success, so we know for a fact that she will be the star of the future. 

“At GS Yuasa, our values are quality, reliability and performance and we have no doubt that Olivia will reflect these on and off the track. We can’t wait to see her race and wish her all the best for the season ahead.” 

Olivia added: “I’m so grateful for the support Yuasa are giving me. For as long as I can remember I have wanted to race bikes. My dream is coming true and I can’t thank Yuasa enough for helping me achieve that. I can’t wait to get out on track and more importantly beat all the boys!”

To stay up to date with Yuasa’s products and sponsorship news visit www.yuasa.com or follow on social media.

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