VR|46 Racing Apparel S.r.l, the company founded by Valentino Rossi, has announced its new partnership with memorabilia brand, MotoGP™ Authentics. The commercial agreement will give fans and collectors access to tangible pieces of Rossi’s racing career.
VR|46 Racing Apparel, which launched its authentic racing memorabilia project at www.vr46.com in early 2025, has decided to enter a strategic partnership with Memento Exclusives, the leading name in authentic, high-end racing memorabilia, to further expand the reach of its collector’s fan base.
The first unique items to become available will be via the MotoGP™ Authentics auction in November 2025. Headline pieces include a genuine Rossi flat track bike used by the Italian himself; signed race boots and gloves; a replica of his 2022 Fanatec GT World Challenge Europe Helmet; a pair of wheels from his 100km of Champions bike; and a tyre from his Fanatec GT World Challenge Europe Misano car. The lucky collector who wins the auction for the flat track bike will even have the opportunity to have this handed over personally at Rossi’s famous ranch.
The Doctor is one of the most decorated riders in two-wheeled motorsport. His career is legendary, and his name is one respected by riders and drivers across all of motorsport. His debut in motorcycle racing came in 1996 and at the young age of 17, Rossi joined the 125cc World Championship grid. He went on to claim the title the following season before moving up to the 250cc World Championship, which he also conquered in 1999. He then spent 22 seasons in the premier class of MotoGP™, clinching seven Championships between 2001 and 2009.
Current and past VR46 items will also be available for purchase through the MotoGP™ Authentics online store.
Based in the UK’s Motorsport Valley, Memento Exclusives is the operator behind the online memorabilia platform, MotoGP™ Authentics, run under licence of Dorna.
Carlo Alberto Tebaldi, CEO of VR|46 Racing Apparel said:
“As the VR|46 Group, we have since long decided to invest in an authentic memorabilia project to give fans and high-end collectors the opportunity to share our passion for the VR|46 world. The strategic decision to collaborate with a high-level excellent partner like Memento Exclusives, is another important step in the development of this premium project that excites us and gives us the opportunity to expand our fan base and passionate collectors”
Barry Gough, CEO & Founder of Memento Exclusives (MotoGP™ Authentics) said:
“Starting this partnership with VR|46 Racing Apparel company reflects the position of MotoGP™ Authentics in the memorabilia sphere. To enable fans the chance to own authentic memorabilia from a career steeped in as much history as Rossi, is extremely rare. We’re excited to launch our first product lines on our shop, meanwhile some extremely rare and unique pieces will take centre stage on our auction, kick starting our memorabilia partnership with one of the most decorated names in motorsport.”
Fans and collectors can sign up to www.MotoGPAuthentics.com for regular alerts on product launches and upcoming auction lots. The partnership aims to bring enthusiasts closers to Rossi and enable them to hold a genuine piece of his career, which incorporates his team, VR46, in their hands.
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