Category Archives: Dealer News

Dealer News, Industry News, Latest News, Manufacturers, Triumph

Triumph announce national Trident Tour – Now Live

Triumph Motorcycles has unveiled plans for a national test ride initiative for its recently launched middleweight roadster, the Trident 660.

The tour will visit 21 Triumph dealerships located throughout the UK from the 17th April to the 5th June, and will allow riders to experience the most talked about bike in the UK.

Bookings are now available via the dedicated Trident Tour website, free to book and on a first come first serve basis. Test rides will be available for both category A and A2 motorcycle licence holders.

Each ride will be accompanied by one of Triumph’s expert riders at the Covid-secure outdoor event and all riders will receive a Triumph goody bag to take home.

Devron Boulton, Triumph UK & Ireland General Manager, said: “We are delighted to confirm the dates and to let our riders, who we know are keen to experience the all-new Trident, finally ride this superb motorbike. The Trident’s Triple engine is unique in its class, offering a fantastic soundtrack, and the bike is equally suited to the daily commute as it is fun on Sundays. We’re looking forward to offering customers the chance to experience this for themselves and sharing in the excitement of this great new bike.”

List of dealerships and dates:

Pidcock Triumph Saturday 17th April
Staffordshire Triumph Sunday 18th April
JS Gedge Friday 23rd April
Triumph East London Saturday 24th April
Norfolk Triumph Sunday 25th April
Triumph West London Thursday 29th April
Total Triumph Saturday 1st May
Triumph Essex Sunday 2nd May
Woods Triumph Thursday 6th May
Fowlers Triumph Friday 7th May
Triumph Swindon Saturday 8th May
Triumph Oxford Sunday 9th May
Pure Triumph Wellingborough Saturday 15th May
Triumph North London Sunday 16th May
Bridge Triumph Friday 21st May
Triumph Dorset Saturday 22nd May
Laguna Triumph Sunday 23rd May
Carl Rosner Triumph Friday 28th May
Bulldog Triumph Saturday 29th May
Suffolk Triumph Sunday 30th May
Edinburgh Triumph Saturday 5th June

Test rides on the Trident outside of the Trident Tour dates at all Triumph dealerships can be booked separately. Please contact the dealership directly to arrange a test ride during opening hours or visit the website to book online Triumph Motorcycles.

The Trident 660 was unveiled in autumn of 2020 and since then has been one of the most anticipated and talked about motorcycles to enter the market in 2021. The exciting middleweight roadster is an all-new motorcycle for Triumph, designed to deliver three significant advantages. From its unique triple engine performance, to its class-leading technology and handling, and its incredibly competitive price, the Trident 660 introduces a whole new dimension to a new generation of Triumph riders.

Find out more here Triumph Motorcycles.

Checkout our dedicated Triumph Motorcycles News page Triumph Motorcycles News/

or head to the official Triumph Motorcycles website triumphmotorcycles.co.uk

Dealer News, Electric Motorcycles, Industry News, Latest News, Manufacturers, Zero Motorcycles

Zero Motorcycles complete successful ‘Bums on Seats’ UK tour

Zero Motorcycles, the world’s leading all-electric motorbike brand, enjoyed a hugely successful UK demo tour, giving over 450 British motorcyclists an opportunity to try out an electric motorcycle for the first time.

Taking place at 16 venues across England, Scotland and Wales, the tour took place from August 27 through to September 18. Dubbed ‘Bums on Seats’ it saw a selection of models from the Zero range, from the sub £10,000 11kw models to the range-topping SR/F and SR/S electric sportsbikes available for guided taster rides. The tour gave motorcyclists an opportunity to understand better the characteristics of electric motorcycles and to help them overcome any preconceptions they may have about switching to electric.

Speaking about the tour, which was carried out in collaboration with the rapidly expanding Zero Motorcycles dealer network, Dale Robinson, Zero Motorcycles’ Country Manager commented: “To truly understand a Zero you have to ride one for yourself, which is why getting bums on seats plays such an important role in helping to get electric motorcycles into the mainstream. Several bikes were sold as a result of the demo days, from customers who had shown an interest in upgrading to electric but who wanted an opportunity to try out several models and discuss living with them before putting a deposit down. Just as importantly, we now have 450 new advocates of the brand and our products, and they will be able to go away and tell their friends about the positive experience they have had on an electric motorcycle. This is particularly important in 2020, where we will be unable to meet with customers and prospective customers at Motorcycle Live due to the Covid situation.”

Prospective purchasers will still be able to arrange a demonstration ride at any one of the 21 official Zero Motorcycles dealers on the British Isles and Ireland, the latest addition being Scooterised in Willesden, North West London, which has joined the network this week.
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Dealer News, Harley-Davidson, Industry News, Latest News, LiveWire, Manufacturers

Harley-Davidson LiveWire Tour is Go

Harley-Davidson UK & Ireland LiveWire® Tour goes live to showcase the highlights and advantages of owning a premium all-electric motorcycle.

Starting on 5th September, for the next five weeks, Harley-Davidson UK is introducing a LiveWire Tour to visit specialist Harley-Davidson Livewire® dealerships across the length of the UK. The LiveWire Tour consists of a specially built exhibition unit that houses a Harley-Davidson Jumpstart® unit with a specially developed rolling road that allows riding simulation.

The tour is designed to enable motorcycle licence holders and non-licence holders to see, ride and appreciate what it’s like to ride a Harley-Davidson LiveWire without covering any distance on public roads. It is a simple case of ‘start and ride’ to experience the performance of the all-new H-D Revelation™ permanent-magnet electric motor and discover a vast suite of electronic riding aids.

Licence holders full motorcycle entitlement who want to extend their experience of the machine can then put the LiveWire through its paces on a standard test ride by booking in advance with the dealership that is hosting their event.

With the onset of ever-tightening emissions regulations, the placement of viable alternatives to normally-aspirated engine power is rapidly gaining ground. In late 2019, Harley-Davidson took the initiative and became the first major motorcycle manufacturer to release an all-electric motorcycle, LiveWire®.

To date, the Harley-Davidson LiveWire has received major attention and rave reviews from the media – from motorcycle and automotive titles through to technology specialists – which have been echoed by the first LiveWire customers in the UK. Now it’s the turn of everyone else – from motorcyclists to fans of modern transport – to see, try and enjoy the merits of LiveWire; a premium brand, electric-powered, performance motorcycle.

The LiveWire Tour will be manned to ensure a fuss-free Jumpstart ride and, in conjunction with staff at the hosting Harley-Davidson dealership, all customer queries and advice on OLEV grants can be answered.

Bookings for the LiveWire Tour Jumpstart experience and demo rides should be booked in advance here.

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Dealer News, Industry News, Latest News, Manufacturers, Zero Motorcycles

Zero Motorcycles demo tour set to hit the road

Zero demo tour set to hit the road again in August and September.

Motorcyclists looking to get an addictive first taste of electric power will be delighted to hear that Zero Motorcycles will again be running its UK wide demo tour, giving bikers a no-obligation opportunity to test ride the Californian company’s range of transformational all-electric motorcycles.

Held at 16 venues across England, Scotland and Wales, the demo days give potential customers a chance to learn more about electric motorcycles and to try out models from the Zero range on a short guided test ride. Pre-booking is not required, but recommended, due to Covid-19 protocols in place this year, and these can be made either via the Zero Motorcycles website: https://www.zeromotorcycles.com/en-gb/events or by contacting the host dealership directly.

The tour kicks off at Zero Motorcycles’ dealership Classic Motorcycles in Cheshire, on August 27, before moving to the recently appointed Pidcocks in Nottingham and then heading north to biker hotspot The Bikers Cove, on the outskirts of Edinburgh, and J&S Accessories in Gateshead. The tour runs into the third week of September, ending at Amped in South Wales on September 18.

Commenting on the 2020 tour, Dale Robinson, Zero Motorcycles’ UK Country Manager, said: “Our ‘Bums on Seats’ tour has been hugely popular in recent years as it gives riders a chance to try out an electric motorcycle for the first time. In normal times we attend a lot of shows and try to explain to people just what it’s like to ride a Zero but the only way to really understand is to get out there and ride one, which is what these days are all about.

“This year’s demo days are particularly significant as there have been no shows this summer, and we are also getting a lot of enquiries from people looking to get away from public transport and switch to two-wheels for their daily commute. This is a great opportunity for them to come along and try before they buy and to ask us any burning questions they may have about Zero ownership. As well as our flagship sports models, we also produce a range of A1 category bikes which don’t require a full motorcycle licence and we are happy to guide potential riders through the various ways to get on to two wheels.”

The exact list of models will vary from venue to venue, but Zero’s award-winning SR/F and new-for-2020 SR/S (both of which are currently available with a £900 ‘Upgrade to Electric’ discount) will be available on all dates, with a variety of other machines including the DSR adventure bike and A1 class FXS supermoto among the other models in the 2020 line-up.

The 2020 demo tour also marks the introduction of two new dealerships to the UK and Ireland dealer network, with Spark Moto of Addlestone and Pidcocks of Nottingham taking the number of dealerships on the British Isles to 20. Motorcyclists interested in knowing more about Zeros but unable to attend one of the demo days can contact their local dealership, each of which will have demo bikes throughout the summer.

2020 Zero Motorcycles UK demo tour dates

27th August Classic Motorcycles, Northwich
29th August Pidcocks, Nottingham
1st September The Bikers Cove, South Queensferry, Scotland
2nd September J&S Accessories, Metro Centre, Newcastle
3rd September Streetbike, Halesowen
4th September Motorcycles UK, Swindon
5th September Cannon Motorcycles, Witham
6th September Steve Bateman Superbikes, Ringwood
8th September Not Your Average Bikes, Ossett
9th September Davant Bikes, Torquay
10th September English Electric Motor Company, Diss
11th September Wheels, Peterborough
15th September Spark Moto, Addlestone
16th September 21st Moto, Swanley
17th September On the Wheel, Brighton
18th September Amped, Newport

Riders attending demo days will be required to show their driving licence, with suitable entitlement for the model they wish to ride (A for SR/F and SR/S and A2 for other models). Attendees are required to provide their own helmet and protective motorcycle clothing and are asked to comply to social distancing measures on the day.Robinson added: “In past years we have had a very informal system where riders can simply turn up with their licence and riding gear but this year we are advising people to go to our website and pre-book a slot, as the Covid-19 protocols mean that places will be more limited, although we will still do our best to accommodate everyone within the social distancing guidelines we have in place.”

To find out more about the 2020 Zero demo tour, please visit: https://www.zeromotorcycles.com/en-gb/events

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Dealer News, Industry News, Latest News, Manufacturers, MV Agusta

MV Agusta new mono-brand store in Birmingham

Oak flooring, matte black walls paired with bespoke Italian-made, MV Agusta-branded furniture: DMC Moto, MV Agusta’s new official store in Birmingham, has made every effort to create the perfect dealership and become the reference point for MV Agusta owners in the Midlands.

The grand opening of the stunning 140 square foot showroom, the best possible setting to show off the brands’ latest models, took place on Saturday, June 20th, with an online virtual event (https://www.facebook.com/watch/live/?v=286549999201639) which saw the participation of MV Agusta Motor S.p.A. CEO, Timur Sardarov and racing legend Giacomo Agostini.

Claudio Tamburrini, owner of DMC Moto Birmingham, commented: “I’m literally over the moon, it could not have gone any better. We’ve worked very hard to offer a truly unique customer experience, with fully tailored, state-of-the-art service by highly skilled, factory-trained technicians. We’re all ready to welcome our first customers and, with the support of MV Agusta, officially start off on our exciting, new commercial journey.”

“I am delighted to welcome DMC Moto into the great MV Agusta family around the world. The UK is a growing market and is becoming increasingly important for us” said Timur Sardarov, CEO, MV Agusta Motor S.p.A. “Claudio is a truly passionate individual with incredible expertise in the industry. I wish him every success in this new venture, and I am confident his Italian descent will help him share that special emotion entailed by the Italian DNA of our unique pieces of Motorcycle Art with Midlands’ bike enthusiasts.”

DMC Moto Birmingham
Unit 3, Trident Retail Park
Birmingham
B9 4EH
Tel. +44.121.7710441
www.dmcbirmingham.co.uk

Dealer News, Electric Motorcycles, Industry News, Latest News, Zero Motorcycles

Zero Motorcycles expands dealer network with new appointment in Wiltshire

Despite the uncertainties of the ongoing Covid-19 pandemic, market-leading electric motorcycle brand Zero Motorcycles has expanded its UK and Ireland dealer network to 18 following the appointment of Motorcycles UK in Swindon as an official Zero retailer.

Motorcycles UK is a new dealership headed by industry experts Darren Neal and Chris Waldron, who together bring 45 years of experience in motorcycle retail. The Wiltshire-based outlet is the third new Zero dealership in the UK this year, following in the wheel tracks of Zenith Zero in Hampshire and Cheshire’s Classic Motorcycles.

“We are delighted to welcome Chris and Darren to the network at this challenging but exciting time,” said Dale Robinson, Zero Motorcycles’ UK country manager. “Although Motorcycles UK is a new dealership, the experience the management team brings is immense and the passion they have shown for Zero is impressive. Chris and Darren are two genuine go getters. They will be good for Zero and Zero will be good for them, we are a good fit.

“After a busy year expanding the dealer network in 2019, it was our intention to fill some of the few remaining open points in the first half of 2020. We know that there is a lot of demand for our products from commuters in Oxfordshire and the M4 corridor and the appointment of Motorcycles UK fulfils that demand.”

Despite the Coronavirus outbreak causing a massive decrease in vehicle sales in recent months, UK Zero dealerships have reported strong interest in the range of all-electric motorcycles from commuters looking to escape public transport and find a ‘new normal’ for their daily routine.

Dale continues: “This is a challenging time for many industries, including our own, but Zero dealers have continued to take orders during the lockdown, with some even recording record sales. Motorcycles and scooters are naturally a socially distanced way of travelling and provide so many benefits to commuters looking to move away from trains and buses, and our all-electric range provides even more advantages. Our 11kw models don’t require a full motorcycle licence and can be ridden after a day’s training, while the low maintenance, vibration and emission free running is appealing to a new generation of commuters. All of our models qualify for the £1500 plug in electric vehicle grant from the UK government, and prices start at £216.90 per month on a personal contract purchase (PCP). Add in free parking in most cities and running costs of around 2p per mile and, for many, a switch to an electric motorcycle may prove to be cheaper and more convenient, as well as a more isolated way to travel.”

Zero Motorcycles offers a range of nine all-electric motorcycles, with prices starting at less than £10,000. The models include a range of 11kw machines, which do not require a full motorcycle licence, through to the award-winning SR/F sports bike and the new-for-2020 SR/S, Zero’s first fully-faired high performance motorcycle.

Dealer News, Industry News, Latest News, Manufacturers, Triumph

Triumph Motorcycles’ dealer network to re-open

Triumph Motorcycles has confirmed its dealer network will re-open in England on 1st June, 2020. In line with local guidance, Dublin Triumph is already open, while dealerships in Wales and Scotland will continue to offer click and collect and digital sales appointments, though showrooms will remain closed.

A range of strict safety measures, as set out by Government guidelines, have been implemented to keep everyone as safe as possible and help prevent the spread of Covid-19.

Some of the key safety measures put in place across Triumph dealerships include (but are not limited to):

  • Signage and hygiene stations at entrances confirming social distancing requirements
  • An enhanced schedule of regular cleaning in dealerships and workshops
  • Individual test ride appointments, ensuring effective social distancing and enabling thorough cleaning between test rides.
  • Contactless sales, collection and delivery

To coincide with the re-opening of dealerships, Triumph is launching TFest at Home, a six-week social media takeover, starting on 1st June, 2020.

Each week TFest at Home will seek to give riders and fans a detailed look at newly launched models, families or best sellers. This will be presented through a series of Q&As, product walk arounds, behind-the-scenes footage, media reviews, influencer content and exclusive videos on individual bikes.

In addition to the content being hosted on Triumph UK’s Facebook and Twitter channels, selected dealerships will be hosting Facebook Watch Parties. This new feature enables dealers to host a screening of their favourite videos shared during TFest at Home, inviting customers to join a live chat as they watch together.

Devron Boulton, Triumph UK General Manager, said: “We are of course looking forward to seeing our dealers open their doors again, however, we want to reassure customers that thorough safety procedures are in place for both the workforce and the public. Their safety is paramount to us, so dealers will be limiting the number of customers in showrooms to help encourage social distancing, and have enhanced their cleaning routines and schedules.

“TFest at Home will hopefully provide Triumph fans with exciting, useful and engaging insights into our new and most popular bikes. It’s a chance for those fans that have been considering their next bike purchase over the last few months to find out more about the exciting offers and ranges now available in store.”

Dealer News, Industry News, Latest News, Manufacturers, Triumph

New Triumph Daytona Exhibition Launches At The Triumph Factory Visitor Experience

From the original race bike that inspired and created the Triumph Daytona name, through to Triumph’s recent and most significant Supersport TT bikes, the Triumph Factory Visitor Experience unveils its largest exhibition to date at the home of Triumph, within its Hinckley Headquarters.

Visitors to the Factory Visitor Experience will now be able to follow the bloodline of Triumph’s legendary Daytona with a new exhibition which will be on display from now until mid-August. An impressive layout presents 14 iconic Daytona motorcycles that illustrate in chronological order the timeline of this incredible model range and features the most important race-winning models, spanning across a 50-year period.

The centre point for this display and on display for the first time since a full nut and bolt restoration, is Buddy Elmore’s legendary 1966 Daytona 200 winning bike, the original motorcycle which coined the ‘Triumph Daytona’ name.

  • This new exhibition delivers an engaging journey that showcases the evolution of one of Triumph’s most successful models to date, from the original Daytona racer that inspired the ‘Triumph Daytona’ name, to today’s TT and Supersport championship winning legends.
  • In its first public display since undergoing a total restoration, visitors can view a truly iconic, original race legend at Hinckley. The display of the actual 1966 Daytona 200 winning motorcycle celebrates Buddy Elmore’s legendary ride from 46th place to 1st on a Tiger 100, the ‘Triumph Daytona’ name was born from this indelible moment in racing history.
  • The exhibition includes 14 unmistakable machines, each with a fascinating story to tell, from Buddy Elmore’s 1966 historic Daytona 200 winner, to the first-ever Official Moto2™ Dorna Sports Licensed motorcycle, the Daytona Moto2™ 765.
  • A rare opportunity to see up close Peter Hickman’s 2019 Isle of Man TT SuperSport and Ulster GP three times race winning Triumph Daytona 675R, alongside multiple BSB championship, Daytona 200, and Isle of Man Supersport TT winning Triumph Daytona motorcycles.

Simon Thrussell, Head of Customer Experience, Triumph Motorcycles said: “We are very proud to be able to showcase our largest ever exhibition to date and what better model to feature than the Daytona! You can literally see the prolific progression of the Daytona racing name within this display, its evolution over the years and how it became and continues to be, one of the most successful Triumphs of all time – with an ever-growing fan base. We’d like to welcome fans of Triumph and motorcycling to come to the Factory Visitor Experience and see first-hand this fantastic new exhibit, which has been a passion project for the Factory Visitor Experience team to create from the first day we opened. There’s never been a better time to visit our Factory Visitor Experience.”

Find out more about the all-new Triumph Factory Visitor Experience and book your factory tour tickets here: https://www.triumphmotorcycles.co.uk/visitor-experience

Dealer News, Industry News, KTM, Latest News, Manufacturers

New KTM Street Bike dealer for Dorset

Moto Corsa, based in Gillingham, just off A303 near Shaftesbury, has been appointed KTM Street Bike dealer for Dorset.

Founded in 2004 by Italian motorcycle expert Mike Russell de Clifford, Moto Corsa specialises in European manufacturers, offering new machines from Benelli, Moto Guzzi, MV Agusta and Royal Enfield, as well as Energica electric motorcycles, in its stylish showroom.

Adding to their already extensive selection, Moto Corsa now carries the full range of 2020 KTM Street Bikes – from the RC125 right up to the new 1290 Super Duke R – with demos available at their Old Brewery showroom on Wyke Road, Gillingham in North Dorset.

KTM PowerParts and PowerWear are displayed in a dedicated area on the mezzanine overlooking the showroom floor, in addition to a well stocked clothing and accessories department.

Customers also benefit from the award-winning Café Corsa, serving freshly-prepared local produce during showroom opening hours.

Full parts and servicing support is provided at Moto Corsa’s Ashmore Service Centre, where highly experienced manufacturer-trained technicians carry out routine servicing and repairs, MoTs, tyre-fitting, touring and performance upgrades and full rolling road diagnostics.

David Martin, Chief Operating Officer at Moto Corsa, sees KTM as a natural fit for the business;

“Moto Corsa has specialised in high performance European motorcycles for many years and KTM street bikes sit comfortably alongside names like MV Agusta and Moto Guzzi, offering our customers more choice, especially in the booming adventure sport sector. We’re on the border with Dorset, Somerset and Wiltshire, easily accessible from the A303, with an award-winning café, so it’s an ideal ride-out destination.”

For further info visit www.motocorsa.co.uk or call 01747 811 196.

Dealer News, Industry News, Manufacturers, Triumph

Triumph’s incredible new London flagship store

Triumph Motorcycles has launched a new Central London dealership, heralding the return of the iconic brand’s presence in the Capital.

Based in Vauxhall’s instantly recognisable railway arches, Triumph London officially opened its doors last night with a VIP party for customers, celebrities and ambassadors and starring two new 2020 models – the Rocket 3 and Street Triple RS. Attendees included: celebrity fitness expert, Joe Wicks, British Olympian, Victoria Pendleton and 2016 Bake-Off star, Selasi Gbormittah

The dealership has been opened by award-winning retailer, Lind Automotive Group, which already boasts three other Triumph dealers within its network, including the newly opened Triumph North London in Watford, along with Triumph East London in Romford and Jack Lilley Triumph in Ashford, Middlesex.

Triumph London, based at Arch 68, Albert Embankment, London, SE1 7TL, will offer an extensive range of new and approved pre-owned Triumph motorcycles, servicing from expert technicians, official Triumph parts, clothing & accessories, Triumph Insurance and TriStar Finance.

Triumph London’s new modern workshop allows visitors and customers to view the space openly. Heritage elements of the railway arches have been incorporated into the design and finish of the new showroom.

Devron Boulton, National Sales Manager, Triumph Motorcycles UK & Ireland, said: “Triumph hasn’t had a dedicated Central London presence for a year so we’re excited that this has now been rectified. As a proudly British brand, it’s important to us that we have a hub in the nation’s capital. And, with the site at the Vauxhall railway arches having its own rich motorcycling heritage itself, it makes perfect sense for our London home to be located there.”

Russ Dacre, MBE, managing director of Lind, said: “The Lind Group are delighted to have been given the opportunity by Triumph to open a boutique style dealership in the capital city. This central London store is a wonderful accompaniment to our three existing Triumph dealerships in East, West and North London. Triumph London offers an industry-leading outlet for motorcyclists of London to experience the world of Triumph, along with a convenient and easy-to-access workshop. This exciting new dealership will be home to Triumph owners of London, but also a place for motorcyclists to stop by and enjoy a complimentary coffee to break up their ride.”

To discover the current Triumph range, to book your motorcycle in for a service, or to see our current offers, visit www.lind.co.uk/triumph

Dealer News, Ducati

DMC Group collect Ducati dealer of the year for Europe and Africa

The DMC group has been awarded ‘Ducati dealer of the year for Europe and Africa’ at the recent Ducati global dealer conference in Rimini, Italy. Chris Booth, Managing Director of DMC group was presented with this prestigious award on stage in front of an audience that included 487 dealers and importers from 71 countries.

The accolade was given to Chris Booth by Ducati CEO, Claudio Domenicali in the presence of Francesco Milicia, Director of Global Sales & After Sales and Tim Maccabee, Managing Director of Ducati UK.

The award was bestowed, due to the dealer’s high scoring on both qualitive and quantitative key performance indicators. DMC was found to have excellent satisfaction ratings from their customers on both sales and service and was commended for their proactivity online through social media and E-commerce. The group was also hailed for its customer engagement through marketing and customer events and the substantial investment the group had contributed to the brand.

The DMC group is made up of four solus Ducati dealerships, Ducati Manchester, Ducati Stoke, Ducati Preston and the recently opened Ducati Worcester.

The business was formed in March 2002 with Ducati Manchester, located in Knutsford and was the first of the ‘Ducati stores’ in the UK. In 2009, Ducati Manchester moved to its current site in Sale and became the World’s first outlet to follow a new store concept. The same year the group also opened DMC Preston followed by Ducati Stoke in 2015. This year they have opened another new store, Ducati Worcester whilst the Preston site is currently relocating to a new 12,000 sq ft showroom with a full refurbishment to bring it up to store status and therefore become Ducati Preston.

Chris Booth, Managing Director, DMC Group
“I was honoured and very proud to receive this award and be recognised by Claudio Domenicali and Francesco Milicia. Ducati has been my life since 2002 and my passion since 1994 when local lad Carl Fogarty rode the 916 to the World title. This award is not about me, but the whole team, our customers, family and friends and of course Ducati UK, who without we would not be where we are today. I am proud that this is the first time this award has come to the UK.”

Tim Maccabee, Managing Director, Ducati UK
“It was a real pleasure to be able to join Chris on the stage at our annual global conference to mark this significant achievement. It is particularly satisfying to see a long-standing Dealer partner developing the business to cover 4 sites with carefully planned investment, plus of course a lot of hard-work and commitment”

Dealer News, Honda

Honda begins roll-out of new ‘Dream Dealer’ concept

Honda Motor Europe is pleased to announce the opening of the first in a series of new ‘Dream Dealers’ designed to bring a totally new dimension to motorcyclists’ customer experience in ten major European cities.

The new ‘Honda Moto Roma’ dealership in the east of Rome will showcase the major groups within Honda’s uniquely broad motorcycle line-up in three bespoke areas – ‘Roadster’, ‘Racing’ and ’Adventure’. In each themed area, alongside the motorcycles themselves, a range of relevant genuine Honda accessories and apparel lines will be displayed to give customers the ability to connect more deeply with the lifestyle and experiences of their choice of ride.

In each area, ‘Dream Expert’ sales staff with deep product knowledge will be on hand to explain all the features and benefits of Honda’s motorcycle line-up, from the A2 licence-friendly CB500F naked to flagship models such as the CRF1100L Africa Twin and CBR1000RR Fireblade. Customers will also be able to relax and socialise at dedicated café areas within the new dealerships.

In addition to the Honda Motor Roma facility, a further nine ‘Dream Dealers’ will be opening across Europe before spring of 2020, across 6 different countries – Italy (Parma), Germany (Lilienthal and Frankfurt), France (Toulouse and Marseille), Spain (Barcelona), Portugal (Porto) and the UK (in Bristol and Southampton).

Dealer News, Industry News, Manufacturers, Triumph

Triumph Motorcycle’s to return to Oxford

Triumph Motorcycles has appointed Premier Bikes as its newest Triumph dealership for the Oxford area.

The Wootton-based dealership will be retailing the full range of new and used Triumph motorcycles, stocking all parts and accessories while its workshops will be equipped with the latest Triumph-approved machinery for service and maintenance.

Dealer Principal Andy Valentine will be operating the Triumph dealership from his existing site in Wootton, which is currently undergoing a comprehensive refurbishment.

Commenting on the new addition to the Boars Hill site, Andy Valentine said: “We are delighted to be appointed the main Triumph Dealer for the Oxfordshire area. We have a long history of excellent sales experience and providing first-class service with our current brand and look forward to extending the same level of professionalism and customer service to our new Triumph clients.”

Pay a visit to Triumph Oxford at:

Corner House Garage
Whitecross
Wootton
Boars Hill
Abingdon
OX13 6BS

Dealer News, Industry News, Latest News, Manufacturers, Suzuki

London-Based Dealership BMG Adopts Suzuki Franchise

Suzuki has bolstered its presence in south west London, with popular motorcycle and scooter dealership BMG adopting the full Suzuki franchise, providing the capital’s motorcycling community with sales and aftercare support for new and used machines from the Japanese manufacturer.
BMG Suzuki boast 20 years’ worth of experience in the motorcycle trade, helping customers in London both beat congestion, standstill traffic, and busy public transport with commuter-friendly scooter sales and escape the Big Smoke with bigger capacity machines. The team has taken on the Suzuki franchise with immediate effect, looking to the Japanese firm’s Address and Burgman scooter ranges to help city-dwellers navigate London’s busy streets, while V-Strom and GSX-R options give customers the ideal tool for evenings and weekends away.
Bruce Milani Gallieni, BMG Suzuki dealer principal, said of adopting the Suzuki franchise, “We are thrilled to have been chosen to represent the Suzuki brand. I have been looking for another franchise to add to our current range for some time now, but so far, none were really what we were looking for. When the opportunity to work with Suzuki presented itself, I was both honoured and delighted to have been chosen. It is a very exciting brand with a legendary history and will mark a new chapter for BMG. I very much look forward to working with the team in Milton Keynes.”
Suzuki GB head of motorcycles, Jonathan Martin, added, “We’re really pleased to welcome BMG Suzuki to the fold, and bolster our representation in London and a key area of the country. The team at BMG is experienced and professional, and so are a perfect fit for us and a logical appointment to expand our presence in the capital. We’re excited to start this partnership, and are confident it will be a long and fruitful relationship for both of us.”
BMG Suzuki has also targeted commuters affected by the Hammersmith Bridge closure, and have just launched the hotly anticipated new KATANA, with a demonstrator available for prospective customers to test ride.
The showroom can be found at 416 Upper Richmond Road West, East Sheen, London, SW14 7JX, and contacted on 020 8878 8121. For more information visit the website, here.





Dealer News, Suzuki

Join the nationwide Suzuki dealership launch to celebrate the arrival of the new KATANA

Suzuki GB and its dealer network are poised to celebrate the arrival of the new KATANA in showrooms up and down the country, with a nationwide launch of this evolution of an icon on Thursday 30 May.

The events, being held in Suzuki motorcycle showrooms across the country, will afford motorcyclists the chance to get up close and personal with the new machine and purchase one of the first KATANAs to arrive in the country. There will also be exclusive special offers announced on the night for those that place orders, while dealer demonstrators will be available for test rides from 31 May.

The evolution of the legendary 1980s icon sees the 2019 KATANA take styling cues from the original, including sharp, KATANA Samurai sword-inspired lines, rectangular headlight and bold, red Suzuki lettering on the tank. However, the new model is a modern interpretation of the original 1981 KATANA and boasts modern underpinnings with a twin-spar aluminium frame, three-mode traction control system, one-push easy start and 150hp inline-four cylinder engine packed with an abundance of useable power and character.

Suzuki GB Head of Marketing, Fiona Cole, said ahead of the nationwide event, “The new KATANA has been hotly anticipated since it’s global unveil at the Intermot show in Germany last October, and then first shown in the UK during the Motorcycle Live show in November. Feedback from the first test rides from our dealers and the UK media launch in the last few weeks has been incredibly positive, and we’re looking forward to motorcyclists now having the chance to visit their local dealership and see the new KATANA for themselves, learn more about the machine and launch offers available as well as finally be able to place orders to ensure they receive one of the first saleable machines in the country. There is a history and aura around KATANA that other motorcycles can’t replicate and the buzz and excitement it has generated so far should see busy showrooms on 30 May.”

The first 200 customers to buy a new KATANA will also be gifted an exclusive and limited edition commemorative KATANA book, charting the bike and the legendary sword’s histories, the similarities in dedication to craftsmanship and design philosophies.

Interested in joining the nationwide KATANA launch? Register your interest at www.bikes.suzuki.co.uk/katana-national-launch, and click here to find your nearest Suzuki authorised dealer.

For more information on the new KATANA, click here.

 

Dealer News

Bristol Bike Nights Are Back

The popular event runs from May to September and provides an opportunity for riders to meet and relax at the end of the week.

Attractions for the season opening meeting include the Triumph Show Truck, featuring a Moto 2 bike and a Triumph Factory Custom Thruxton, a pre-production example of a limited edition model, with only 750 bikes being built and offered for sale worldwide.

Husqvarna will be attending too, displaying their exciting range of 2019 models, with staff on hand to answer any questions, and Muc-Off will be bringing a selection of their distinctive products to clean, protect and lube your motorcycle, with plenty of free advice on bike care.

Rocking sounds will be provided by DJ Chunky, with a BBQ in the car park for visitors to grab food on the go, while Harry’s Cafe will be serving freshly-prepared food throughout the evening, for those who wish to sit down for a more leisurely meal indoors.

There will be opportunities to talk to volunteers from Freewheelers ‘blood bikes’ service and to find out more about advance training and riding skills from the IAM. Local special traders SaddleSoreTed – the replacement seat service – and Badge Man will also be there.

The Bike of the Night award is back by popular demand, recognising interesting or unusual bikes ridden to the event.

Bristol Bike Night is at Fowlers Motorcycles from 5.30-8.30 pm on Friday 10th May, and then on on the first Friday of every month June-September. Entry is free and everyone is welcome, whatever they ride.

Fowlers is conveniently located at 2-12 Bath Road, Bristol BS4 3DR, on the A38 inner ring road and within a 5-minute walk of Temple Meads mainline railway station. Find out more by calling Fowlers on 0117 977 0466 or visiting www.fowlers.co.uk.



Dealer News, Industry News, Manufacturers, Triumph

New Triumph Motorcycle dealership to open in East Birmingham

Triumph Motorcycles has announced the opening of a new Triumph dealership in East Birmingham.

Triumph Birmingham East will be opened by father and son team Richard and Matthew Worley, who have been running successful motorcycle dealerships for nearly 40 years.  The new dealership will initially be located at an interim showroom at 361 Watling Street, Tamworth B77 5AD, which will subsequently undergo a major site redevelopment throughout autumn 2019.

The new dealership will offer an extensive range of new and Approved Pre-owned Triumph motorcycles, servicing from expert level trained technicians, official Triumph parts, clothing & accessories, Triumph Insurance and TriStar Finance.

Paul Lilly, general manager Triumph Motorcycles UK & Ireland, said: “We are delighted to support the opening of the new Triumph Birmingham East dealership in Tamworth. Richard and Matthew have a great team with a huge amount of experience and they will do a fantastic job in helping expand our presence in the West Midlands.”

Richard Worley, owner of Triumph Birmingham East, said: “Matthew and I are really excited to be on board with Triumph Motorcycles. It’s a fantastic brand with great products and we’re looking forward to offering top drawer customer service to customers old and new.”

To find your local Triumph dealership, visit: https://www.triumphmotorcycles.co.uk/dealers/find-a-dealer

Dealer News, Shows and Events, Suzuki

Suzuki and Robinsons of Rochdale to attend Manchester Bike Show

Suzuki GB is delighted to confirm attendance at this weekend’s Manchester Bike Show, opening this Saturday (23rd) for two days at Event City, with support from popular regional dealership, Robinsons of Rochdale.

Taking centre stage on the Suzuki display over the course of the event will be the new Katana, fresh from its recent press launch in Japan. Featuring the proven 999cc in-line four cylinder engine, the Katana combines unmistakable retro 80s styling with modern technology, including three-mode traction control, Suzuki’s low RPM assist and a Slipper Clutch as standard.

Also on display will be the popular SV650. Featuring the new 2019 colour scheme, the punchy V-Twin 645cc engine combined with its agile chassis is still arguably one of the most popular middleweights available, ideal for new and experienced riders alike.

Talking about the attendance, Graham Reedy from Robinsons of Rochdale, commented, “We’re delighted to attend the Manchester Bike Show again this year. Last year we worked together with Suzuki and our partners at Preston Motorcycles and enjoyed a really successful show. This year working with the same partners, not only are we proud to bring the new Katana to the show for the very first time, but we will also have it on display at our showroom the day before the show opens. On top of this, we’ll also have our rider training affiliates on the stand all weekend to talk to those interested in getting on to two-wheels. We look forward to chatting with customers once again.”

As well as the Katana and SV650, the Manchester Show will showcase key models from the rest of the Suzuki range, including the very latest GSX-R1000R, V-Strom 650 and GSX-S125 too.

Information on Suzuki’s current ‘Get Moving’ finance campaign will be available on the stand, including a great GSX-R1000R offer and other model promotions too. Robinsons of Rochdale staff will be available throughout the weekend to help with any questions visitors may have.

The Manchester Bike Show takes place 23-24 March at Event City, Manchester, M17 8AS.

Suzuki and Robinsons of Rochdale can be found on stand 105. For ticket information, visit www.manchesterbikeshow.com/buy-tickets

Dealer News, Honda

Specialist dealers take delivery of 2019 Honda GL1800 Gold Wing

Honda UK’s dealer network is now stocked with the latest addition to the 2019 GL1800 Gold Wing line-up, which is now three-strong. Joining the Gold Wing Tour and Gold Wing Tour with DCT & Airbag, the Gold Wing is now on sale at select dealers priced from £22,229. Available in the UK for the first time, this variant broadens the appeal of the iconic tourer.

Thirteen dealers have been chosen to retail the Honda Motorcycle flagship model. Offering the highest quality service, befitting of the Gold Wing, these dealers hold a wealth of knowledge on the technological tour-de-force, which they’ll share with every buyer to ensure they enjoy the model to the maximum.

See Honda UK approved GL1800 Gold Wing dealers at the bottom of the release.

Emphasising the leading design principle on the GL1800 of taut styling, the Gold Wing takes on a sleeker form shorn of the top box/rear seat unit that’s fitted to Gold Wing Tour(s). There’s also a shorter, electric screen that creates a tighter and more compact visage, accentuating the base model’s lower-slung silhouette.

The less is more approach runs skin-deep too, with the new Gold Wing tipping the scales 48kg lighter than its predecessor. Weight savings found in both the chassis and powertrain have transformed the tourer’s handling; nimbler and more agile the Gold Wing is a better ride than ever in all environments.

Lifted from the previous model, the horizontally opposed, 1,833cc six-cylinder engine has been comprehensively overhauled. Peak power and torque outputs have risen to 125bhp and 170nm respectively. Transmitting drive to the rear wheel is a six-speed manual gearbox that’s equipped with an assist/slipper clutch that improves the quality of downshifts.

Maintaining its cutting-edge reputation the Gold Wing boasts a complete technology suite. Incorporating a myriad advanced chassis systems, such as rider modes, and a sophisticated infotainment system, that’s accessed via a 7-inch screen, it is perfectly equipped for long distance touring.

Like all brand-new Honda models, the Gold Wing can be fitted with a Datatool TraKKing Adventure GPS Tracker, free of charge, by the delivering dealer. To activate the tracking facility owners must sign-up to the £9.95 monthly subscription service. A two-year, unlimited mileage warranty and European breakdown cover are also standard issue.

GL1800 Gold Wing dealers
CJ Ball & Son
Blackpool Honda
Smiths Honda
Castle Motorcycles
Doble Motorcycles
Kent Motorcycles
Grantham Honda
Thunder Road Motorcycles
J.S.Gedge
H.G.B. Motorcycles Ltd
Miles Kingsport Ltd
Newcastle Motorcycles
Two Wheels
Wheels Honda
Dealer News, Triumph

Lind Automotive Group To Open New Triumph Motorcycle Dealership In London

Triumph Motorcycles has been working on an exciting new development and can now announce that a central London Triumph dealership will soon be opened by the Lind Group.

Triumph London, based at Arch 68, Goding St, London, SE11 5AW, will offer an extensive range of new and Approved Pre-owned Triumph motorcycles, servicing from expert level trained technicians, official Triumph parts, clothing & accessories, Triumph Insurance and TriStar Finance.

As a multi award-winning motor retailer, Lind was awarded in 2015 the MCN multi-franchise dealer of the year for London and the East, which endorses the Group’s drive to achieve excellence in motorcycle retail and customer experience. Since then the group has gone on to purchase two Triumph dealerships which have gone from strength to strength, including the full showroom refurbishment in 2018 of Triumph East London.

Paul Lilly, general manager Triumph Motorcycles UK & Ireland, said: “We are delighted that Lind has announced the opening of its new Triumph-only London dealership. Lind has an excellent track record and we’re incredibly excited for our London customers to experience the high standards they hold themselves to.”

Russ Dacre, MBE, managing director of Lind, said: “The Lind Group is very much looking forward to the opening of Triumph London. The new central London dealership will complement our two existing Triumph dealerships (Triumph East London in Romford and Jack Lilley Triumph in Ashford Middlesex), offering an industry-leading outlet for motorcyclists of London to experience the world of Triumph, along with a convenient and easy-to-access workshop. We are actively looking for experienced, quality team members for those looking for a new and exciting challenge.”